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Sep 2024

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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

july.com

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2.1M

Revenue

374.3K

Sessions

1.5-2.0%

Conversion rate

$300-325

Average order value

Online only revenue for july.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: AUSTRALIA
Website category: BEAUTY AND COSMETICS

July.com is a website that offers a variety of products for sale. The platform sells a wide range of items, catering to diverse customer preferences. Customers can explore various categories and find products such as electronics, home goods, apparel, accessories, and more, available to purchase conveniently online.

july.com’s revenueOVER TIME
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Over the past three months, july.com revenue has experienced decline of 2.2%, compared to the preceding three months.

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july.com revenue decline for last six months

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OVERVIEW

july.com's revenue for online sales in the BEAUTY AND COSMETICS industry is $2,080,460 with a median revenue of $53,315; the largest online store in this category is ulta.com with $114,902,798. The conversion rate for july.com is 1.50-2.00%, while the highest and lowest conversion rates in the industry are 4.62% and 1.45% respectively. The Average Order Value (AOV) for july.com is $300-325, compared to the highest AOV of $191 and lowest AOV of $49 in the industry. july.com received 374,339 sessions, while the highest sessions were 41,256,765 from sephora.com, and the median sessions are 22,216 in the industry.

july.com competitors

In comparison to its competitors, july.com lags behind in revenue generation, with $2,080,460 compared to rimowa.com's $10,882,581. While july.com has a moderate number of transactions at 6,539, monos.com leads with 17,633 transactions. In terms of website traffic, july.com falls short with 374,339 sessions, while rimowa.com boasts 1,620,312 sessions. Additionally, july.com's Average Order Value (AOV) of $300-325 is lower than that of carlfriedrik.com at $475-500. However, july.com and its competitors all share similar conversion rates ranging from 0.50-2.00%. Overall, july.com has room for growth in revenue, transactions, sessions, and AOV to compete more effectively with the top performers in the market such as rimowa.com and monos.com.

#1 rimowa.com

10.9M

Revenue

1.6M

Sessions

0.5-1.0%

Conv. rate

$600-700

AOV

#2 briggs-riley.com

3.6M

Revenue

488.9K

Sessions

1.5-2.0%

Conv. rate

$400-500

AOV

#3 monos.com

4.8M

Revenue

891.9K

Sessions

1.5-2.0%

Conv. rate

$250-275

AOV

#4 carlfriedrik.com

1.4M

Revenue

320.3K

Sessions

0.5-1.0%

Conv. rate

$400-500

AOV

#5 awaytravel.com

6.6M

Revenue

1.4M

Sessions

1.5-2.0%

Conv. rate

$275-300

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

july.com vs top market performers

july.com

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july.com channels

Identify top traffic channels that drive growth for july.comand discover how performance of traffic channels has changed over time.

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july.com Google Ads spend

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july.com devices

Review july.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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july.com top markets

Explore july.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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