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Jan 2026
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Home/Insights/Retailers/mbtagifts.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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37.3K
Revenue
Jan 26
27.6K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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MBTAGifts.com offers a range of transit-themed merchandise, primarily focused on the Massachusetts Bay Transportation Authority (MBTA) system. Their product inventory includes t-shirts, hats, mugs, accessories, and unique collectables featuring imagery related to the various modes of transportation operated by the MBTA.

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mbtagifts.com Annual Revenue and Growth

mbtagifts.com's annual sales on its online store amounted to $678.3K in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$678.3K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
mbtagifts.com revenue by year

mbtagifts.com's monthly revenueOVER TIME
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Over the past three months, mbtagifts.com revenue has experienced decline of 12%, compared to the preceding three months.

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mbtagifts.com revenue decline for last six months
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OVERVIEW
In January 2026, mbtagifts.com generated $37,255 in online sales, significantly below the sports industry median of $84,141, with a conversion rate between 1.50-2.00%, lower than the high of 3.0% and above the low of 0.68%. Its average order value (AOV) ranged from $75-100, near the low end of the sports category, which has a high AOV of $556. The site recorded 27,574 sessions, falling short of the median of 31,579 and far behind the leading competitor, dickssportinggoods.com, which amassed 40,123,045 sessions, indicating room for improvement in overall performance metrics.
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mbtagifts.com competitors

In January 2026, mbtagifts.com generated $37,255 in revenue from 446 transactions with 27,574 sessions, resulting in an average order value (AOV) range of $75-100 and a conversion rate of 1.50-2.00%. Compared to its competitors, nytransitmuseumstore.com had a significantly higher revenue of $192,424 from 1,182 transactions and 46,705 sessions, with an AOV of $150-175 and a conversion rate of 2.50-3.00%. On the other hand, woodentrain.com also outperformed mbtagifts.com with $128,040 in revenue from 985 transactions and 27,184 sessions, showcasing an AOV of $125-150 and a conversion rate of 3.50-4.00%. While mbtagifts.com has a decent performance in terms of revenue and transactions, it lags behind its competitors in conversion rate and AOV.

nytransitmuseumstore.com screenshot
#1 nytransitmuseumstore.com
192.4K
Revenue
46.7K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
woodentrain.com screenshot
#2 woodentrain.com
128K
Revenue
27.2K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
mbtagifts.com vs top market performers
mbtagifts.com
top retailers
conversion rate vs average order value for mbtagifts.com and its competitors
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Revenue share by device at mbtagifts.com

In January large majority of sales on mbtagifts.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on mbtagifts.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mbtagifts.com channels

Identify top traffic channels that drive growth for mbtagifts.comand discover how performance of traffic channels has changed over time.

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mbtagifts.com Google Ads spend

Evaluate mbtagifts.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mbtagifts.com devices

Review mbtagifts.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mbtagifts.com top markets

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mbtagifts.com country & global rank

Assess the ranking of mbtagifts.com among other retailers within its primary country and worldwide.

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