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Nov 2025
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Home/Insights/Retailers/mellanni.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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32.5K
Revenue
Nov 25
7.3K
Sessions
Nov 25
4.0-4.5%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Mellanni.com is an online platform that offers a variety of home textile products. They sell items such as bedding sets, duvet covers, pillowcases, comforters, sheets, and towels made from high-quality fabric. They aim to provide customers with a wide range of comfortable and stylish options for their home.

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mellanni.com Annual Revenue and Growth

mellanni.com's annual sales on its online store amounted to $559.9K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$559.9K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
mellanni.com revenue by year

mellanni.com's monthly revenueOVER TIME
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Over the past three months, mellanni.com revenue has experienced growth of 19%, compared to the preceding three months.

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mellanni.com revenue growth for last six months
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OVERVIEW
In November 2025, mellanni.com generated $32,474 in online sales, significantly below the $55,990 median for the food and drink/groceries sector. With a conversion rate of 4.00-4.50%, it surpasses the lower end of the industry range but lags behind the high of 6.77%. The average order value (AOV) stands at $100-125, again below the sector's high of $184. The site attracted 7,330 sessions, well below the median of 15,991, indicating a need for enhanced visibility and engagement to compete with market leaders like kroger.com, which leads with $431,369,162 in revenue.
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mellanni.com competitors

In November 2025, mellanni.com outperformed some of its competitors in terms of revenue, with $32,474 in revenue compared to southshorefinelinens.com with $19,911, paw.com with $239,562, sheex.com with $504,560, terrysfabrics.co.uk with $1,875,428, and californiadesignden.com with $111,101. mellanni.com also had a higher conversion rate of 4.00-4.50% compared to southshorefinelinens.com with 1.00-1.50%, paw.com with 3.50-4.00%, sheex.com with 2.00-2.50%, and californiadesignden.com with 1.00-1.50%. However, mellanni.com had a lower number of transactions and sessions compared to some of its competitors, such as terrysfabrics.co.uk with 26,234 transactions and 652,555 sessions. Despite this, mellanni.com's Average Order Value (AOV) of $100-$125 fell within the range of its competitors, indicating strong performance in this domain.

southshorefinelinens.com screenshot
#1 southshorefinelinens.com
19.9K
Revenue
11.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
paw.com screenshot
#2 paw.com
239.6K
Revenue
44.6K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
sheex.com screenshot
#3 sheex.com
504.6K
Revenue
86.9K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
terrysfabrics.co.uk screenshot
#4 terrysfabrics.co.uk
1.9M
Revenue
652.6K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
californiadesignden.com screenshot
#5 californiadesignden.com
111.1K
Revenue
26.9K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
mellanni.com vs top market performers
mellanni.com
top retailers
conversion rate vs average order value for mellanni.com and its competitors
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Revenue share by device at mellanni.com

In November large majority of sales on mellanni.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on mellanni.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mellanni.com channels

Identify top traffic channels that drive growth for mellanni.comand discover how performance of traffic channels has changed over time.

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mellanni.com Google Ads spend

Evaluate mellanni.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mellanni.com devices

Review mellanni.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mellanni.com top markets

Explore mellanni.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mellanni.com country & global rank

Assess the ranking of mellanni.com among other retailers within its primary country and worldwide.

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