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Sep 2025
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Home/Insights/Retailers/loonoutdoors.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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17.4K
Revenue
Sep 25
11.1K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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LoonOutdoors.com is a website that sells a variety of outdoor products related to fly fishing and fly tying. They offer items such as fly floatants, fly tying tools, fly lines, leader and tippet materials, as well as other fishing accessories and gear.

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loonoutdoors.com Annual Revenue and Growth

loonoutdoors.com's annual sales on its online store amounted to $285.5K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$285.5K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
loonoutdoors.com revenue by year

loonoutdoors.com's monthly revenueOVER TIME
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Over the past three months, loonoutdoors.com revenue has experienced decline of 10%, compared to the preceding three months.

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loonoutdoors.com revenue decline for last six months
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OVERVIEW
In September 2025, loonoutdoors.com generated $17,356 in online sales, significantly below the sports industry's median of $77,565, with sessions totaling 11,132, far from the median of 30,275 and the leader Garmin's impressive 47,231,640. Its conversion rate ranged between 1.50-2.00%, trailing behind the industry high of 3.05% and above the low of 0.59%. The average order value (AOV) stood between $75-100, below the industry high of $539 but above the low of $73, highlighting challenges in both traffic and conversion, indicating room for improvement in marketing and customer engagement strategies.
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loonoutdoors.com competitors

When comparing loonoutdoors.com to its competitors in September 2025, it is evident that it falls behind in terms of revenue and transactions. While loonoutdoors.com generated $17,356 in revenue from 211 transactions and 11,132 sessions, its competitors such as flyfishfood.com achieved significantly higher numbers with $163,968 in revenue from 1,784 transactions and 71,717 sessions. Additionally, competitors like rodarmour.com boasted a higher average order value (AOV) of $125-150 with a conversion rate of 4.00-4.50%, indicating a more efficient sales process. Despite loonoutdoors.com's respectable conversion rate of 1.50-2.00%, it lags behind in overall performance metrics when compared to its competitors in the fishing and outdoor equipment industry.

flyfishfood.com screenshot
#1 flyfishfood.com
164K
Revenue
71.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
umpqua.com screenshot
#2 umpqua.com
58.3K
Revenue
20.3K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
rodarmour.com screenshot
#3 rodarmour.com
23.3K
Revenue
3.9K
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
flyfishsd.com screenshot
#4 flyfishsd.com
49.2K
Revenue
26K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
flymenfishingcompany.com screenshot
#5 flymenfishingcompany.com
52K
Revenue
6.8K
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
loonoutdoors.com vs top market performers
loonoutdoors.com
top retailers
conversion rate vs average order value for loonoutdoors.com and its competitors
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Revenue share by device at loonoutdoors.com

In September large majority of sales on loonoutdoors.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on loonoutdoors.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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loonoutdoors.com channels

Identify top traffic channels that drive growth for loonoutdoors.comand discover how performance of traffic channels has changed over time.

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loonoutdoors.com Google Ads spend

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loonoutdoors.com devices

Review loonoutdoors.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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loonoutdoors.com top markets

Explore loonoutdoors.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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loonoutdoors.com country & global rank

Assess the ranking of loonoutdoors.com among other retailers within its primary country and worldwide.

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