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Dec 2025
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Home/Insights/Retailers/mossberg.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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2.4M
Revenue
Dec 25
632.7K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$400-500
AOV
Dec 25
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Mossberg.com is an official website that serves as a platform for Mossberg, a renowned firearms company founded in 1919. Their website showcases a wide array of firearms including rifles, shotguns, and pistols, catering to the needs of hunters, sport shooters, and law enforcement professionals.

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mossberg.com Annual Revenue and Growth

mossberg.com's annual sales on its online store amounted to $25.9M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$25.9M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
mossberg.com revenue by year

mossberg.com's monthly revenueOVER TIME
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Over the past three months, mossberg.com revenue has experienced growth of 7.8%, compared to the preceding three months.

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mossberg.com revenue growth for last six months
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OVERVIEW
In December 2025, mossberg.com achieved online sales revenue of $2,416,545, significantly outperforming the SPORTS median of $110,843, yet still trailing behind the leading competitor, gunbroker.com, at $333,534,269. The site recorded a conversion rate between 0.50-1.00%, slightly below the high benchmark of 2.62%. The average order value (AOV) ranged from $400-425, while the industry's high AOV stands at $632. With 632,736 sessions, mossberg.com outpaced the median of 41,382 sessions but fell short of gunbroker.com's impressive 14,932,027 sessions, indicating room for growth in engagement and conversion.
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mossberg.com competitors

In December 2025, mossberg.com generated a revenue of $2,416,545 from 5,693 transactions with 632,736 sessions, boasting an average order value (AOV) of $400-$425 and a conversion rate of 0.50-1.00%. In comparison to its competitors, wooxstore.com lagged behind with a revenue of $620,192 from 3,670 transactions and 242,044 sessions, with an AOV of $150-$175 and a conversion rate of 1.50-2.00%. On the other hand, vanceoutdoors.com outperformed mossberg.com in revenue at $3,563,595, with 10,827 transactions and 506,977 sessions, along with an AOV of $325-$350 and a conversion rate of 2.00-2.50%. mountsplus.com fell short with a revenue of $272,106, 1,948 transactions, and 160,144 sessions, with an AOV of $125-$150 and a conversion rate of 1.00-1.50%. iammo.com had the lowest revenue at $18,773, only 43 transactions, 13,272 sessions, an AOV of $425-$450, and a conversion rate of 0.00-0.50%.

wooxstore.com screenshot
#1 wooxstore.com
620.2K
Revenue
242K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
vanceoutdoors.com screenshot
#2 vanceoutdoors.com
3.6M
Revenue
507K
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
mountsplus.com screenshot
#3 mountsplus.com
272.1K
Revenue
160.1K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
iammo.com screenshot
#4 iammo.com
18.8K
Revenue
13.3K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
rkguns.com screenshot
#5 rkguns.com
3.4M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
mossberg.com vs top market performers
mossberg.com
top retailers
conversion rate vs average order value for mossberg.com and its competitors
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Revenue share by device at mossberg.com

In December large majority of sales on mossberg.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In December large majority of sales on mossberg.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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mossberg.com channels

Identify top traffic channels that drive growth for mossberg.comand discover how performance of traffic channels has changed over time.

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mossberg.com Google Ads spend

Evaluate mossberg.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mossberg.com devices

Review mossberg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mossberg.com top markets

Explore mossberg.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mossberg.com country & global rank

Assess the ranking of mossberg.com among other retailers within its primary country and worldwide.

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