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Sep 2025
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Home/Insights/Retailers/longdan.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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345.6K
Revenue
Sep 25
146.1K
Sessions
Sep 25
4.0-4.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Founded in 2006 and possess more than 11 stores in the retail system, Longdan Oriental Online Supermarket - has become a trustworthy and reliable shopping destination for oriental food & drink products.

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longdan.co.uk Annual Revenue and Growth

longdan.co.uk's annual sales on its online store amounted to $4.3M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
longdan.co.uk revenue by year

longdan.co.uk's monthly revenueOVER TIME
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Over the past three months, longdan.co.uk revenue has experienced growth of 14%, compared to the preceding three months.

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longdan.co.uk revenue growth for last six months
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OVERVIEW
In September 2025, longdan.co.uk generated $345,554 in online sales, significantly surpassing the food and drink industry median of $38,144, while achieving a conversion rate of 4.00-4.50%, just below the high benchmark of 5.26%. Its average order value ranged from $50 to $75, lower than the category's high of $182. With 146,143 sessions, longdan.co.uk stands out against the median of 14,912 sessions, though far behind the leading site, kroger.com, which boasts an impressive 38,495,850 sessions. Overall, longdan.co.uk demonstrates strong performance metrics in the competitive food and drink e-commerce landscape.
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longdan.co.uk competitors

Compared to its competitors in September 2025, longdan.co.uk outperforms both zing-asia.co.uk and veenas.com in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. longdan.co.uk generated a revenue of £345,554 from 6,010 transactions and 146,143 sessions with an AOV ranging from £50 to £75 and a conversion rate of 4.00% to 4.50%. In contrast, zing-asia.co.uk only made £143,615 from 790 transactions and 27,999 sessions, with an AOV between £175 and £200 and a conversion rate of 2.50% to 3.00%. Similarly, veenas.com lagged behind with a revenue of £65,710 from 732 transactions and 22,952 sessions, an AOV of £75 to £100, and a conversion rate of 3.00% to 3.50%. Overall, longdan.co.uk demonstrated superior performance across all metrics when compared to its competitors.

zing-asia.co.uk screenshot
#1 zing-asia.co.uk
143.6K
Revenue
28K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
veenas.com screenshot
#2 veenas.com
65.7K
Revenue
23K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
longdan.co.uk vs top market performers
longdan.co.uk
top retailers
conversion rate vs average order value for longdan.co.uk and its competitors
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Revenue share by device at longdan.co.uk

In September large majority of sales on longdan.co.uk, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In September large majority of sales on longdan.co.uk, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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longdan.co.uk channels

Identify top traffic channels that drive growth for longdan.co.ukand discover how performance of traffic channels has changed over time.

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longdan.co.uk Google Ads spend

Evaluate longdan.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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longdan.co.uk devices

Review longdan.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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longdan.co.uk top markets

Explore longdan.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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longdan.co.uk country & global rank

Assess the ranking of longdan.co.uk among other retailers within its primary country and worldwide.

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