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Apr 2026
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Home/Insights/Retailers/michlers.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for michlers.commichlers.com

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47.4K
Revenue
Apr 26
10.1K
Sessions
Apr 26
3.5-4.0%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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Michlers.com is a website that offers a wide range of products including plants, flowers, foliage, and botanical supplies. The site aims to provide customers with a convenient platform to explore and purchase various items related to gardening, landscaping, and botanical arrangements.

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michlers.com Annual Revenue and Growth

michlers.com's annual sales on its online store amounted to $766.7K in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$766.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
michlers.com revenue by year

michlers.com's monthly revenueOVER TIME
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Over the past three months, michlers.com revenue has experienced growth of 92%, compared to the preceding three months.

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michlers.com revenue growth for last six months
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OVERVIEW
In April 2026, michlers.com, operating in the home and garden/gardening industry, generated online sales revenue of $47,425, falling short of the median $59,293, with a conversion rate between 3.50-4.00%, slightly below the high of 3.69%; its average order value (AOV) ranged from $100-125, well below the very high AOV of $295, while attracting 10,109 sessions compared to the median of 25,886, with the top competitor, arborday.org, achieving a remarkable $2,432,259 in revenue and 1,078,057 sessions, highlighting the competitive landscape.
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michlers.com competitors

In April 2026, michlers.com generated $47,425 in revenue from 388 transactions, with sessions totaling 10,109, resulting in an average order value (AOV) of $100-125 and a conversion rate of 3.50-4.00%. In comparison, bluestoneperennials.com outperformed michlers.com significantly, amassing $4,370,074 in revenue through 34,330 transactions over 1,055,002 sessions. Bluestone's AOV ranged from $125-150, while its conversion rate was slightly lower at 3.00-3.50%. Although michlers.com maintains a competitive conversion rate, its overall performance metrics fall short when matched against bluestoneperennials.com, particularly in revenue and transaction volume, highlighting the challenges michlers.com faces in a competitive market.

bluestoneperennials.com screenshot
#1 bluestoneperennials.com
4.4M
Revenue
1.1M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
michlers.com vs top market performers
michlers.com
top retailers
conversion rate vs average order value for michlers.com and its competitors
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Revenue share by device at michlers.com

In April large majority of sales on michlers.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In April large majority of sales on michlers.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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michlers.com channels

Identify top traffic channels that drive growth for michlers.comand discover how performance of traffic channels has changed over time.

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michlers.com Google Ads spend

Evaluate michlers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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michlers.com devices

Review michlers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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michlers.com top markets

Explore michlers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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michlers.com country & global rank

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