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Oct 2025
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Home/Insights/Retailers/inova.com.mx
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for inova.com.mxinova.com.mx

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48.9K
Revenue
Oct 25
31.7K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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  • Main country of store: MEXICO
  • Website category: E COMMERCE AND SHOPPING

Inova.com.mx is an e-commerce website based in Mexico. The website offers a wide range of products for customers to purchase online. By browsing the site, shoppers can find various items available for sale, spanning different categories such as electronics, clothing, home appliances, beauty products, furniture, and more.

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inova.com.mx Annual Revenue and Growth

inova.com.mx's annual sales on its online store amounted to $4.2M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
inova.com.mx revenue by year

inova.com.mx's monthly revenueOVER TIME
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Over the past three months, inova.com.mx revenue has experienced decline of 49%, compared to the preceding three months.

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inova.com.mx revenue decline for last six months
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OVERVIEW
In October 2025, inova.com.mx generated $48,927 in online sales, significantly lower than the e-commerce industry median of $93,795, with sessions totaling 31,703, which is below the median of 39,049; its conversion rate ranged from 1.50-2.00%, below the industry high of 3.89%, while the Average Order Value (AOV) stood between $75-100, less than the high of $350, reflecting the competitive challenges faced in the e-commerce sector compared to leaders like michaels.com, which reported over $105 million in revenue.
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inova.com.mx competitors

In October 2025, when comparing inova.com.mx to its competitors, we can see that inova.com.mx generated a revenue of $48,927 with 532 transactions and 31,703 sessions. The average order value (AOV) falls within the range of $75-100, and the conversion rate is between 1.50-2.00%. In comparison, eagleeyes.com outperformed with a revenue of $80,633, 611 transactions, and 28,145 sessions. Their AOV is higher at $125-150, and their conversion rate is also higher at 2.00-2.50%. On the other hand, innova.com surpassed both with a revenue of $1,461,436, 6,089 transactions, and 330,509 sessions. Their AOV is the highest at $225-250, and their conversion rate matches that of inova.com.mx at 1.50-2.00%. Overall, while inova.com.mx performs decently, there is room for growth in revenue, transactions, and sessions to compete with innova.com and eagleeyes.com.

eagleeyes.com screenshot
#1 eagleeyes.com
80.6K
Revenue
28.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
innova.com screenshot
#2 innova.com
1.5M
Revenue
330.5K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
inova.com.mx vs top market performers
inova.com.mx
top retailers
conversion rate vs average order value for inova.com.mx and its competitors
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Revenue share by device at inova.com.mx

In October large majority of sales on inova.com.mx, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In October large majority of sales on inova.com.mx, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.
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inova.com.mx channels

Identify top traffic channels that drive growth for inova.com.mxand discover how performance of traffic channels has changed over time.

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inova.com.mx Google Ads spend

Evaluate inova.com.mx's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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inova.com.mx devices

Review inova.com.mx's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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inova.com.mx top markets

Explore inova.com.mx's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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inova.com.mx country & global rank

Assess the ranking of inova.com.mx among other retailers within its primary country and worldwide.

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