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Sep 2025
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Home/Insights/Retailers/musclesport.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for musclesport.commusclesport.com

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27.5K
Revenue
Sep 25
23K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Musclesport.com is an online platform offering a wide range of fitness-related products. Items available include sports supplements, apparel, equipment, and accessories. The website serves as a one-stop-shop for fitness enthusiasts, providing a variety of options to support workout routines and overall well-being.

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musclesport.com Annual Revenue and Growth

musclesport.com's annual sales on its online store amounted to $790.5K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$790.5K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
musclesport.com revenue by year

musclesport.com's monthly revenueOVER TIME
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Over the past three months, musclesport.com revenue has experienced decline of 31%, compared to the preceding three months.

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musclesport.com revenue decline for last six months
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OVERVIEW
In September 2025, musclesport.com generated $27,465 in online sales, significantly lower than the industry median of $55,393, with a conversion rate of 1.00-1.50%, falling short of the HEALTH benchmark of 4.51%. The site's average order value (AOV) ranged from $75 to $100, underperforming compared to the high AOV of $214 in the industry, while it attracted 22,981 sessions, slightly below the median of 25,494 sessions. The leading competitor, roguefitness.com, dominates the market with sales reaching $14,197,274, highlighting the competitive landscape of the sector.
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musclesport.com competitors

In September 2025, musclesport.com generated a revenue of $27,465 with 308 transactions and 22,981 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 1.00-1.50%. In comparison, 4gauge.com had a revenue of $11,094 from 67 transactions and 9,507 sessions, with a higher AOV of $150-175 but a lower conversion rate of 0.50-1.00%. On the other hand, campusprotein.com outperformed both musclesport.com and 4gauge.com, with a revenue of $69,538 from 611 transactions and 60,193 sessions. It had an AOV of $100-125 and a similar conversion rate to musclesport.com of 1.00-1.50%. Despite having a lower revenue than campusprotein.com, musclesport.com held its ground with a respectable conversion rate and AOV when compared to its competitors in the muscle sports industry.

4gauge.com screenshot
#1 4gauge.com
11.1K
Revenue
9.5K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
campusprotein.com screenshot
#2 campusprotein.com
69.5K
Revenue
60.2K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
musclesport.com vs top market performers
musclesport.com
top retailers
conversion rate vs average order value for musclesport.com and its competitors
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Revenue share by device at musclesport.com

In September large majority of sales on musclesport.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on musclesport.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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musclesport.com channels

Identify top traffic channels that drive growth for musclesport.comand discover how performance of traffic channels has changed over time.

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musclesport.com Google Ads spend

Evaluate musclesport.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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musclesport.com devices

Review musclesport.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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musclesport.com top markets

Explore musclesport.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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musclesport.com country & global rank

Assess the ranking of musclesport.com among other retailers within its primary country and worldwide.

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