lifeproof.com
Lifeproof.com is an online platform specializing in the sale of durable and waterproof phone cases and accessories. Their products are designed to provide effective protection for various smartphone models and ensure resistance against water, dust, drops, and other potential damages. The website showcases a wide range of practical and robust solutions for mobile device users.
GRIPS CUSTOMERS & RESEARCH PARTNERS
lifeproof.com Annual Revenue and Growth
lifeproof.com's annual sales on its online store amounted to $374K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
lifeproof.com's monthly revenueOVER TIME
Over the past three months, lifeproof.com revenue has experienced growth of 46%, compared to the preceding three months.
lifeproof.com competitors
In January 2026, lifeproof.com reported a revenue of $40,802 from 245 transactions with 7,218 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 3.00-3.50%. In comparison, its competitors showed varying levels of performance. otterbox.com generated a significant revenue of $9,442,766 from 59,393 transactions and 2,128,324 sessions, with similar AOV and a slightly lower conversion rate. decalgirl.com and cases.com had lower revenues, transactions, and sessions, with decalgirl.com focusing on lower AOV and conversion rates compared to lifeproof.com. Meanwhile, newegg.com led the pack with an impressive revenue of $113,754,588 from 266,419 transactions and 15,594,316 sessions, boasting a higher AOV but similar conversion rate to lifeproof.com. Overall, lifeproof.com holds its ground against competitors in terms of revenue and conversion rates, with a focus on mid-range AOV.
Revenue share by device at lifeproof.com
In January large majority of sales on lifeproof.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
lifeproof.com channels
Identify top traffic channels that drive growth for lifeproof.comand discover how performance of traffic channels has changed over time.
lifeproof.com Google Ads spend
Evaluate lifeproof.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lifeproof.com devices
Review lifeproof.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
