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Dec 2025
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Home/Insights/Retailers/magnolia.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for magnolia.commagnolia.com

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2.8M
Revenue
Dec 25
1.4M
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$175-200
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Magnolia.com is a website that offers a variety of products for sale. Their inventory includes items such as home decor, furniture, kitchenware, clothing, and accessories. Visitors can browse through an extensive collection of products and make purchases through the platform.

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magnolia.com Annual Revenue and Growth

magnolia.com's annual sales on its online store amounted to $23.7M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$23.7M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
magnolia.com revenue by year

magnolia.com's monthly revenueOVER TIME
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Over the past three months, magnolia.com revenue has experienced growth of 42%, compared to the preceding three months.

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magnolia.com revenue growth for last six months
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OVERVIEW
In December 2025, magnolia.com generated online sales revenue of $2,761,521, significantly surpassing the home_and_garden median of $114,229, though it remains dwarfed by homedepot.com’s $1,505,674,874. The site’s conversion rate stood at 1.00-1.50%, below the industry high of 3.32% but above the low of 0.7%. magnolia.com's average order value (AOV) ranged from $175-200, considerably lower than the high of $667 but above the low of $88. With 1,377,340 sessions, it outperformed the median of 33,723 yet is far behind homedepot.com’s leading 141,891,489 sessions, highlighting its growth potential.
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magnolia.com competitors

In December 2025, magnolia.com outperformed its competitors in terms of revenue, with $2,761,521 in comparison to magnoliabakery.com's $1,272,541, hirshfields.com's $39,991, rugandhome.com's $55,185, and burkedecor.com's $20,841. magnolia.com also had the highest number of transactions at 14,956, followed by magnoliabakery.com with 10,945. In terms of sessions, magnolia.com had a staggering 1,377,340, significantly higher than its competitors. The average order value (AOV) for magnolia.com fell between $175-$200, while its conversion rate was between 1.00-1.50%. Overall, magnolia.com demonstrated a strong performance in revenue, transactions, sessions, AOV, and conversion rate, solidifying its position as a leader in the market among its competitors.

magnoliabakery.com screenshot
#1 magnoliabakery.com
1.3M
Revenue
243.7K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
hirshfields.com screenshot
#2 hirshfields.com
40K
Revenue
18.6K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
rugandhome.com screenshot
#3 rugandhome.com
55.2K
Revenue
15.8K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
burkedecor.com screenshot
#4 burkedecor.com
20.8K
Revenue
9.4K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
magnolia.com vs top market performers
magnolia.com
top retailers
conversion rate vs average order value for magnolia.com and its competitors
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Revenue share by device at magnolia.com

In December large majority of sales on magnolia.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on magnolia.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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magnolia.com channels

Identify top traffic channels that drive growth for magnolia.comand discover how performance of traffic channels has changed over time.

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magnolia.com Google Ads spend

Evaluate magnolia.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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magnolia.com devices

Review magnolia.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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magnolia.com top markets

Explore magnolia.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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magnolia.com country & global rank

Assess the ranking of magnolia.com among other retailers within its primary country and worldwide.

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