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Oct 2025
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Home/Insights/Retailers/mossberg.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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2M
Revenue
Oct 25
539.9K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$400-500
AOV
Oct 25
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Mossberg.com is an official website that serves as a platform for Mossberg, a renowned firearms company founded in 1919. Their website showcases a wide array of firearms including rifles, shotguns, and pistols, catering to the needs of hunters, sport shooters, and law enforcement professionals.

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mossberg.com Annual Revenue and Growth

mossberg.com's annual sales on its online store amounted to $25.9M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$25.9M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
mossberg.com revenue by year

mossberg.com's monthly revenueOVER TIME
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Over the past three months, mossberg.com revenue has experienced growth of 7%, compared to the preceding three months.

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mossberg.com revenue growth for last six months
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OVERVIEW
In October 2025, mossberg.com generated $1,960,096 in online sales, significantly outperforming the SPORTS median of $103,393, although it remains far behind the industry leader, gunbroker.com, with $307,190,709. The site's conversion rate ranged between 0.50-1.00%, aligning with the low end of the industry spectrum, where the high is 2.58%. Mossberg's average order value (AOV) of $400-425 also falls short of the sector's high AOV of $652, despite being well above the low of $105. The website attracted 539,908 sessions, well above the median of 38,088 in its category.
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mossberg.com competitors

In October 2025, mossberg.com reported a revenue of $1,960,096 with 4,676 transactions and 539,908 sessions, resulting in an average order value (AOV) of $400-$425 and a conversion rate of 0.50-1.00%. When compared to its competitors, such as vanceoutdoors.com with a revenue of $3,695,614, 11,556 transactions, 503,132 sessions, AOV of $300-$325, and a conversion rate of 2.00-2.50%, mossberg.com falls slightly behind in revenue and sessions but maintains a similar conversion rate. In contrast, wooxstore.com shows a lower revenue of $553,875 but a higher conversion rate of 1.50-2.00%. mountsplus.com and iammo.com also display varying metrics, highlighting the competitive landscape in the firearms and outdoor industry. Overall, mossberg.com holds its own against competitors but may need to focus on increasing transactions and sessions to boost revenue further.

wooxstore.com screenshot
#1 wooxstore.com
553.9K
Revenue
242K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
vanceoutdoors.com screenshot
#2 vanceoutdoors.com
3.7M
Revenue
503.1K
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
mountsplus.com screenshot
#3 mountsplus.com
254.5K
Revenue
164.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
iammo.com screenshot
#4 iammo.com
9.6K
Revenue
6.3K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
rkguns.com screenshot
#5 rkguns.com
3.2M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
mossberg.com vs top market performers
mossberg.com
top retailers
conversion rate vs average order value for mossberg.com and its competitors
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Revenue share by device at mossberg.com

In October large majority of sales on mossberg.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In October large majority of sales on mossberg.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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mossberg.com channels

Identify top traffic channels that drive growth for mossberg.comand discover how performance of traffic channels has changed over time.

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mossberg.com Google Ads spend

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mossberg.com devices

Review mossberg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mossberg.com top markets

Explore mossberg.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mossberg.com country & global rank

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