Grips
May 2024
All countries
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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2.1M
Revenue
622.9K
Sessions
2.5-3.0%
Conversion rate
$125-150
Average order value
Online only revenue for mnml.la, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

mnml.la is a website that offers a variety of stylish and minimalist apparel for both men and women. The products include essentials like jeans, shorts, t-shirts, hoodies, and jackets, aiming to provide contemporary and timeless fashion at an affordable price point. The site also features accessories such as hats and bags.

mnml.la’s revenueOVER TIME
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Over the past three months, mnml.la revenue has experienced decline of 8.4%, compared to the preceding three months.

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mnml.la revenue decline for last six months
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OVERVIEW
In May 2024, mnml.la, in the FASHION AND APPAREL industry, generated online sales revenue of $2,083,799 with a conversion rate of 2.50-3.00% and an average order value (AOV) of $125-150. Compared to the industry, mnml.la's revenue surpassed the median of $121,484, while its conversion rate fell between the very high of 3.06% and the very low of 0.77%. The AOV ranged between the very high of $386 and the very low of $75. With 622,905 sessions, mnml.la outperformed the median of 44,812, although the highest number of sessions in the industry was 197,636,423 from shein.com.
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mnml.la competitors

When comparing mnml.la to its competitors in May 2024, mnml.la stands out with a revenue of 2,083,799, significantly higher than most competitors. In terms of transactions, mnml.la also leads with 15,943 transactions, showcasing a strong customer base. However, in terms of sessions, mnml.la falls behind competitors like culturekings.com with 622,905 sessions compared to 1,598,768 sessions. The Average Order Value (AOV) for mnml.la falls within the range of 125-150, similar to eptmusa.com, while criticaltattoo.com has a much higher AOV of 425-450. The conversion rate for mnml.la is in line with rockstaroriginal.com at 2.50-3.00, but lower than culturekings.com at 1.50-2.00. Overall, mnml.la's revenue and transaction numbers are strong, but there is room for improvement in sessions and AOV to compete with top performers like culturekings.com.

#1 culturekings.com
3.3M
Revenue
1.6M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#2 eptmusa.com
58.4K
Revenue
31.7K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
#3 rockstaroriginal.com
1.2M
Revenue
455.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#4 criticaltattoo.com
289.2K
Revenue
22.5K
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
#5 oliversapparel.com
18.7K
Revenue
8.7K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
mnml.la vs top market performers
mnml.la
top retailers
conversion rate vs average order value for mnml.la and its competitors
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Top products on mnml.laby revenue

#1 Rave Double Cargo Pants - Black
$79.3
Price
$236.7K
Revenue
#2 Contrast Bootcut Sweatpants - Black
$65.3
Price
$136.7K
Revenue
#3 B118 Work Flare Denim - Black
$56.6
Price
$115.1K
Revenue
#4 B484 Flare Denim - Blue
$57.6
Price
Revenue
#5 Rave Double Cargo Pants - Dusty Brown
$78.4
Price
Revenue
#6 Snap Zipper II Cargo Pants - Black
$56
Price
Revenue
#7 Contrast Bootcut Sweatpants - Grey
$65.6
Price
Revenue
#8 D152 Cargo Straight Denim - Hunter Camo
$88
Price
Revenue
#9 Paneled Blanket Pants - Multi
$118
Price
Revenue
#10 Bootcut Cargo Pants - Camo
$72.9
Price
Revenue
#1 Rave Double Cargo Pants - Black
$79.3
Price
$236.7K
Revenue
#2 Contrast Bootcut Sweatpants - Black
$65.3
Price
$136.7K
Revenue
#3 B118 Work Flare Denim - Black
$56.6
Price
$115.1K
Revenue
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mnml.la brandsby revenue

mnml.la categoriesby revenue

1
Pants
2
Shirts & Tops
3
Luggage & Bags
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brands overtime comparison

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mnml.la channels

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mnml.la Google Ads spend

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mnml.la devices

Review mnml.la's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mnml.la top markets

Explore mnml.la's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mnml.la country & global rank

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