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May 2026
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Home/Insights/Retailers/function101.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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8.4K
Revenue
May 26
6.8K
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$25-50
AOV
May 26
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function101.com is a website that sells various electronic devices and accessories. They offer a wide range of products such as smartphone cases, chargers, keyboards, and audio devices. The website provides detailed product information, pricing, and an online shopping platform for customers to purchase their desired electronic items.

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function101.com Annual Revenue and Growth

function101.com's annual sales on its online store amounted to $138.4K in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$138.4K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
function101.com revenue by year

function101.com's monthly revenueOVER TIME
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Over the past three months, function101.com revenue has experienced decline of 35%, compared to the preceding three months.

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function101.com revenue decline for last six months
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OVERVIEW
In May 2026, function101.com generated online sales of $8,360, significantly below the FASHION AND APPAREL median of $74,720, with sessions totaling 6,754 compared to the median of 29,212. Its conversion rate ranged between 2.50-3.00%, slightly below the high of 3.18% for the industry. The average order value (AOV) stood at $25-50, far from the high of $405 seen in the sector. In contrast, industry leader shein.com dominated with revenue of $869,380,784 and 309,473,559 sessions, underscoring function101.com's challenges in a competitive landscape.
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function101.com competitors

In May 2026, function101.com generated $8,360 in revenue from 180 transactions over 6,754 sessions, achieving a conversion rate between 2.50-3.00%. In contrast, orbitkey.com outperformed with $262,886 in revenue from 2,851 transactions over 234,531 sessions, but a lower conversion rate of 1.00-1.50%. Meanwhile, heb.com led the pack with a staggering $87,615,936 in revenue from 784,533 transactions and an impressive conversion rate of 5.50-6.00% across 14,077,835 sessions. roku.com, although showing a revenue of $3,407,093 and an identical AOV to function101.com, had a dismal conversion rate of 0.00-0.50% across 30,499,220 sessions. Lastly, harberlondon.com reported $144,923 in revenue from 923 transactions with a conversion rate of 1.00-1.50% from 86,694 sessions. Overall, function101.com lags behind its competitors, particularly in terms of revenue and session metrics.

orbitkey.com screenshot
#1 orbitkey.com
262.9K
Revenue
234.5K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
heb.com screenshot
#2 heb.com
87.6M
Revenue
14.1M
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
roku.com screenshot
#3 roku.com
3.4M
Revenue
30.5M
Sessions
0.0-0.5%
Conv. rate
$25-50
AOV
harberlondon.com screenshot
#4 harberlondon.com
144.9K
Revenue
86.7K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
function101.com vs top market performers
function101.com
top retailers
conversion rate vs average order value for function101.com and its competitors
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Revenue share by device at function101.com

In May large majority of sales on function101.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on function101.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries function101.com operates in

function101.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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function101.com channels

Identify top traffic channels that drive growth for function101.comand discover how performance of traffic channels has changed over time.

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function101.com Google Ads spend

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function101.com devices

Review function101.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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function101.com top markets

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function101.com country & global rank

Assess the ranking of function101.com among other retailers within its primary country and worldwide.

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