Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2026
All countries
Home/Insights/Retailers/pennfishing.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for pennfishing.compennfishing.com

Start benchmarking for free
Sign in with GoogleSign up with Google
557.3K
Revenue
Jul 26
210.1K
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$375-400
AOV
Jul 26
Loading...

Pennfishing.com is an e-commerce platform that offers a wide range of fishing equipment and accessories. Their catalog includes fishing rods, reels, lines, lures, and tackles suitable for both freshwater and saltwater fishing. Additionally, the website provides detailed product information, warranties, and support for customers seeking high-quality fishing gear.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

pennfishing.com Annual Revenue and Growth

pennfishing.com's annual sales on its online store amounted to $7.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$7.2M
Annual growth forecast2025/2026
50%+
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
pennfishing.com revenue by year

pennfishing.com's monthly revenueOVER TIME
View real-time data

Over the past three months, pennfishing.com revenue has experienced decline of 23%, compared to the preceding three months.

View real-time data
pennfishing.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In July 2026, pennfishing.com saw 210,000 sessions, significantly higher than the average store in the fishing category, which typically sees around 10,500 sessions monthly. The site's revenue for online sales reached $557,000, far exceeding the average store in the fishing category’s $48,200. Its conversion rate ranged from 0.50-1.00%, which is within the typical category range of 0.77% to 4.33%. The average order value stood at $375-400, comfortably within the category's typical range of $152 to $378.
Read more

pennfishing.com competitors

In July 2026, meltontackle.com reported impressive revenue of $1.3 million from 4,273 transactions, outperforming pennfishing.com, which generated $557,000 from 1,477 transactions. While pennfishing.com excels in sessions, attracting 210,000 users—2,000 more than tackledirect.com’s 208,000—its conversion rate, ranging from 0.50-1.00%, falls behind competitors like jandh.com, which boasts a conversion rate of 1.00-1.50%. In terms of average order value (AOV), both pennfishing.com and jandh.com align at $375-400. However, pennfishing.com trails meltontackle.com by $743,000 in revenue and by 3,653 transactions behind tackledirect.com. Overall, while pennfishing.com leads in sessions, its financial performance shows significant room for improvement compared to its rivals.

jandh.com screenshot
#1 jandh.com
254.1K
Revenue
56.5K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
meltontackle.com screenshot
#2 meltontackle.com
1.3M
Revenue
137.1K
Sessions
3.0-3.5%
Conv. rate
$300-325
AOV
bluewateroutriggers.com screenshot
#3 bluewateroutriggers.com
74.4K
Revenue
16.9K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
tackledirect.com screenshot
#4 tackledirect.com
968.8K
Revenue
208.2K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
fishermansheadquarters.com screenshot
#5 fishermansheadquarters.com
67.1K
Revenue
27.1K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
pennfishing.com vs top market performers
pennfishing.com
top retailers
conversion rate vs average order value for pennfishing.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at pennfishing.com

In July large majority of sales on pennfishing.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on pennfishing.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries pennfishing.com operates in

pennfishing.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

pennfishing.com channels

Identify top traffic channels that drive growth for pennfishing.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

pennfishing.com Google Ads spend

Evaluate pennfishing.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

pennfishing.com devices

Review pennfishing.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

pennfishing.com top markets

Explore pennfishing.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

pennfishing.com country & global rank

Assess the ranking of pennfishing.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard