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Nov 2025
All countries
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for mms.commms.com

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1.1M
Revenue
Nov 25
1M
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Mms.com is a website offering a range of diverse colorful chocolate candy products. The site provides access to a variety of M&Ms products such as M&Ms Choco, Peanut, Dark Chocolate, Pretzel, and various seasonal and limited-edition flavors. Users can browse and purchase these confectionery items through the online platform.

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mms.com Annual Revenue and Growth

mms.com's annual sales on its online store amounted to $17.8M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$17.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
mms.com revenue by year

mms.com's monthly revenueOVER TIME
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Over the past three months, mms.com revenue has experienced growth of 78%, compared to the preceding three months.

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mms.com revenue growth for last six months
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OVERVIEW
In November 2025, mms.com generated $1,126,430 in online sales, significantly exceeding the food_and_drink median of $57,949, but still trailing behind industry leader nespresso.com at $203,891,762. Its conversion rate of 1.00-1.50% falls short of the high benchmark of 5.64%, while its average order value (AOV) ranges between $75-100, lower than the high of $321 in the category. With 1,040,898 sessions, mms.com surpassed the median of 17,290 but remained far behind nespresso.com's 20,240,545 sessions, indicating potential for increased visibility and customer engagement within the competitive food_and_drink market.
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mms.com competitors

Among the competitors of mms.com in November 2025, justcandy.com had the lowest revenue at $108,422, with 1,356 transactions and 54,400 sessions. They boasted a high conversion rate of 2.00-2.50%. On the other hand, candystore.com had a revenue of $71,657 with 498 transactions and 96,945 sessions. Despite having a low conversion rate of 0.50-1.00%, their average order value (AOV) was higher at $125-150. mms.com outperformed its competitors in terms of revenue, with $1,126,430 and 12,516 transactions from 1,040,898 sessions. While their conversion rate fell within the range of 1.00-1.50%, their AOV was on par with the industry standard at $75-100. Overall, mms.com held a competitive edge in revenue and transaction volume compared to its peers in the confectionery industry.

justcandy.com screenshot
#1 justcandy.com
108.4K
Revenue
54.4K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
ohnuts.com screenshot
#2 ohnuts.com
192.4K
Revenue
113K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
candywarehouse.com screenshot
#3 candywarehouse.com
406K
Revenue
290.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
candystore.com screenshot
#4 candystore.com
71.7K
Revenue
96.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
candynation.com screenshot
#5 candynation.com
298.2K
Revenue
131.1K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
mms.com vs top market performers
mms.com
top retailers
conversion rate vs average order value for mms.com and its competitors
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Revenue share by device at mms.com

In November large majority of sales on mms.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on mms.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mms.com channels

Identify top traffic channels that drive growth for mms.comand discover how performance of traffic channels has changed over time.

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mms.com Google Ads spend

Evaluate mms.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mms.com devices

Review mms.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mms.com top markets

Explore mms.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mms.com country & global rank

Assess the ranking of mms.com among other retailers within its primary country and worldwide.

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