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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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423.1K
Revenue
Apr 26
386.8K
Sessions
Apr 26
0.5-1.0%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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Heelys are the original skate shoes with wheels! See the largest selection of Heelys for Men, Girls, Boys and Women.

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heelys.com Annual Revenue and Growth

heelys.com's annual sales on its online store amounted to $3.5M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3.5M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
heelys.com revenue by year

heelys.com's monthly revenueOVER TIME
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Over the past three months, heelys.com revenue has experienced decline of 15%, compared to the preceding three months.

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heelys.com revenue decline for last six months
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OVERVIEW
In April 2026, heelys.com generated $423,082 in online sales, significantly outperforming the FASHION AND APPAREL median of $78,791, while its conversion rate ranged from 0.50-1.00%, below the industry high of 3.05% and above the low of 0.65%. The average order value (AOV) stood between $125-150, well below the category's high of $389 and above the low of $76. heelys.com recorded 386,806 sessions, far exceeding the median of 35,276 but dwarfed by the leading store, shein.com, with a staggering 281,585,790 sessions, highlighting the competitive landscape in this industry.
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heelys.com competitors

In April 2026, heelys.com generated a revenue of $423,082 from 2,866 transactions over 386,806 sessions, achieving a conversion rate between 0.50-1.00%. Competitor skatepro.com surpassed this with $564,490 in revenue from 2,275 transactions, but its average order value (AOV) was notably higher at $225-250. Meanwhile, ruzeshoes.com led in total revenue with $516,224 from 4,234 transactions, benefiting from a conversion rate of 2.50-3.00%. inlinewarehouse.com, with $258,799 in revenue from 1,789 transactions, matched heelys.com’s conversion rate but with significantly fewer sessions (201,962). robertwayne.com showed weaker performance overall, earning only $1,293, while journeys.com dominated the market with a staggering revenue of $9,302,850 across 83,484 transactions, although its AOV was lower at $100-125. Overall, heelys.com holds a solid position among its competitors, particularly in AOV, yet faces stiff competition from the higher-revenue sites.

inlinewarehouse.com screenshot
#1 inlinewarehouse.com
258.8K
Revenue
202K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
robertwayne.com screenshot
#2 robertwayne.com
1.3K
Revenue
340.2
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
ruzeshoes.com screenshot
#3 ruzeshoes.com
516.2K
Revenue
160.9K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
skatepro.com screenshot
#4 skatepro.com
564.5K
Revenue
245.5K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
journeys.com screenshot
#5 journeys.com
9.3M
Revenue
5.5M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
heelys.com vs top market performers
heelys.com
top retailers
conversion rate vs average order value for heelys.com and its competitors
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Revenue share by device at heelys.com

In April large majority of sales on heelys.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on heelys.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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heelys.com channels

Identify top traffic channels that drive growth for heelys.comand discover how performance of traffic channels has changed over time.

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heelys.com Google Ads spend

Evaluate heelys.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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heelys.com devices

Review heelys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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heelys.com top markets

Explore heelys.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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heelys.com country & global rank

Assess the ranking of heelys.com among other retailers within its primary country and worldwide.

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