lifeproof.com
Lifeproof.com is an online platform specializing in the sale of durable and waterproof phone cases and accessories. Their products are designed to provide effective protection for various smartphone models and ensure resistance against water, dust, drops, and other potential damages. The website showcases a wide range of practical and robust solutions for mobile device users.
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lifeproof.com Annual Revenue and Growth
lifeproof.com's annual sales on its online store amounted to $374K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.
lifeproof.com's monthly revenueOVER TIME
Over the past three months, lifeproof.com revenue has experienced decline of 22%, compared to the preceding three months.
lifeproof.com competitors
In August 2026, lifeproof.com excels with a conversion rate of 3.50-4.00%, outperforming competitors like otterbox.com, which has a conversion rate of 2.00-2.50%, and decalgirl.com at 1.00-1.50%. However, in terms of revenue, lifeproof.com ranks last with $23,900, while newegg.com leads significantly with $105.3 million. lifeproof.com also trails in transactions, achieving 119 compared to newegg.com's 249,000 and otterbox.com’s 40,600. With sessions totaling 3,238, lifeproof.com falls well behind newegg.com, which attracts 15.1 million sessions, highlighting a considerable disparity. Although lifeproof.com has a higher average order value (AOV) range of $200-225 compared to otterbox.com's $125-150 and decalgirl.com's $175-200, its overall metrics reveal a competitive landscape where it struggles against its rivals.
Revenue share by device at lifeproof.com
In August large majority of sales on lifeproof.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries lifeproof.com operates in
lifeproof.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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lifeproof.com channels
Identify top traffic channels that drive growth for lifeproof.comand discover how performance of traffic channels has changed over time.
lifeproof.com Google Ads spend
Evaluate lifeproof.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lifeproof.com devices
Review lifeproof.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
