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Dec 2025
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Home/Insights/Retailers/inova.com.mx
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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72.7K
Revenue
Dec 25
58.4K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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  • Main country of store: MEXICO
  • Website category: E COMMERCE AND SHOPPING

Inova.com.mx is an e-commerce website based in Mexico. The website offers a wide range of products for customers to purchase online. By browsing the site, shoppers can find various items available for sale, spanning different categories such as electronics, clothing, home appliances, beauty products, furniture, and more.

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inova.com.mx Annual Revenue and Growth

inova.com.mx's annual sales on its online store amounted to $4.2M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
inova.com.mx revenue by year

inova.com.mx's monthly revenueOVER TIME
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Over the past three months, inova.com.mx revenue has experienced decline of 45%, compared to the preceding three months.

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inova.com.mx revenue decline for last six months
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OVERVIEW
In December 2025, inova.com.mx, operating in the e-commerce sector, generated online sales revenue of $72,657, falling short of the industry median of $110,409, while the leading competitor, qvc.com, achieved $151,023,785. The site recorded a conversion rate between 1.50% and 2.00%, below the high benchmark of 3.94% but above the low of 0.85%. Its average order value (AOV) ranged from $75 to $100, compared to the industry's high of $338 and a low of $55. With 58,431 sessions, inova.com.mx exceeded the median of 47,805, though far from boots.com’s peak of 49,388,130.
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inova.com.mx competitors

In December 2025, when comparing inova.com.mx to its competitors, inova.com.mx falls slightly behind in revenue, with $72,657 compared to Eagle Eyes at $77,517 and Innova at a significant $1,961,242. In terms of transactions, inova.com.mx has 958, lower than Eagle Eyes with 601 but higher than Innova with 7,984. Sessions wise, inova.com.mx has 58,431 sessions, less than both Eagle Eyes with 30,301 and Innova with 387,160. However, inova.com.mx has a comparable average order value (AOV) of $75-100, similar to Eagle Eyes at $125-150 but lower than Innova at $225-250. The conversion rate for inova.com.mx is also on par with the competition at 1.50-2.00%, matching both Eagle Eyes and Innova. Overall, while inova.com.mx may not lead in every domain, it remains competitive in its industry.

eagleeyes.com screenshot
#1 eagleeyes.com
77.5K
Revenue
30.3K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
innova.com screenshot
#2 innova.com
2M
Revenue
387.2K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
inova.com.mx vs top market performers
inova.com.mx
top retailers
conversion rate vs average order value for inova.com.mx and its competitors
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Revenue share by device at inova.com.mx

In December large majority of sales on inova.com.mx, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In December large majority of sales on inova.com.mx, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.
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inova.com.mx channels

Identify top traffic channels that drive growth for inova.com.mxand discover how performance of traffic channels has changed over time.

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inova.com.mx Google Ads spend

Evaluate inova.com.mx's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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inova.com.mx devices

Review inova.com.mx's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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inova.com.mx top markets

Explore inova.com.mx's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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inova.com.mx country & global rank

Assess the ranking of inova.com.mx among other retailers within its primary country and worldwide.

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