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Sep 2025
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Home/Insights/Retailers/liqui-moly.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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8.4M
Revenue
Sep 25
940.7K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$325-350
AOV
Sep 25
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Motor oil, additives and car care from LIQUI MOLY, the lubricant specialist from Ulm, Germany. With more than 4000 items for every vehicle in the world

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liqui-moly.com's monthly revenueOVER TIME
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Over the past three months, liqui-moly.com revenue has experienced decline of 15%, compared to the preceding three months.

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liqui-moly.com revenue decline for last six months
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OVERVIEW
In September 2025, liqui-moly.com generated $8,386,506 in online sales, significantly outperforming the industry median of $188,211, though still far from the leader autozone.com's $80,177,278. The site achieved a conversion rate of 2.50-3.00%, closely aligning with the high industry benchmark of 2.97%, and recorded an average order value (AOV) of $325-350, below the industry's high of $861 but above the low of $163. With 940,740 sessions, liqui-moly.com attracted a substantial audience compared to the industry median of 45,688, but remained distant from autozone.com's impressive 32,250,762 sessions.
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liqui-moly.com competitors

In September 2025, liqui-moly.com stands out among its competitors in terms of revenue, with $8,386,506 compared to oeldepot24.de at $144,807, oil-center.de at $99,023, retromotion.com at $68,248, ato24.de at $169,565, and mvh-shop.de at $172,372. liqui-moly.com also leads in the number of transactions with 25,394, followed by mvh-shop.de with 1,697. In terms of sessions, liqui-moly.com boasts 940,740 sessions, surpassing all its competitors. The Average Order Value (AOV) for liqui-moly.com ranges from $325-350, higher than most of its competitors such as oeldepot24.de at $125-150 and ato24.de at $100-125. While liqui-moly.com's conversion rate falls within the range of 2.50-3.00, it is still competitive compared to mvh-shop.de's 2.50-3.00. Overall, liqui-moly.com demonstrates a strong performance across various metrics when compared to its competitors in September 2025.

oeldepot24.de screenshot
#1 oeldepot24.de
144.8K
Revenue
37.1K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
oil-center.de screenshot
#2 oil-center.de
99K
Revenue
40K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
retromotion.com screenshot
#3 retromotion.com
68.2K
Revenue
35.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
ato24.de screenshot
#4 ato24.de
169.6K
Revenue
76.5K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
mvh-shop.de screenshot
#5 mvh-shop.de
172.4K
Revenue
65.9K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
liqui-moly.com vs top market performers
liqui-moly.com
top retailers
conversion rate vs average order value for liqui-moly.com and its competitors
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Revenue share by device at liqui-moly.com

In September large majority of sales on liqui-moly.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on liqui-moly.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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liqui-moly.com channels

Identify top traffic channels that drive growth for liqui-moly.comand discover how performance of traffic channels has changed over time.

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liqui-moly.com Google Ads spend

Evaluate liqui-moly.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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liqui-moly.com devices

Review liqui-moly.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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liqui-moly.com top markets

Explore liqui-moly.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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liqui-moly.com country & global rank

Assess the ranking of liqui-moly.com among other retailers within its primary country and worldwide.

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