lifeproof.com
Lifeproof.com is an online platform specializing in the sale of durable and waterproof phone cases and accessories. Their products are designed to provide effective protection for various smartphone models and ensure resistance against water, dust, drops, and other potential damages. The website showcases a wide range of practical and robust solutions for mobile device users.
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lifeproof.com Annual Revenue and Growth
lifeproof.com's annual sales on its online store amounted to $374K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.
lifeproof.com's monthly revenueOVER TIME
Over the past three months, lifeproof.com revenue has experienced decline of 23%, compared to the preceding three months.
lifeproof.com competitors
In September 2026, lifeproof.com excels in its conversion rate, achieving between 3.50% and 4.00%, matching competitors like otterbox.com. However, it trails significantly in revenue, generating $597 from four transactions, while otterbox.com leads with $10.1 million from 62,900 transactions. In terms of traffic, lifeproof.com records 102 sessions, which is well behind negg.com’s impressive 13.9 million sessions and otterbox.com’s 1.6 million sessions. While lifeproof.com maintains an average order value (AOV) range of $150-175, similar to otterbox.com, it is still far from negg.com’s higher AOV range of $425-450. Overall, while lifeproof.com shows strong conversion efficiency, it faces considerable challenges in scaling revenue and traffic compared to its competitors.
Revenue share by device at lifeproof.com
In September large majority of sales on lifeproof.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries lifeproof.com operates in
lifeproof.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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lifeproof.com channels
Identify top traffic channels that drive growth for lifeproof.comand discover how performance of traffic channels has changed over time.
lifeproof.com Google Ads spend
Evaluate lifeproof.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lifeproof.com devices
Review lifeproof.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
