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Nov 2025
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Home/Insights/Retailers/old-mill.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for old-mill.comold-mill.com

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259.9K
Revenue
Nov 25
171.5K
Sessions
Nov 25
4.5-5.0%
Conv. rate
Nov 25
$25-50
AOV
Nov 25
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Old-mill.com is a website offering a diverse range of products. It sells various crafted quality items, such as home decor, kitchenware, clothing, and accessories. Additionally, the website provides unique gifts, gourmet food items, and a selection of vintage-inspired merchandise. User browsing and purchasing options are available on the platform.

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old-mill.com Annual Revenue and Growth

old-mill.com's annual sales on its online store amounted to $1.2M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.2M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
old-mill.com revenue by year

old-mill.com's monthly revenueOVER TIME
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Over the past three months, old-mill.com revenue has experienced growth of 23%, compared to the preceding three months.

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old-mill.com revenue growth for last six months
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OVERVIEW
In November 2025, old-mill.com, operating in the FOOD AND DRINK sector, generated impressive online sales of $259,907, significantly surpassing the median revenue of $28,884. The site's conversion rate ranged between 4.50-5.00%, close to the industry high of 6.02%, while its average order value (AOV) ranged from $25 to $50, below the sector's peak AOV of $149. With 171,454 sessions, old-mill.com outperformed the median of 11,313 sessions, though it remains far behind boxlunch.com, which leads the category with 9,011,513 sessions and a remarkable revenue of $20,475,922.
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old-mill.com competitors

In November 2025, old-mill.com outperformed its competitors in terms of revenue, transactions, sessions, and conversion rate. old-mill.com generated a revenue of $259,907 from 8,322 transactions and 171,454 sessions, with an average order value (AOV) ranging between $25-50 and a conversion rate of 4.50-5.00%. In comparison, oldmillofguilford.com had a revenue of $30,496 from 295 transactions and 7,486 sessions, with an AOV of $100-125 and a conversion rate of 3.50-4.00%. Similarly, weisenberger.com had a revenue of $10,734 from 200 transactions and 5,255 sessions, with an AOV of $50-75 and a conversion rate of 3.50-4.00%. Overall, old-mill.com's performance metrics surpassed those of its competitors, showcasing its strength in generating revenue and engaging customers.

oldmillofguilford.com screenshot
#1 oldmillofguilford.com
30.5K
Revenue
7.5K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
weisenberger.com screenshot
#2 weisenberger.com
10.7K
Revenue
5.3K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
old-mill.com vs top market performers
old-mill.com
top retailers
conversion rate vs average order value for old-mill.com and its competitors
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Revenue share by device at old-mill.com

In November large majority of sales on old-mill.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In November large majority of sales on old-mill.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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old-mill.com channels

Identify top traffic channels that drive growth for old-mill.comand discover how performance of traffic channels has changed over time.

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old-mill.com Google Ads spend

Evaluate old-mill.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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old-mill.com devices

Review old-mill.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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old-mill.com top markets

Explore old-mill.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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old-mill.com country & global rank

Assess the ranking of old-mill.com among other retailers within its primary country and worldwide.

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