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Jan 2026
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Home/Insights/Retailers/loonoutdoors.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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21.2K
Revenue
Jan 26
10.5K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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LoonOutdoors.com is a website that sells a variety of outdoor products related to fly fishing and fly tying. They offer items such as fly floatants, fly tying tools, fly lines, leader and tippet materials, as well as other fishing accessories and gear.

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loonoutdoors.com Annual Revenue and Growth

loonoutdoors.com's annual sales on its online store amounted to $300.9K in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$300.9K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
loonoutdoors.com revenue by year

loonoutdoors.com's monthly revenueOVER TIME
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Over the past three months, loonoutdoors.com revenue has experienced growth of 6.7%, compared to the preceding three months.

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loonoutdoors.com revenue growth for last six months
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OVERVIEW
In January 2026, loonoutdoors.com generated $21,240 in online sales with a conversion rate of 2.00-2.50%, significantly lower than the industry median of $84,141 and a high conversion benchmark of 3.0%. The average order value (AOV) ranged from $75 to $100, below the high industry standard of $556. The site attracted 10,475 sessions, far below the median of 31,579, and compared to the top performer, dickssportinggoods.com, which had an impressive 40,123,045 sessions, indicating potential for growth in both traffic and sales within the competitive sports industry.
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loonoutdoors.com competitors

When comparing loonoutdoors.com to its competitors in January 2026, it is evident that it falls behind in terms of revenue. loonoutdoors.com generated $21,240 with 235 transactions and 10,475 sessions, while umpqua.com leads with $85,501 in revenue from 863 transactions and 33,501 sessions. In terms of average order value (AOV), loonoutdoors.com and umpqua.com are on par at $75-100. However, rodarmour.com has a higher AOV of $125-150, followed by flyfishsd.com at $175-200, and flymenfishingcompany.com at $225-250. In terms of conversion rates, loonoutdoors.com is at 2.00-2.50%, which is comparable to umpqua.com at 2.50-3.00%. rodarmour.com has the highest conversion rate at 4.50-5.00%, followed by flymenfishingcompany.com at 3.50-4.00% and flyfishsd.com at 0.50-1.00%.

umpqua.com screenshot
#1 umpqua.com
85.5K
Revenue
33.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
rodarmour.com screenshot
#2 rodarmour.com
62.8K
Revenue
9.1K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
flyfishsd.com screenshot
#3 flyfishsd.com
49.4K
Revenue
26K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
flymenfishingcompany.com screenshot
#4 flymenfishingcompany.com
39.5K
Revenue
4.6K
Sessions
3.5-4.0%
Conv. rate
$225-250
AOV
madriveroutfitters.com screenshot
#5 madriveroutfitters.com
225.4K
Revenue
33.5K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
loonoutdoors.com vs top market performers
loonoutdoors.com
top retailers
conversion rate vs average order value for loonoutdoors.com and its competitors
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Revenue share by device at loonoutdoors.com

In January large majority of sales on loonoutdoors.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on loonoutdoors.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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loonoutdoors.com channels

Identify top traffic channels that drive growth for loonoutdoors.comand discover how performance of traffic channels has changed over time.

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loonoutdoors.com Google Ads spend

Evaluate loonoutdoors.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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loonoutdoors.com devices

Review loonoutdoors.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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loonoutdoors.com top markets

Explore loonoutdoors.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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loonoutdoors.com country & global rank

Assess the ranking of loonoutdoors.com among other retailers within its primary country and worldwide.

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