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Oct 2025
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Home/Insights/Retailers/groovelife.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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563.7K
Revenue
Oct 25
479.7K
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$25-50
AOV
Oct 25
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Groovelife.com offers a range of products focusing on durable silicone rings. The website features a selection of customizable silicone rings in various colors and designs. Additionally, they provide accessories like watch bands and breathable silicone air-holes, catering to individuals seeking alternatives to traditional metal rings for everyday wear.

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groovelife.com Annual Revenue and Growth

groovelife.com's annual sales on its online store amounted to $15.1M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$15.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
groovelife.com revenue by year

groovelife.com's monthly revenueOVER TIME
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Over the past three months, groovelife.com revenue has experienced decline of 11%, compared to the preceding three months.

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groovelife.com revenue decline for last six months
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Top products on groovelife.comby revenue

#1 Engraved Buckle
$10
Price
$179.9K
Revenue
#2 Groove Belt OG - Black Webbing
$66.4
Price
$149.2K
Revenue
#3 Groove Ring® Tungsten - Platinum
$144.8
Price
$127.8K
Revenue
#4 REPLACEMENT/EXCHANGE
$10
Price
Revenue
#5 Groove Belt OG - Deep Stone Webbing
$67.5
Price
Revenue
#6 Groove Belt OG - Brown Webbing
$65.7
Price
Revenue
#7 Groove Life Membership
$49
Price
Revenue
#8 Groove Belt Ultra - Black/Black
$64.7
Price
Revenue
#9 Groove Belt Black/Black
$64.6
Price
Revenue
#10 Groove Ring® Tungsten - 24k Gold
$149.1
Price
Revenue
#1 Engraved Buckle
$10
Price
$179.9K
Revenue
#2 Groove Belt OG - Black Webbing
$66.4
Price
$149.2K
Revenue
#3 Groove Ring® Tungsten - Platinum
$144.8
Price
$127.8K
Revenue
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OVERVIEW
In October 2025, groovelife.com, operating in the sports industry, achieved online sales revenue of $563,745, significantly surpassing the sector median of $84,340, although it remains far behind the leading store, garmin.com, at $185,372,405; with a conversion rate of 2.50-3.00%, it is competitive yet below the high of 3.14%, while its average order value (AOV) ranged between $25-50, lower than the sports industry's high of $550, and the site attracted 479,699 sessions, well above the median of 29,455 but minuscule compared to dickssportinggoods.com’s impressive 38,669,098 sessions.
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groovelife.com competitors

In October 2025, groovelife.com reported a revenue of $563,745 with 12,774 transactions and 479,699 sessions, boasting an average order value (AOV) of $25-50 and a conversion rate of 2.50-3.00%. Compared to its competitors, Groovelife falls behind in revenue compared to Manly Bands at $2,129,120 and Enso Rings at $745,114. However, Groovelife outperforms Qalo with a higher revenue but lower sessions and transactions. Groovelife's AOV is on the lower end compared to Manly Bands, which has an AOV of $300-325. In terms of conversion rate, Groovelife is on par with Enso Rings and Rubberbanditz but falls slightly behind SafeRingz. Overall, Groovelife holds its own among its competitors but has room for improvement in increasing revenue and average order value to match the top performers in the industry.

ensorings.com screenshot
#1 ensorings.com
745.1K
Revenue
358.6K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
qalo.com screenshot
#2 qalo.com
482K
Revenue
117.9K
Sessions
6.0-6.5%
Conv. rate
$50-75
AOV
saferingz.com screenshot
#3 saferingz.com
36.8K
Revenue
23.3K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
manlybands.com screenshot
#4 manlybands.com
2.1M
Revenue
865.9K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
rubberbanditz.com screenshot
#5 rubberbanditz.com
42.5K
Revenue
24.6K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
groovelife.com vs top market performers
groovelife.com
top retailers
conversion rate vs average order value for groovelife.com and its competitors
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Revenue share by device at groovelife.com

In October large majority of sales on groovelife.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In October large majority of sales on groovelife.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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groovelife.com channels

Identify top traffic channels that drive growth for groovelife.comand discover how performance of traffic channels has changed over time.

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groovelife.com Google Ads spend

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groovelife.com devices

Review groovelife.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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groovelife.com top markets

Explore groovelife.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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groovelife.com country & global rank

Assess the ranking of groovelife.com among other retailers within its primary country and worldwide.

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