lifeproof.com
Lifeproof.com is an online platform specializing in the sale of durable and waterproof phone cases and accessories. Their products are designed to provide effective protection for various smartphone models and ensure resistance against water, dust, drops, and other potential damages. The website showcases a wide range of practical and robust solutions for mobile device users.
GRIPS CUSTOMERS & RESEARCH PARTNERS
lifeproof.com Annual Revenue and Growth
lifeproof.com's annual sales on its online store amounted to $806.3K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.
lifeproof.com's monthly revenueOVER TIME
Over the past three months, lifeproof.com revenue has experienced decline of 31%, compared to the preceding three months.
lifeproof.com competitors
In December 2025, lifeproof.com reported a revenue of $32,454 with 193 transactions and 5,433 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 3.50-4.00%. Compared to its competitors, otterbox.com leads the pack with a revenue of $12,968,681 from 81,504 transactions and 2,403,864 sessions, maintaining a similar AOV and slightly lower conversion rate. decalgirl.com follows with a revenue of $468,578, while cases.com and newegg.com lag behind with revenues of $41,378 and $142,167,764 respectively. Despite having lower revenues, lifeproof.com's conversion rate is on par with otterbox.com, demonstrating strong performance in turning sessions into transactions. However, lifeproof.com falls short in terms of revenue and session volume compared to newegg.com.
Revenue share by device at lifeproof.com
In December large majority of sales on lifeproof.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lifeproof.com channels
Identify top traffic channels that drive growth for lifeproof.comand discover how performance of traffic channels has changed over time.
lifeproof.com Google Ads spend
Evaluate lifeproof.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lifeproof.com devices
Review lifeproof.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
