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Mar 2026
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Home/Insights/Retailers/melvinsbbq.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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14.4K
Revenue
Mar 26
3.8K
Sessions
Mar 26
4.0-4.5%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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MelvinsBBQ.com is a website that provides information about Melvins Barbecue, a popular establishment known for its delicious smoked meats and Southern-style cuisine. The website offers details on menu offerings, including ribs, pulled pork, chicken, and sides. Additionally, it features hours of operation, location information, and customer testimonials.

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melvinsbbq.com Annual Revenue and Growth

melvinsbbq.com's annual sales on its online store amounted to $197K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$197K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
melvinsbbq.com revenue by year

melvinsbbq.com's monthly revenueOVER TIME
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Over the past three months, melvinsbbq.com revenue has experienced decline of 7.7%, compared to the preceding three months.

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melvinsbbq.com revenue decline for last six months
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OVERVIEW
In March 2026, melvinsbbq.com generated $14,427 in online sales, significantly lower than the industry median of $47,624, with sessions totaling 3,825 compared to the median of 15,746. Its conversion rate of 4.00-4.50% is competitive but below the high of 5.72% in the FOOD AND DRINK category. The average order value (AOV) ranged from $75-100, notably less than the high of $176, reflecting a modest position in the market compared to industry leader kroger.com, which boasts staggering figures like $253,527,911 in revenue and 39,860,145 sessions.
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melvinsbbq.com competitors

In March 2026, melvinsbbq.com generated a revenue of $14,427 from 167 transactions and 3,825 sessions with an Average Order Value (AOV) ranging from $75 to $100 and a conversion rate of 4.00-4.50%. In comparison, thekansascitybbqstore.com, a competitor, had a higher revenue of $54,681 from 296 transactions and 10,549 sessions. Their AOV was between $175 and $200 with a conversion rate of 2.50-3.00%. Despite melvinsbbq.com's higher conversion rate, thekansascitybbqstore.com had significantly more revenue, transactions, and sessions, indicating a stronger performance in terms of sales volume. However, melvinsbbq.com's higher conversion rate suggests better efficiency in converting sessions into transactions.

thekansascitybbqstore.com screenshot
#1 thekansascitybbqstore.com
54.7K
Revenue
10.5K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
melvinsbbq.com vs top market performers
melvinsbbq.com
top retailers
conversion rate vs average order value for melvinsbbq.com and its competitors
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Revenue share by device at melvinsbbq.com

In March large majority of sales on melvinsbbq.com, 92% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 7.7% of sales coming from desktop devices.

In March large majority of sales on melvinsbbq.com, 92% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 7.7% of sales coming from desktop devices.
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melvinsbbq.com channels

Identify top traffic channels that drive growth for melvinsbbq.comand discover how performance of traffic channels has changed over time.

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melvinsbbq.com Google Ads spend

Evaluate melvinsbbq.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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melvinsbbq.com devices

Review melvinsbbq.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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melvinsbbq.com top markets

Explore melvinsbbq.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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melvinsbbq.com country & global rank

Assess the ranking of melvinsbbq.com among other retailers within its primary country and worldwide.

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