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Dec 2025
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Home/Insights/Retailers/mellanni.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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40.9K
Revenue
Dec 25
9K
Sessions
Dec 25
3.5-4.0%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Mellanni.com is an online platform that offers a variety of home textile products. They sell items such as bedding sets, duvet covers, pillowcases, comforters, sheets, and towels made from high-quality fabric. They aim to provide customers with a wide range of comfortable and stylish options for their home.

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mellanni.com Annual Revenue and Growth

mellanni.com's annual sales on its online store amounted to $559.9K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$559.9K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
mellanni.com revenue by year

mellanni.com's monthly revenueOVER TIME
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Over the past three months, mellanni.com revenue has experienced decline of 0.93%, compared to the preceding three months.

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mellanni.com revenue decline for last six months
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OVERVIEW
In December 2025, mellanni.com, operating in the food and drink/groceries sector, generated online sales revenue of $40,901, significantly below the industry median of $58,922, with a conversion rate ranging from 3.50% to 4.00%, less than the high of 6.41%; its average order value (AOV) stood between $100 and $125, which is also below the category's high of $182; with a total of 8,963 sessions, mellanni.com trails the median of 19,185 sessions, indicating opportunities for growth compared to industry leader kroger.com, which has a staggering revenue of $331,830,173 and sessions totaling 47,270,812.
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mellanni.com competitors

In December 2025, mellanni.com reported a revenue of $40,901 with 350 transactions and 8,963 sessions, resulting in an Average Order Value (AOV) of $100-125 and a conversion rate of 3.50-4.00%. Compared to its competitors, mellanni.com falls behind in revenue when compared to terrysfabrics.co.uk, which generated $2,493,356. However, mellanni.com outperformed southshorefinelinens.com in terms of revenue, transactions, and conversion rate. paw.com and sheex.com both outperformed mellanni.com in revenue, transactions, and sessions, but mellanni.com had a higher conversion rate than both of them. californiadesignden.com had a higher AOV than mellanni.com, but mellanni.com had more transactions and sessions. Overall, mellanni.com shows competitive performance within the online bedding and home goods industry, with areas of strength and opportunities for improvement when compared to its competitors.

southshorefinelinens.com screenshot
#1 southshorefinelinens.com
19.9K
Revenue
11.3K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
paw.com screenshot
#2 paw.com
221.4K
Revenue
46.5K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
sheex.com screenshot
#3 sheex.com
896.6K
Revenue
127K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
terrysfabrics.co.uk screenshot
#4 terrysfabrics.co.uk
2.5M
Revenue
578.6K
Sessions
6.5-7.0%
Conv. rate
$50-75
AOV
californiadesignden.com screenshot
#5 californiadesignden.com
129.1K
Revenue
44.7K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
mellanni.com vs top market performers
mellanni.com
top retailers
conversion rate vs average order value for mellanni.com and its competitors
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Revenue share by device at mellanni.com

In December large majority of sales on mellanni.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on mellanni.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mellanni.com channels

Identify top traffic channels that drive growth for mellanni.comand discover how performance of traffic channels has changed over time.

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mellanni.com Google Ads spend

Evaluate mellanni.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mellanni.com devices

Review mellanni.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mellanni.com top markets

Explore mellanni.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mellanni.com country & global rank

Assess the ranking of mellanni.com among other retailers within its primary country and worldwide.

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