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Jul 2025
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Home/Insights/Retailers/loonoutdoors.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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24.2K
Revenue
14K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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LoonOutdoors.com is a website that sells a variety of outdoor products related to fly fishing and fly tying. They offer items such as fly floatants, fly tying tools, fly lines, leader and tippet materials, as well as other fishing accessories and gear.

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loonoutdoors.com's revenueOVER TIME
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Over the past three months, loonoutdoors.com revenue has experienced growth of 1.6%, compared to the preceding three months.

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loonoutdoors.com revenue growth for last six months
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OVERVIEW
In July 2025, loonoutdoors.com in the SPORTS industry had a revenue of $24,195, conversion rate of 2.00-2.50%, AOV of $75-100, and 13,991 sessions. The highest revenue was from garmin.com at $184,671,976, with a conversion rate of 2.9%, AOV of $547, and 47,307,199 sessions. The median revenue in the industry is $84,485, conversion rate is 0.59-2.9%, AOV is $79-547, and sessions are 31,360. loonoutdoors.com falls below the median for all metrics, indicating potential areas for improvement in online sales performance.
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loonoutdoors.com competitors

In July 2025, loonoutdoors.com generated $24,195 in revenue from 13,991 sessions, resulting in 286 transactions with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 2.00-2.50%. In comparison, flyfishfood.com outperformed loonoutdoors.com with $151,835 in revenue, 71,961 sessions, and 1,649 transactions. umpqua.com also surpassed loonoutdoors.com with $95,459 in revenue, 26,946 sessions, and 687 transactions, boasting a higher AOV of $125-$150 and conversion rate of 2.50-3.00%. However, loonoutdoors.com fared better than rodarmour.com, flyfishsd.com, and flymenfishingcompany.com in terms of revenue, transactions, and sessions, but had lower AOV and conversion rates compared to some of its competitors in the fishing and outdoor equipment industry.

flyfishfood.com screenshot
#1 flyfishfood.com
151.8K
Revenue
72K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
umpqua.com screenshot
#2 umpqua.com
95.5K
Revenue
26.9K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
rodarmour.com screenshot
#3 rodarmour.com
26.5K
Revenue
4.2K
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
flyfishsd.com screenshot
#4 flyfishsd.com
85.3K
Revenue
34.3K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
flymenfishingcompany.com screenshot
#5 flymenfishingcompany.com
42.8K
Revenue
4.8K
Sessions
4.0-4.5%
Conv. rate
$200-225
AOV
loonoutdoors.com vs top market performers
loonoutdoors.com
top retailers
conversion rate vs average order value for loonoutdoors.com and its competitors
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Revenue share by device at loonoutdoors.com

In July large majority of sales on loonoutdoors.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on loonoutdoors.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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loonoutdoors.com channels

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loonoutdoors.com Google Ads spend

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loonoutdoors.com devices

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loonoutdoors.com top markets

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loonoutdoors.com country & global rank

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