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Sep 2025
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Home/Insights/Retailers/imperialcandles.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for imperialcandles.co.ukimperialcandles.co.uk

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39.2K
Revenue
Sep 25
14.6K
Sessions
Sep 25
3.0-3.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Imperialcandles.co.uk is a website that offers a variety of products for sale. They sell scented candles with hidden jewelry surprises inside. The jewelry can range from rings to earrings and is revealed as the candle burns. In addition to candles, the website also sells bath bombs and other home fragrance products.

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imperialcandles.co.uk Annual Revenue and Growth

imperialcandles.co.uk's annual sales on its online store amounted to $707.2K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$707.2K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
imperialcandles.co.uk revenue by year

imperialcandles.co.uk's monthly revenueOVER TIME
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Over the past three months, imperialcandles.co.uk revenue has experienced decline of 33%, compared to the preceding three months.

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imperialcandles.co.uk revenue decline for last six months
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OVERVIEW
In September 2025, imperialcandles.co.uk achieved $39,154 in online sales, surpassing the GIFTS median of $37,404, with a conversion rate of 3.00-3.50%, while the industry high stands at 5.54%. The average order value (AOV) ranged between $75-$100, significantly below the high of $235, and it recorded 14,588 sessions, exceeding the median of 10,647, although still far from the leading site's 12,757,809 sessions, indicating a solid performance within its niche.
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imperialcandles.co.uk competitors

In September 2025, imperialcandles.co.uk generated a revenue of £39,154 from 491 transactions and 14,588 sessions, with an average order value (AOV) ranging between £75-£100 and a conversion rate of 3.00-3.50%. Compared to its competitors, Royal Essence (royalessence.co.uk) had a revenue of £17,845 from 695 transactions and 20,846 sessions, with an AOV of £25-£50 and a similar conversion rate. Jackpot Candles (jackpotcandles.com) generated £35,958 from 656 transactions and 15,643 sessions, with an AOV of £50-£75 and a higher conversion rate of 4.00-4.50%. Jewelry Candles (jewelrycandles.com) had a revenue of £9,560 from 143 transactions and 92,762 sessions, with an AOV of £50-£75 and a lower conversion rate of 0.00-0.50%. Fragrant Jewels (fragrantjewels.com) outperformed all with a revenue of £95,764 from 1,312 transactions and 155,107 sessions, a similar AOV and a conversion rate of 0.50-1.00%. Royal Essence (royalessence.com) had a revenue of £5,305 from 165 transactions and 3,620 sessions, with an AOV of £25-£50 and the highest conversion rate of 4.50-5.00%.

royalessence.co.uk screenshot
#1 royalessence.co.uk
17.8K
Revenue
20.8K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
jackpotcandles.com screenshot
#2 jackpotcandles.com
36K
Revenue
15.6K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
jewelrycandles.com screenshot
#3 jewelrycandles.com
9.6K
Revenue
92.8K
Sessions
0.0-0.5%
Conv. rate
$50-75
AOV
fragrantjewels.com screenshot
#4 fragrantjewels.com
95.8K
Revenue
155.1K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
royalessence.com screenshot
#5 royalessence.com
5.3K
Revenue
3.6K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
imperialcandles.co.uk vs top market performers
imperialcandles.co.uk
top retailers
conversion rate vs average order value for imperialcandles.co.uk and its competitors
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Revenue share by device at imperialcandles.co.uk

In September large majority of sales on imperialcandles.co.uk, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on imperialcandles.co.uk, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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imperialcandles.co.uk channels

Identify top traffic channels that drive growth for imperialcandles.co.ukand discover how performance of traffic channels has changed over time.

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imperialcandles.co.uk Google Ads spend

Evaluate imperialcandles.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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imperialcandles.co.uk devices

Review imperialcandles.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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imperialcandles.co.uk top markets

Explore imperialcandles.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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imperialcandles.co.uk country & global rank

Assess the ranking of imperialcandles.co.uk among other retailers within its primary country and worldwide.

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