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May 2026
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Home/Insights/Retailers/melvinsbbq.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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20K
Revenue
May 26
5K
Sessions
May 26
4.0-4.5%
Conv. rate
May 26
$75-100
AOV
May 26
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MelvinsBBQ.com is a website that provides information about Melvins Barbecue, a popular establishment known for its delicious smoked meats and Southern-style cuisine. The website offers details on menu offerings, including ribs, pulled pork, chicken, and sides. Additionally, it features hours of operation, location information, and customer testimonials.

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melvinsbbq.com Annual Revenue and Growth

melvinsbbq.com's annual sales on its online store amounted to $197K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$197K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
melvinsbbq.com revenue by year

melvinsbbq.com's monthly revenueOVER TIME
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Over the past three months, melvinsbbq.com revenue has experienced growth of 14%, compared to the preceding three months.

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melvinsbbq.com revenue growth for last six months
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OVERVIEW
In May 2026, melvinsbbq.com generated $20,024 in online sales, significantly below the food and drink/groceries median of $39,829, with a conversion rate of 4.00-4.50%, just shy of the category's high of 5.98%. The average order value (AOV) ranged from $75-100, lower than the high AOV of $186, and the site attracted 5,000 sessions, far fewer than the median of 13,181 and the leader kroger.com with 41,139,307 sessions, indicating areas for growth in visibility and sales performance within the competitive grocery sector.
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melvinsbbq.com competitors

In May 2026, melvinsbbq.com generated $20,024 in revenue from 219 transactions across 5,000 sessions, achieving an average order value (AOV) between $75 and $100 with a conversion rate of 4.00-4.50%. In comparison, its competitor thekansascitybbqstore.com outperformed significantly, reporting $82,565 in revenue from 449 transactions and 14,893 sessions. The competitor's AOV is considerably higher, ranging from $175 to $200, yet its conversion rate is slightly lower at 3.00-3.50%. While melvinsbbq.com has a higher conversion rate, it falls short in overall revenue and transaction volume, indicating that despite fewer sales, its visitors may be more inclined to purchase. Conversely, thekansascitybbqstore.com benefits from a larger audience but a less efficient conversion funnel.

thekansascitybbqstore.com screenshot
#1 thekansascitybbqstore.com
82.6K
Revenue
14.9K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
CLOSEST COMPETITORSby revenue
melvinsbbq.com vs top market performers
melvinsbbq.com
top retailers
conversion rate vs average order value for melvinsbbq.com and its competitors
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Revenue share by device at melvinsbbq.com

In May large majority of sales on melvinsbbq.com, 92% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 7.7% of sales coming from desktop devices.

In May large majority of sales on melvinsbbq.com, 92% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 7.7% of sales coming from desktop devices.

Industries melvinsbbq.com operates in

melvinsbbq.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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melvinsbbq.com channels

Identify top traffic channels that drive growth for melvinsbbq.comand discover how performance of traffic channels has changed over time.

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melvinsbbq.com Google Ads spend

Evaluate melvinsbbq.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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melvinsbbq.com devices

Review melvinsbbq.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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melvinsbbq.com top markets

Explore melvinsbbq.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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melvinsbbq.com country & global rank

Assess the ranking of melvinsbbq.com among other retailers within its primary country and worldwide.

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