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Nov 2025
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Home/Insights/Retailers/kohl-shop.de
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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42.6K
Revenue
Nov 25
23.8K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$275-300
AOV
Nov 25
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kohl-shop.de's monthly revenueOVER TIME
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Over the past three months, kohl-shop.de revenue has experienced decline of 16%, compared to the preceding three months.

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kohl-shop.de revenue decline for last six months
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OVERVIEW
In November 2025, kohl-shop.de generated $42,589 in online sales, significantly below the industry median of $82,152, with a conversion rate between 0.50-1.00%, compared to the high of 2.39% in the VEHICLES sector. The average order value (AOV) ranged from $275-300, much lower than the high of $920. With 23,769 sessions, kohl-shop.de lagged behind the industry median of 29,017 sessions, while the leading competitor, revzilla.com, dominated with sales of $18,772,645 and harley-davidson.com recorded an impressive 4,377,788 sessions. Overall, these metrics highlight the competitive challenges kohl-shop.de faces in the market.
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kohl-shop.de competitors

In November 2025, kohl-shop.de lagged behind its competitors in terms of revenue and transactions. With a revenue of $42,589 from 145 transactions and 23,769 sessions, kohl-shop.de had an average order value (AOV) ranging from $275 to $300 and a conversion rate of 0.50-1.00%. In comparison, 1903shop.de outperformed kohl-shop.de with a revenue of $89,022 from 389 transactions and 32,618 sessions, boasting an AOV of $225-250 and a conversion rate of 1.00-1.50%. Meanwhile, harley-davidson.com, thunderbike.de, and baum-bmwshop24.de all significantly outperformed kohl-shop.de in terms of revenue, transactions, and sessions. Despite these challenges, kohl-shop.de held its own against competitors like leebmann24.de, which had lower revenue and fewer transactions. This indicates that there is room for growth and improvement for kohl-shop.de to compete more effectively in the market.

1903shop.de screenshot
#1 1903shop.de
89K
Revenue
32.6K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
harley-davidson.com screenshot
#2 harley-davidson.com
11.9M
Revenue
4.4M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
leebmann24.de screenshot
#3 leebmann24.de
6.9K
Revenue
2.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
thunderbike.de screenshot
#4 thunderbike.de
527.6K
Revenue
321.3K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
baum-bmwshop24.de screenshot
#5 baum-bmwshop24.de
1.5M
Revenue
428.2K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
kohl-shop.de vs top market performers
kohl-shop.de
top retailers
conversion rate vs average order value for kohl-shop.de and its competitors
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Revenue share by device at kohl-shop.de

In November large majority of sales on kohl-shop.de, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In November large majority of sales on kohl-shop.de, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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kohl-shop.de channels

Identify top traffic channels that drive growth for kohl-shop.deand discover how performance of traffic channels has changed over time.

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kohl-shop.de Google Ads spend

Evaluate kohl-shop.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kohl-shop.de devices

Review kohl-shop.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kohl-shop.de top markets

Explore kohl-shop.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kohl-shop.de country & global rank

Assess the ranking of kohl-shop.de among other retailers within its primary country and worldwide.

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