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Jul 2025
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Home/Insights/Retailers/pennfishing.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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669.3K
Revenue
317K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
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Pennfishing.com is an e-commerce platform that offers a wide range of fishing equipment and accessories. Their catalog includes fishing rods, reels, lines, lures, and tackles suitable for both freshwater and saltwater fishing. Additionally, the website provides detailed product information, warranties, and support for customers seeking high-quality fishing gear.

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pennfishing.com's revenueOVER TIME
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Over the past three months, pennfishing.com revenue has experienced growth of 31%, compared to the preceding three months.

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pennfishing.com revenue growth for last six months
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OVERVIEW
pennfishing.com's July 2025 performance metrics include a revenue of $669,268, conversion rate of 0.50-1.00%, AOV of $350-375, and 316,993 sessions. The highest revenue in SPORTS is $879,996 from omniafishing.com, while the highest conversion rate is 3.66% and AOV is $382. The median revenue in the industry is $76,146, with a median conversion rate of 0.85% and AOV of $150. Additionally, pennfishing.com has the highest number of sessions at 316,993, compared to a median of 13,549 in the SPORTS category.
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pennfishing.com competitors

In July 2025, pennfishing.com generated a revenue of $669,268 with 1,830 transactions and 316,993 sessions, boasting an average order value (AOV) of $350-$375 and a conversion rate of 0.50-1.00. In comparison, jandh.com had a revenue of $248,591 with 614 transactions and 51,356 sessions, offering a higher AOV of $400-$425 and a conversion rate of 1.00-1.50. meltontackle.com outperformed both with a revenue of $899,593, 2,844 transactions, and 91,231 sessions, but a slightly lower AOV of $300-$325, yet an impressive conversion rate of 3.00-3.50. tackledirect.com led the pack in revenue at $1,212,287, 6,462 transactions, and 262,265 sessions, with the lowest AOV of $175-$200 but a conversion rate of 2.00-2.50. bluewateroutriggers.com and fishermansheadquarters.com fell behind in revenue, transactions, sessions, and metrics like AOV and conversion rate compared to pennfishing.com and its other competitors.

jandh.com screenshot
#1 jandh.com
248.6K
Revenue
51.4K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
meltontackle.com screenshot
#2 meltontackle.com
899.6K
Revenue
91.2K
Sessions
3.0-3.5%
Conv. rate
$300-325
AOV
bluewateroutriggers.com screenshot
#3 bluewateroutriggers.com
80.1K
Revenue
19K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
tackledirect.com screenshot
#4 tackledirect.com
1.2M
Revenue
262.3K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
fishermansheadquarters.com screenshot
#5 fishermansheadquarters.com
52K
Revenue
21.8K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
pennfishing.com vs top market performers
pennfishing.com
top retailers
conversion rate vs average order value for pennfishing.com and its competitors
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Revenue share by device at pennfishing.com

In July large majority of sales on pennfishing.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on pennfishing.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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pennfishing.com channels

Identify top traffic channels that drive growth for pennfishing.comand discover how performance of traffic channels has changed over time.

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pennfishing.com Google Ads spend

Evaluate pennfishing.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pennfishing.com devices

Review pennfishing.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pennfishing.com top markets

Explore pennfishing.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pennfishing.com country & global rank

Assess the ranking of pennfishing.com among other retailers within its primary country and worldwide.

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