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Jan 2026
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Home/Insights/Retailers/modernpicnic.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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32.4K
Revenue
Jan 26
23.1K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$150-175
AOV
Jan 26
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Modernpicnic.com is an online store offering a variety of stylish and practical lunch bags and accessories. Their product line includes insulated lunch totes, containers, and reusable utensils. Catering to modern customers, the website focuses on functional yet fashionable solutions to enhance lunchtime experiences and reduce single-use plastic waste.

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modernpicnic.com Annual Revenue and Growth

modernpicnic.com's annual sales on its online store amounted to $462.7K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$462.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
modernpicnic.com revenue by year

modernpicnic.com's monthly revenueOVER TIME
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Over the past three months, modernpicnic.com revenue has experienced growth of 0.35%, compared to the preceding three months.

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modernpicnic.com revenue growth for last six months
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OVERVIEW
In January 2026, modernpicnic.com, operating in the FASHION AND APPAREL industry, generated online sales revenue of $32,403, significantly below the median of $91,806, with a conversion rate of 0.50-1.00%, falling short of the high benchmark of 3.1% and close to the low of 0.69%. The average order value (AOV) ranged from $150 to $175, while the highest AOV in the sector reached $390. With 23,090 sessions, modernpicnic.com lagged behind the median of 38,909 sessions in its industry, contrasted sharply with industry leader shein.com, which boasts $809,875,018 in revenue and 279,580,739 sessions.
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modernpicnic.com competitors

In January 2026, modernpicnic.com generated a revenue of $32,403 with 205 transactions and 23,090 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 0.50-1.00%. Compared to its competitors, modernpicnic.com falls behind in revenue when compared to statebags.com, which generated $336,276, and lunchboxpacks.com, which earned $105,725. However, modernpicnic.com outperformed minkeeblue.com in terms of transactions and sessions. Additionally, modernpicnic.com had a lower AOV compared to minkeeblue.com and outofthewoods.com but was in line with statebags.com. Its conversion rate was also lower than minkeeblue.com and outofthewoods.com but comparable to packit.com and lunchboxpacks.com. Overall, modernpicnic.com remains competitive in the market, offering a unique value proposition within the niche market of modern lunch totes.

minkeeblue.com screenshot
#1 minkeeblue.com
9K
Revenue
2K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
packit.com screenshot
#2 packit.com
16.3K
Revenue
33.3K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
lunchboxpacks.com screenshot
#3 lunchboxpacks.com
105.7K
Revenue
50.3K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
outofthewoods.com screenshot
#4 outofthewoods.com
54.5K
Revenue
21.9K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
statebags.com screenshot
#5 statebags.com
336.3K
Revenue
143.9K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
modernpicnic.com vs top market performers
modernpicnic.com
top retailers
conversion rate vs average order value for modernpicnic.com and its competitors
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Revenue share by device at modernpicnic.com

In January large majority of sales on modernpicnic.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In January large majority of sales on modernpicnic.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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modernpicnic.com channels

Identify top traffic channels that drive growth for modernpicnic.comand discover how performance of traffic channels has changed over time.

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modernpicnic.com Google Ads spend

Evaluate modernpicnic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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modernpicnic.com devices

Review modernpicnic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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modernpicnic.com top markets

Explore modernpicnic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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modernpicnic.com country & global rank

Assess the ranking of modernpicnic.com among other retailers within its primary country and worldwide.

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