Get Your Free 2026 Daily Holiday Revenue Report

2026 Holiday Report

Grips
Dec 2025
All countries
Home/Insights/Retailers/otteroo.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for otteroo.comotteroo.com

Start benchmarking for free
Sign in with GoogleSign up with Google
15.3K
Revenue
Dec 25
10K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
Loading...

Otteroo.com is a website that offers aquatic flotation devices for infants. The website sells specially designed floaties that are worn around a babys neck, allowing them to safely enjoy water activities. Otteroo.com aims to provide a product that promotes water exploration and fun without compromising safety.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

otteroo.com Annual Revenue and Growth

otteroo.com's annual sales on its online store amounted to $445.2K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$445.2K
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
otteroo.com revenue by year

otteroo.com's monthly revenueOVER TIME
View real-time data

Over the past three months, otteroo.com revenue has experienced decline of 36%, compared to the preceding three months.

View real-time data
otteroo.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In December 2025, otteroo.com, operating in the CHILDCARE sector, generated $15,277 in online sales with a conversion rate of 2.50-3.00%, falling below the industry median of $43,371 and a high conversion rate of 4.55%. The site's average order value (AOV) ranged between $50-75, considerably lower than the high of $251 in the industry, while attracting 9,952 sessions compared to the CHILDCARE median of 21,315, significantly dwarfed by babylist.com’s impressive 12,893,760 sessions and $66,401,749 revenue.
Read more

otteroo.com competitors

In December 2025, otteroo.com generated a revenue of $15,277 from 279 transactions and 9,952 sessions, with an average order value (AOV) ranging from $50 to $75 and a conversion rate of 2.50-3.00%. In comparison, its competitor 100senses.com outperformed in revenue with $34,716 from 308 transactions and 12,669 sessions. However, otteroo.com had a higher AOV range of $50-$75 compared to 100senses.com's $100-$125. Additionally, otteroo.com had a slightly higher conversion rate of 2.50-3.00% while 100senses.com had a conversion rate of 2.00-2.50%. Overall, while otteroo.com may have had lower revenue than 100senses.com, it displayed stronger metrics in terms of AOV and conversion rate.

100senses.com screenshot
#1 100senses.com
34.7K
Revenue
12.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
otteroo.com vs top market performers
otteroo.com
top retailers
conversion rate vs average order value for otteroo.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at otteroo.com

In December large majority of sales on otteroo.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In December large majority of sales on otteroo.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

otteroo.com channels

Identify top traffic channels that drive growth for otteroo.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

otteroo.com Google Ads spend

Evaluate otteroo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

otteroo.com devices

Review otteroo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

otteroo.com top markets

Explore otteroo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

otteroo.com country & global rank

Assess the ranking of otteroo.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard