Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2026
All countries
Home/Insights/Retailers/hoffmans.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for hoffmans.comhoffmans.com

Start benchmarking for free
Sign in with GoogleSign up with Google
14.5K
Revenue
Jul 26
4.5K
Sessions
Jul 26
3.5-4.0%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
Loading...

Hoffmans.com is a diverse online platform offering a wide range of products. They specialize in selling various goods, including electronics, fashion accessories, home decor items, beauty products, and automotive accessories. The website aims to provide customers with a convenient shopping experience and a diverse selection of products.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

hoffmans.com Annual Revenue and Growth

hoffmans.com's annual sales on its online store amounted to $211.9K in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$211.9K
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
hoffmans.com revenue by year

hoffmans.com's monthly revenueOVER TIME
View real-time data

Over the past three months, hoffmans.com revenue has experienced decline of 13%, compared to the preceding three months.

View real-time data
hoffmans.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
hoffmans.com operates within the groceries category and currently ranks lower than many competitors. In July 2026, the site generated $14,500 in online sales, significantly below the $35,900 that a typical store in the groceries category makes monthly. With a conversion rate of 3.50-4.00%, hoffmans.com performs well, as this figure is within the typical range of 1.36% to 5.3%. Its average order value (AOV) is $75-100, also within the typical range of $51 to $186, while sessions totaled 4,473 compared to around 13,000 for a typical store in the groceries category.
Read more

hoffmans.com competitors

In July 2026, hoffmans.com stands out with a solid conversion rate of 3.50-4.00%, matching that of dessertladies.com. However, it significantly trails oreo.com, which leads with a staggering revenue of $192,000, leaving hoffmans.com at a distance of $178,000. While hoffmans.com recorded 170 transactions, it lags behind oreo.com by 3,478 transactions and outperforms dessertladies.com, which has only 53. In terms of sessions, hoffmans.com reached 4,473, far below oreo.com's 644,000, creating a gap of 640,000 sessions. The average order value (AOV) for hoffmans.com is between $75-100, notably higher than oreo.com’s AOV of $50-75 but lower than dessertladies.com’s $100-125. Overall, while hoffmans.com has strengths, it faces significant challenges in revenue and engagement compared to its competitors.

oreo.com screenshot
#1 oreo.com
191.9K
Revenue
643.8K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
dessertladies.com screenshot
#2 dessertladies.com
5.8K
Revenue
1.5K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
hoffmans.com vs top market performers
hoffmans.com
top retailers
conversion rate vs average order value for hoffmans.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at hoffmans.com

In July large majority of sales on hoffmans.com, 91% was finalized on desktop devices, with 9.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on hoffmans.com, 91% was finalized on desktop devices, with 9.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries hoffmans.com operates in

hoffmans.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

hoffmans.com channels

Identify top traffic channels that drive growth for hoffmans.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

hoffmans.com Google Ads spend

Evaluate hoffmans.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

hoffmans.com devices

Review hoffmans.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

hoffmans.com top markets

Explore hoffmans.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

hoffmans.com country & global rank

Assess the ranking of hoffmans.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard