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Nov 2025
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Home/Insights/Retailers/inova.com.mx
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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57.2K
Revenue
Nov 25
41K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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  • Main country of store: MEXICO
  • Website category: E COMMERCE AND SHOPPING

Inova.com.mx is an e-commerce website based in Mexico. The website offers a wide range of products for customers to purchase online. By browsing the site, shoppers can find various items available for sale, spanning different categories such as electronics, clothing, home appliances, beauty products, furniture, and more.

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inova.com.mx Annual Revenue and Growth

inova.com.mx's annual sales on its online store amounted to $4.2M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
inova.com.mx revenue by year

inova.com.mx's monthly revenueOVER TIME
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Over the past three months, inova.com.mx revenue has experienced decline of 50%, compared to the preceding three months.

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inova.com.mx revenue decline for last six months
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OVERVIEW
In November 2025, inova.com.mx generated $57,240 in online sales, falling below the e-commerce industry's median of $101,517, with a conversion rate between 1.50-2.00%, significantly lower than the high of 4.05%. The average order value (AOV) ranged from $75 to $100, compared to a peak of $337 in the sector. The website recorded 41,027 sessions, close to the median of 41,915 but far behind boots.com's impressive 43,745,699 sessions, highlighting challenges in revenue generation and audience engagement within a competitive e-commerce landscape.
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inova.com.mx competitors

In November 2025, when comparing inova.com.mx to its competitors, we see that while inova.com.mx has a revenue of 57,240 with 690 transactions and 41,027 sessions, eagleeyes.com lags behind with 47,332 revenue, 354 transactions, and 17,611 sessions. However, innova.com stands out with a significantly higher revenue of 1,566,325, 6,731 transactions, and 346,302 sessions. In terms of Average Order Value (AOV), eagleeyes.com has a range of 125-150, inova.com.mx falls within the range of 75-100, and innova.com leads with 225-250. The conversion rates also vary with inova.com.mx at 1.50-2.00, eagleeyes.com at 2.00-2.50, and innova.com at 1.50-2.00. Overall, while inova.com.mx holds its own against eagleeyes.com, it still has room for growth compared to the impressive performance of innova.com in the industry.

eagleeyes.com screenshot
#1 eagleeyes.com
47.3K
Revenue
17.6K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
innova.com screenshot
#2 innova.com
1.6M
Revenue
346.3K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
inova.com.mx vs top market performers
inova.com.mx
top retailers
conversion rate vs average order value for inova.com.mx and its competitors
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Revenue share by device at inova.com.mx

In November large majority of sales on inova.com.mx, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.

In November large majority of sales on inova.com.mx, 73% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 27% of sales coming from desktop devices.
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inova.com.mx channels

Identify top traffic channels that drive growth for inova.com.mxand discover how performance of traffic channels has changed over time.

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inova.com.mx Google Ads spend

Evaluate inova.com.mx's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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inova.com.mx devices

Review inova.com.mx's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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inova.com.mx top markets

Explore inova.com.mx's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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inova.com.mx country & global rank

Assess the ranking of inova.com.mx among other retailers within its primary country and worldwide.

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