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Mar 2026
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Home/Insights/Retailers/old-mill.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for old-mill.comold-mill.com

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140.4K
Revenue
Mar 26
69.1K
Sessions
Mar 26
5.0-5.5%
Conv. rate
Mar 26
$25-50
AOV
Mar 26
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Old-mill.com is a website offering a diverse range of products. It sells various crafted quality items, such as home decor, kitchenware, clothing, and accessories. Additionally, the website provides unique gifts, gourmet food items, and a selection of vintage-inspired merchandise. User browsing and purchasing options are available on the platform.

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old-mill.com Annual Revenue and Growth

old-mill.com's annual sales on its online store amounted to $1.6M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$1.6M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
old-mill.com revenue by year

old-mill.com's monthly revenueOVER TIME
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Over the past three months, old-mill.com revenue has experienced decline of 39%, compared to the preceding three months.

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old-mill.com revenue decline for last six months
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OVERVIEW
In March 2026, old-mill.com generated $140,409 in online sales, significantly surpassing the median of $28,893 in the FOOD AND DRINK industry. Its conversion rate ranged from 5.00-5.50%, approaching the high end of the category's benchmark of 5.75%. The average order value (AOV) stood between $25-50, notably lower than the industry's high of $149. With 69,061 sessions, old-mill.com performed well compared to the median of 11,143 sessions, though far from the leader, boxlunch.com, which achieved 5,310,706 sessions, indicating strong traffic but a sizable gap to top competitors.
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old-mill.com competitors

In March 2026, old-mill.com outperformed its competitors in terms of revenue, generating $140,409 compared to $9,888 for oldmillofguilford.com and $11,008 for weisenberger.com. The number of transactions on old-mill.com was also significantly higher at 3,613, compared to 100 for oldmillofguilford.com and 223 for weisenberger.com. Additionally, old-mill.com had the highest number of sessions at 69,061, indicating strong website traffic. Despite having a lower average order value (AOV) range of $25-50, old-mill.com maintained a high conversion rate of 5.00-5.50%, outperforming both oldmillofguilford.com (2.50-3.00%) and weisenberger.com (3.50-4.00%). Overall, old-mill.com demonstrated strong performance across revenue, transactions, sessions, and conversion rate metrics when compared to its competitors in the same industry.

oldmillofguilford.com screenshot
#1 oldmillofguilford.com
9.9K
Revenue
3.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
weisenberger.com screenshot
#2 weisenberger.com
11K
Revenue
5.8K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
old-mill.com vs top market performers
old-mill.com
top retailers
conversion rate vs average order value for old-mill.com and its competitors
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Revenue share by device at old-mill.com

In March large majority of sales on old-mill.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In March large majority of sales on old-mill.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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old-mill.com channels

Identify top traffic channels that drive growth for old-mill.comand discover how performance of traffic channels has changed over time.

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old-mill.com Google Ads spend

Evaluate old-mill.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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old-mill.com devices

Review old-mill.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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old-mill.com top markets

Explore old-mill.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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old-mill.com country & global rank

Assess the ranking of old-mill.com among other retailers within its primary country and worldwide.

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