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Home/Insights/Retailers/harrypottershop.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for harrypottershop.comharrypottershop.com

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846K
Revenue
Mar 26
555.8K
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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Harrypottershop.com is a website providing an array of merchandise related to the Harry Potter franchise. Their inventory includes clothing items, collectibles, toys, accessories, and home decor featuring characters, symbols, and references from the famous magical series created by J.K. Rowling.

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harrypottershop.com Annual Revenue and Growth

harrypottershop.com's annual sales on its online store amounted to $10.8M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$10.8M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
harrypottershop.com revenue by year

harrypottershop.com's monthly revenueOVER TIME
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Over the past three months, harrypottershop.com revenue has experienced decline of 46%, compared to the preceding three months.

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harrypottershop.com revenue decline for last six months
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OVERVIEW
In March 2026, harrypottershop.com generated $846,006 in revenue, significantly outperforming the LIFESTYLE median of $97,061, yet lagging behind the leading competitor mueller.de at $9,187,930; with a conversion rate of 1.00-1.50%, it remains below the high benchmark of 3.79% but above the low of 0.81%, while its average order value (AOV) of $100-125 is positioned between the LIFESTYLE low of $82 and the high of $376; additionally, the site attracted 555,757 sessions, far fewer than the 5,000,422 sessions seen by mueller.de but substantially above the median of 40,622 in the LIFESTYLE sector.
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harrypottershop.com competitors

In March 2026, harrypottershop.com outperformed its competitors in terms of revenue, generating $846,006 compared to Merchoid's $599,839, Noble Collection's $34,486, and Salem Magic Shop's $11,018. harrypottershop.com also had the highest number of transactions at 8,251, followed by Merchoid with 4,148, Noble Collection with 465, and Salem Magic Shop with 111. However, Merchoid had the highest average order value (AOV) at $125-150, while Harry Potter Shop and Noble Collection were tied at $100-125, and Salem Magic Shop had an AOV of $75-100. In terms of conversion rates, Harry Potter Shop and Merchoid were tied at 1.00-1.50%, while Salem Magic Shop had the highest conversion rate at 3.50-4.00%, and Noble Collection had the lowest at 0.00-0.50%.

merchoid.com screenshot
#1 merchoid.com
599.8K
Revenue
384.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
noblecollection.co.uk screenshot
#2 noblecollection.co.uk
34.5K
Revenue
100.4K
Sessions
0.0-0.5%
Conv. rate
$50-75
AOV
salemmagicshop.com screenshot
#3 salemmagicshop.com
11K
Revenue
2.9K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
harrypottershop.com vs top market performers
harrypottershop.com
top retailers
conversion rate vs average order value for harrypottershop.com and its competitors
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Revenue share by device at harrypottershop.com

In March large majority of sales on harrypottershop.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In March large majority of sales on harrypottershop.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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harrypottershop.com channels

Identify top traffic channels that drive growth for harrypottershop.comand discover how performance of traffic channels has changed over time.

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harrypottershop.com Google Ads spend

Evaluate harrypottershop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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harrypottershop.com devices

Review harrypottershop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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harrypottershop.com top markets

Explore harrypottershop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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harrypottershop.com country & global rank

Assess the ranking of harrypottershop.com among other retailers within its primary country and worldwide.

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