Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Nov 2025
All countries
Home/Insights/Retailers/magnolia.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for magnolia.commagnolia.com

Start benchmarking for free
Sign in with GoogleSign up with Google
3.2M
Revenue
Nov 25
1.6M
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
Loading...
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Magnolia.com is a website that offers a variety of products for sale. Their inventory includes items such as home decor, furniture, kitchenware, clothing, and accessories. Visitors can browse through an extensive collection of products and make purchases through the platform.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

magnolia.com Annual Revenue and Growth

magnolia.com's annual sales on its online store amounted to $23.7M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$23.7M
Annual growth forecast2024/2025
5-10%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
magnolia.com revenue by year

magnolia.com's monthly revenueOVER TIME
View real-time data

Over the past three months, magnolia.com revenue has experienced growth of 42%, compared to the preceding three months.

View real-time data
magnolia.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In November 2025, magnolia.com generated $3,209,593 in online sales, significantly surpassing the home and garden industry median of $122,040, yet far behind market leader homedepot.com with $1,609,249,476. Its conversion rate of 1.00-1.50% falls below the high benchmark of 3.53%, while the average order value (AOV) ranges from $175 to $200, considerably lower than the sector's high of $672. With 1,649,905 sessions, magnolia.com also outpaces the median of 32,500, though it lags behind homedepot.com's impressive 171,906,089 sessions, indicating growth potential in an increasingly competitive market.
Read more

magnolia.com competitors

When comparing magnolia.com to its competitors in November 2025, we see that magnolia.com stands out with a revenue of $3,209,593, significantly higher than the closest competitor, magnoliabakery.com, with revenue of $1,282,564. magnolia.com also has a higher number of transactions (17,945) and sessions (1,649,905) compared to its competitors. Despite having a lower conversion rate of 1.00-1.50%, magnolia.com still maintains a strong average order value (AOV) range of $175-$200. In contrast, some competitors like hirshfields.com have a higher AOV ($300-$325) but a much lower conversion rate (0.50-1.00%) and revenue ($46,184). Overall, magnolia.com's combination of high revenue, transactions, and sessions, along with a decent AOV and conversion rate, sets it apart from its competitors in the market.

magnoliabakery.com screenshot
#1 magnoliabakery.com
1.3M
Revenue
211.4K
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
hirshfields.com screenshot
#2 hirshfields.com
46.2K
Revenue
19.5K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
rugandhome.com screenshot
#3 rugandhome.com
28.9K
Revenue
24.8K
Sessions
0.0-0.5%
Conv. rate
$325-350
AOV
burkedecor.com screenshot
#4 burkedecor.com
39K
Revenue
18.1K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
magnolia.com vs top market performers
magnolia.com
top retailers
conversion rate vs average order value for magnolia.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at magnolia.com

In November large majority of sales on magnolia.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on magnolia.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

magnolia.com channels

Identify top traffic channels that drive growth for magnolia.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

magnolia.com Google Ads spend

Evaluate magnolia.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

magnolia.com devices

Review magnolia.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

magnolia.com top markets

Explore magnolia.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

magnolia.com country & global rank

Assess the ranking of magnolia.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard