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May 2026
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Home/Insights/Retailers/frayfitness.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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420.4
Revenue
May 26
104.2
Sessions
May 26
1.5-2.0%
Conv. rate
May 26
$200-225
AOV
May 26
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frayfitness.com Annual Revenue and Growth

frayfitness.com's annual sales on its online store amounted to $937K in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$937K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
frayfitness.com revenue by year

frayfitness.com's monthly revenueOVER TIME
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Over the past three months, frayfitness.com revenue has experienced decline of 59%, compared to the preceding three months.

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frayfitness.com revenue decline for last six months
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OVERVIEW
In May 2026, frayfitness.com, operating in the sports industry, reported online sales revenue of $420, significantly below the median of $78,603, with a conversion rate of 1.50-2.00%, lower than the industry's high of 3.11%. The average order value (AOV) ranged from $200-225, compared to a high of $567. The site had 104 sessions, starkly lower than the median of 29,369 and the leader rei.com's 54,842,465 sessions, indicating potential challenges in visibility and customer engagement within the competitive sports e-commerce market.
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frayfitness.com competitors

As of May 2026, frayfitness.com reported a revenue of $420 from 2 transactions over 104 sessions, yielding an average order value (AOV) of $200-225 and a conversion rate of 1.50-2.00%. In stark contrast, competitors like primefitnessusa.com lead with an impressive revenue of $1,479,806 from 1,333 transactions across 62,930 sessions, achieving a much higher AOV of $1100-1125 and a conversion rate of 2.00-2.50%. Similarly, torquefitness.com and getrxd.com have strong performances, with revenues of $671,231 and $298,662, respectively, alongside AOVs of $625-650 and $425-450, both featuring conversion rates in the range of 1.00-1.50%. In comparison, frayfitness.com’s metrics highlight significant room for growth and optimization in both revenue and transaction volumes.

vulcanstrength.com screenshot
#1 vulcanstrength.com
79.2K
Revenue
19.4K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
torquefitness.com screenshot
#2 torquefitness.com
671.2K
Revenue
73.9K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
getrxd.com screenshot
#3 getrxd.com
298.7K
Revenue
63.7K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
isellfitness.com screenshot
#4 isellfitness.com
52.6K
Revenue
7.8K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
primefitnessusa.com screenshot
#5 primefitnessusa.com
1.5M
Revenue
62.9K
Sessions
2.0-2.5%
Conv. rate
$1100-1200
AOV
frayfitness.com vs top market performers
frayfitness.com
top retailers
conversion rate vs average order value for frayfitness.com and its competitors
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Industries frayfitness.com operates in

frayfitness.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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frayfitness.com channels

Identify top traffic channels that drive growth for frayfitness.comand discover how performance of traffic channels has changed over time.

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frayfitness.com Google Ads spend

Evaluate frayfitness.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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frayfitness.com devices

Review frayfitness.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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frayfitness.com top markets

Explore frayfitness.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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frayfitness.com country & global rank

Assess the ranking of frayfitness.com among other retailers within its primary country and worldwide.

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