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Apr 2026
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Home/Insights/Retailers/hoffmans.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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11.5K
Revenue
Apr 26
2.8K
Sessions
Apr 26
4.0-4.5%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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Hoffmans.com is a diverse online platform offering a wide range of products. They specialize in selling various goods, including electronics, fashion accessories, home decor items, beauty products, and automotive accessories. The website aims to provide customers with a convenient shopping experience and a diverse selection of products.

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hoffmans.com Annual Revenue and Growth

hoffmans.com's annual sales on its online store amounted to $211.9K in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$211.9K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
hoffmans.com revenue by year

hoffmans.com's monthly revenueOVER TIME
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Over the past three months, hoffmans.com revenue has experienced decline of 56%, compared to the preceding three months.

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hoffmans.com revenue decline for last six months
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OVERVIEW
In April 2026, hoffmans.com generated $11,504 in online sales, significantly below the FOOD AND DRINK median of $41,101, with a conversion rate of 4.00-4.50%, close to the high of 5.45%. Their average order value (AOV) ranged from $100-125, while the high in the category reached $180. The site had 2,773 sessions, starkly lower than the median of 15,274 and the leader kroger.com’s impressive 38,651,813 sessions, highlighting significant growth opportunities for hoffmans.com within the competitive food and drink sector.
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hoffmans.com competitors

In April 2026, oreo.com significantly outperformed its competitors, generating $161,793 in revenue from 3,951 transactions across 572,488 sessions, achieving a conversion rate of just 0.50-1.00%. In contrast, hoffmans.com reported $11,504 in revenue with 113 transactions from 2,773 sessions, maintaining a higher conversion rate of 4.00-4.50%. Similarly, dessertladies.com had a revenue of $10,876 from 80 transactions over 2,252 sessions, with a conversion rate of 3.50-4.00%. Notably, while hoffmans.com had a lower average order value (AOV) of $100-125 compared to dessertladies.com’s $125-150, its superior conversion rate highlights its effectiveness in driving sales. Overall, while oreo.com dominates in revenue and traffic, hoffmans.com stands out for its higher efficiency in converting visitors into paying customers.

oreo.com screenshot
#1 oreo.com
161.8K
Revenue
572.5K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
dessertladies.com screenshot
#2 dessertladies.com
10.9K
Revenue
2.3K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
hoffmans.com vs top market performers
hoffmans.com
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conversion rate vs average order value for hoffmans.com and its competitors
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Revenue share by device at hoffmans.com

In April large majority of sales on hoffmans.com, 91% was finalized on desktop devices, with 9.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on hoffmans.com, 91% was finalized on desktop devices, with 9.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hoffmans.com channels

Identify top traffic channels that drive growth for hoffmans.comand discover how performance of traffic channels has changed over time.

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hoffmans.com Google Ads spend

Evaluate hoffmans.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hoffmans.com devices

Review hoffmans.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hoffmans.com top markets

Explore hoffmans.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hoffmans.com country & global rank

Assess the ranking of hoffmans.com among other retailers within its primary country and worldwide.

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