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May 2025
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Home/Insights/Retailers/musclesport.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for musclesport.commusclesport.com

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49.5K
Revenue
25.5K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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Musclesport.com is an online platform offering a wide range of fitness-related products. Items available include sports supplements, apparel, equipment, and accessories. The website serves as a one-stop-shop for fitness enthusiasts, providing a variety of options to support workout routines and overall well-being.

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musclesport.com's revenueOVER TIME
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Over the past three months, musclesport.com revenue has experienced decline of 13%, compared to the preceding three months.

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musclesport.com revenue decline for last six months
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OVERVIEW
musclesport.com had a revenue of $49,453 with a conversion rate of 2.00-2.50% and an average order value (AOV) of $75-100 in the HEALTH industry for May 2025. Their total sessions were 25,539, slightly below the median of 26,200 for the category. Despite the lower revenue compared to the median, musclesport.com's performance metrics indicate a healthy conversion rate and AOV within the industry standards. The highest revenue in the category was $20,442,925 from roguefitness.com, while the highest sessions were recorded at 7,374,009 from myprotein.com.
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musclesport.com competitors

In May 2025, musclesport.com outperformed its competitors in terms of revenue, with a total of $49,453 compared to $30,839 for campusprotein.com and $22,561 for 4gauge.com. However, musclesport.com had fewer transactions with 539 compared to 277 for campusprotein.com and 141 for 4gauge.com. Despite this, musclesport.com had a higher conversion rate of 2.00-2.50% compared to 0.50-1.00% for both campusprotein.com and 4gauge.com. In terms of average order value (AOV), musclesport.com falls within the range of $75-$100, while campusprotein.com has a higher AOV of $100-$125 and 4gauge.com has the highest AOV of $150-$175. With 25,539 sessions, musclesport.com also had a higher number of website visits compared to 32,997 for campusprotein.com and 17,786 for 4gauge.com. Overall, musclesport.com showcased strong performance in revenue and conversion rate despite having slightly fewer transactions and a lower AOV compared to its competitors in the sports nutrition industry.

4gauge.com screenshot
#1 4gauge.com
22.6K
Revenue
17.8K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
campusprotein.com screenshot
#2 campusprotein.com
30.8K
Revenue
33K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
musclesport.com vs top market performers
musclesport.com
top retailers
conversion rate vs average order value for musclesport.com and its competitors
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Revenue share by device at musclesport.com

In May large majority of sales on musclesport.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices.

In May large majority of sales on musclesport.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices.
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musclesport.com channels

Identify top traffic channels that drive growth for musclesport.comand discover how performance of traffic channels has changed over time.

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musclesport.com Google Ads spend

Evaluate musclesport.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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musclesport.com devices

Review musclesport.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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musclesport.com top markets

Explore musclesport.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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musclesport.com country & global rank

Assess the ranking of musclesport.com among other retailers within its primary country and worldwide.

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