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Aug 2025
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Home/Insights/Retailers/hoffmans.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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13.4K
Revenue
Aug 25
5K
Sessions
Aug 25
3.0-3.5%
Conv. rate
Aug 25
$75-100
AOV
Aug 25
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Hoffmans.com is a diverse online platform offering a wide range of products. They specialize in selling various goods, including electronics, fashion accessories, home decor items, beauty products, and automotive accessories. The website aims to provide customers with a convenient shopping experience and a diverse selection of products.

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hoffmans.com Annual Revenue and Growth

hoffmans.com's annual sales on its online store amounted to $179.7K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$179.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hoffmans.com revenue by year

hoffmans.com's monthly revenueOVER TIME
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Over the past three months, hoffmans.com revenue has experienced decline of 15%, compared to the preceding three months.

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hoffmans.com revenue decline for last six months
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OVERVIEW
In August 2025, hoffmans.com, in the FOOD AND DRINK industry, had an online sales revenue of $13,398 with a median of $39,584, while kroger.com led with $338,531,978. The conversion rate for hoffmans.com was 3.00-3.50%, AOV $75-100, and 5,011 sessions compared to kroger.com's 46,280,628 sessions. A very high conversion rate in FOOD AND DRINK is 5.2% and AOV $181, while the lowest conversion rate is 1.29% and AOV $46, respectively. The median sessions in the industry stand at 15,627.
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hoffmans.com competitors

In August 2025, hoffmans.com is facing stiff competition from its rivals. oreo.com stands out with significantly higher revenue of $167,093, generated from 3,450 transactions and 612,595 sessions. However, Hoffman's.com boasts a higher average order value (AOV) ranging between $75-$100 and a decent conversion rate of 3.00-3.50%. dessertladies.com, on the other hand, lags behind with a revenue of $9,039 from 77 transactions and 1,896 sessions. Despite its lower revenue, dessertladies.com has a higher AOV of $100-$125 and a superior conversion rate of 4.00-4.50%. Hoffman's.com faces tough competition in terms of revenue and transactions, but it excels in AOV and maintains a competitive conversion rate compared to its rivals.

oreo.com screenshot
#1 oreo.com
167.1K
Revenue
612.6K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
dessertladies.com screenshot
#2 dessertladies.com
9K
Revenue
1.9K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
hoffmans.com vs top market performers
hoffmans.com
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conversion rate vs average order value for hoffmans.com and its competitors
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Revenue share by device at hoffmans.com

In August large majority of sales on hoffmans.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on hoffmans.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hoffmans.com channels

Identify top traffic channels that drive growth for hoffmans.comand discover how performance of traffic channels has changed over time.

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hoffmans.com Google Ads spend

Evaluate hoffmans.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hoffmans.com devices

Review hoffmans.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hoffmans.com top markets

Explore hoffmans.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hoffmans.com country & global rank

Assess the ranking of hoffmans.com among other retailers within its primary country and worldwide.

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