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May 2025
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Home/Insights/Retailers/livebait.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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6.9K
Revenue
2.8K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
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LiveBait.com is an online platform that sells a variety of fishing-related products. The website provides customers with a wide selection of live baits, lures, fishing lines, hooks, and other accessories. Additionally, LiveBait.com offers a range of fishing gear and equipment suitable for different fishing styles and preferences.

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livebait.com's revenueOVER TIME
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Over the past three months, livebait.com revenue has experienced decline of 27%, compared to the preceding three months.

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livebait.com revenue decline for last six months
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OVERVIEW
livebait.com's revenue for online sales in May 2025 was $6,882, with a conversion rate of 0.50-1.00% and an average order value (AOV) of $325-350. They had 2,797 sessions during the month. Compared to the SPORTS industry benchmarks, livebait.com falls below the median revenue and sessions but falls within the typical range for conversion rate and AOV. The highest performing online store in the category is omniafishing.com with a revenue of $1,191,241 and 230,816 sessions. livebait.com's metrics indicate room for improvement in driving sales and increasing customer engagement.
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livebait.com competitors

In May 2025, livebait.com outperformed its competitors in terms of revenue, with a total of $6,882 compared to justcastnets.com with $3,471 and humpbackcastnets.com with $4,008. However, livebait.com had a lower number of transactions at 20, while justcastnets.com had 9 transactions and humpbackcastnets.com had 11 transactions. In terms of sessions, livebait.com also had the highest number at 2,797, surpassing justcastnets.com with 419 sessions and humpbackcastnets.com with 801 sessions. The average order value (AOV) for livebait.com ranged between $325-350, slightly lower than justcastnets.com with an AOV of $375-400 and higher than humpbackcastnets.com with an AOV of $350-375. livebait.com had a conversion rate of 0.50-1.00%, while justcastnets.com had a higher conversion rate of 2.00-2.50% and humpbackcastnets.com had a conversion rate of 1.00-1.50%.

humpbackcastnets.com screenshot
#1 humpbackcastnets.com
4K
Revenue
800.8
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
justcastnets.com screenshot
#2 justcastnets.com
3.5K
Revenue
419.2
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
livebait.com vs top market performers
livebait.com
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conversion rate vs average order value for livebait.com and its competitors
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Revenue share by device at livebait.com

In May large majority of sales on livebait.com, 55% was finalized on mobile devices, with 45% of sales coming from desktop devices.

In May large majority of sales on livebait.com, 55% was finalized on mobile devices, with 45% of sales coming from desktop devices.
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livebait.com channels

Identify top traffic channels that drive growth for livebait.comand discover how performance of traffic channels has changed over time.

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livebait.com Google Ads spend

Evaluate livebait.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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livebait.com devices

Review livebait.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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livebait.com top markets

Explore livebait.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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livebait.com country & global rank

Assess the ranking of livebait.com among other retailers within its primary country and worldwide.

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