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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for owayo.deowayo.de

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205.3K
Revenue
May 26
165.5K
Sessions
May 26
1.5-2.0%
Conv. rate
May 26
$75-100
AOV
May 26
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owayo.de Annual Revenue and Growth

owayo.de's annual sales on its online store amounted to $1.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
owayo.de revenue by year

owayo.de's monthly revenueOVER TIME
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Over the past three months, owayo.de revenue has experienced decline of 15%, compared to the preceding three months.

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owayo.de revenue decline for last six months
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OVERVIEW
In May 2026, owayo.de generated $205,263 in online sales, significantly exceeding the sports industry's median of $78,603, with a conversion rate between 1.50-2.00%, while the sector's high is 3.11%. The average order value (AOV) ranged from $75-100, falling below the industry's high of $567, and it recorded 165,466 sessions, far surpassing the median of 29,369 but dwarfed by rei.com's leading 54,842,465 sessions. Overall, owayo.de shows strong performance against the industry's averages but still has room for improvement in conversion rates and AOV compared to top competitors.
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owayo.de competitors

In May 2026, owayo.de generated $205,263 in revenue from 2,534 transactions and 165,466 sessions, with an average order value (AOV) of $75-100 and a conversion rate between 1.50-2.00%. In comparison, erima.de outperformed with $286,455 in revenue, 2,021 transactions, and a higher AOV of $125-150, achieving a stronger conversion rate of 3.00-3.50%. akademie-sport-gesundheit.de had a notable revenue of $279,330 but with only 897 transactions, reflecting a much higher AOV of $300-325 and a low conversion rate of 0.00-0.50%. In contrast, online-trainer-lizenz.de achieved $224,678 in revenue from 2,128 transactions, similar to owayo.de's conversion rate of 1.50-2.00%. Lastly, foodspring.de's minimal performance shows $155 in revenue from just 3 transactions, highlighting a weaker position overall in this competitive landscape.

erima.de screenshot
#1 erima.de
286.5K
Revenue
63.2K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
akademie-sport-gesundheit.de screenshot
#2 akademie-sport-gesundheit.de
279.3K
Revenue
223.3K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
foodspring.de screenshot
#3 foodspring.de
155.1
Revenue
134.7
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
online-trainer-lizenz.de screenshot
#4 online-trainer-lizenz.de
224.7K
Revenue
111.4K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
owayo.de vs top market performers
owayo.de
top retailers
conversion rate vs average order value for owayo.de and its competitors
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owayo.de channels

Identify top traffic channels that drive growth for owayo.deand discover how performance of traffic channels has changed over time.

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owayo.de Google Ads spend

Evaluate owayo.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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owayo.de devices

Review owayo.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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owayo.de top markets

Explore owayo.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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owayo.de country & global rank

Assess the ranking of owayo.de among other retailers within its primary country and worldwide.

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