hardcandy.com
Hardcandy.com is an online platform offering a range of beauty products. The website sells various makeup and skincare items, catering to diverse consumer preferences. Customers can find lipstick, foundation, eyeshadow palettes, skincare treatments, and other beauty essentials. The websites interface and navigation enable easy browsing and purchasing of these products.
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hardcandy.com Annual Revenue and Growth
hardcandy.com's annual sales on its online store amounted to $2.3M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to moderate.
hardcandy.com's monthly revenueOVER TIME
Over the past three months, hardcandy.com revenue has experienced decline of 1.8%, compared to the preceding three months.
hardcandy.com competitors
In December 2025, hardcandy.com generated a revenue of $425,246 from 3,914 transactions and 56,214 sessions, with an average order value (AOV) ranging from $100-125 and a conversion rate of 6.50-7.00%. When compared to its competitors, hardcandy.com falls behind in revenue when looking at rockcandybeauty.com which brought in $6,852, and cosmetixclub.com which earned $758,497. However, hardcandy.com outperformed herculescandy.com in revenue. In terms of transactions and sessions, hardcandy.com is on par with herculescandy.com but lags behind cosmetixclub.com. The AOV for hardcandy.com is consistent with herculescandy.com but lower than cosmetixclub.com. Additionally, the conversion rate for hardcandy.com is higher than all of its competitors, showcasing strong performance in converting sessions into transactions.
Revenue share by device at hardcandy.com
In December large majority of sales on hardcandy.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
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hardcandy.com channels
Identify top traffic channels that drive growth for hardcandy.comand discover how performance of traffic channels has changed over time.
hardcandy.com Google Ads spend
Evaluate hardcandy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hardcandy.com devices
Review hardcandy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
