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May 2025

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Home/Insights/Retailers/kurgo.com

TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

kurgo.com

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60.3K

Revenue

48.7K

Sessions

1.0-1.5%

Conv. rate

$75-100

AOV

Main country of store: UNITED STATES
Website category: FOOD AND DRINK

Kurgo.com is an online platform that offers a variety of products catering to pet owners. Their inventory includes dog harnesses, leashes, car seat covers, and travel accessories. The website aims to provide customers with functional and innovative solutions to enhance the safety and comfort of their furry companions during various activities and travels.

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kurgo.com's revenueOVER TIME
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Over the past three months, kurgo.com revenue has experienced decline of 14%, compared to the preceding three months.

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kurgo.com revenue decline for last six months

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OVERVIEW

kurgo.com, an online store in the FOOD AND DRINK industry, generated a revenue of $60,304 in May 2025, with a conversion rate of 1.00-1.50% and an average order value (AOV) of $75-100. The store had 48,665 sessions during the month. In comparison, the largest online store in the category, chewy.com, had a revenue of $208,450,098 and 48,064,992 sessions. The median revenue in the industry was $64,876, while the median sessions were 19,180. A high conversion rate in the industry was 6.47%, with a very high AOV of $219 and a very low AOV of $55.

kurgo.com competitors

In May 2025, kurgo.com lags behind its competitors in terms of revenue, with only $60,304 compared to ruffwear.com's $2,225,739 and canadapooch.com's $280,422. However, kurgo.com has a decent number of transactions at 693, falling between the lower end of the range seen in the competition. Its conversion rate of 1.00-1.50% is also lower compared to the top performer, thedogoutdoors.com, which boasts a conversion rate of 4.00-4.50%. kurgo.com's AOV falls within the average range of $75-100, matching most of its competitors. Despite having fewer sessions at 48,665, kurgo.com manages to hold its ground in terms of AOV and conversion rate, but has room for improvement in increasing revenue and transactions to catch up with the leading competitors.

#1 ruffwear.com

2.2M

Revenue

473.6K

Sessions

4.5-5.0%

Conv. rate

$75-100

AOV

#2 4knines.com

52.1K

Revenue

43.1K

Sessions

0.5-1.0%

Conv. rate

$150-175

AOV

#3 canadapooch.com

280.4K

Revenue

117.4K

Sessions

2.5-3.0%

Conv. rate

$75-100

AOV

#4 thedogoutdoors.com

37.7K

Revenue

12.6K

Sessions

4.0-4.5%

Conv. rate

$50-75

AOV

#5 sleepypod.com

194.2K

Revenue

39.7K

Sessions

3.0-3.5%

Conv. rate

$125-150

AOV

CLOSEST COMPETITORSby revenue

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TOP MARKET PERFORMERSby revenue

kurgo.com vs top market performers

kurgo.com

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Revenue share by device at kurgo.com

In May large majority of sales on kurgo.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices.

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kurgo.com channels

Identify top traffic channels that drive growth for kurgo.comand discover how performance of traffic channels has changed over time.

kurgo.com Google Ads spend

Evaluate kurgo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

kurgo.com devices

Review kurgo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

kurgo.com top markets

Explore kurgo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.