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Aug 2025
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Home/Insights/Retailers/frayfitness.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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66.2K
Revenue
Aug 25
15.6K
Sessions
Aug 25
2.0-2.5%
Conv. rate
Aug 25
$200-225
AOV
Aug 25
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frayfitness.com's monthly revenueOVER TIME
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Over the past three months, frayfitness.com revenue has experienced decline of 4.6%, compared to the preceding three months.

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frayfitness.com revenue decline for last six months
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OVERVIEW
In August 2025, frayfitness.com's revenue for online sales was $66,163, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $200-225. The website had 15,615 sessions during this period. In comparison to the SPORTS industry, the median revenue is $81,949, the highest online store revenue is $184,578,426 from garmin.com, the highest conversion rate is 2.98%, the highest AOV is $542, and the highest number of sessions is 47,251,662. frayfitness.com's performance metrics reflect a solid presence in the industry but show room for growth.
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frayfitness.com competitors

In August 2025, frayfitness.com generated a revenue of $66,163 with 323 transactions and 15,615 sessions, boasting an average order value (AOV) of $200-225 and a conversion rate of 2.00-2.50%. When compared to its competitors, frayfitness.com falls behind in terms of revenue and transactions. vulcanstrength.com leads with a revenue of $143,251 and 310 transactions, while torquefitness.com and getrxd.com also outperform frayfitness.com in these areas. However, frayfitness.com does have a higher conversion rate compared to torquefitness.com, getrxd.com, and isellfitness.com. In terms of AOV, primefitnessusa.com stands out with an AOV of $1075-1100, significantly higher than frayfitness.com's AOV of $200-225. Overall, frayfitness.com faces tough competition in the fitness equipment industry in August 2025.

vulcanstrength.com screenshot
#1 vulcanstrength.com
143.3K
Revenue
38.2K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
torquefitness.com screenshot
#2 torquefitness.com
382.7K
Revenue
80.8K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
getrxd.com screenshot
#3 getrxd.com
299.9K
Revenue
80.3K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
isellfitness.com screenshot
#4 isellfitness.com
81.6K
Revenue
10.7K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
primefitnessusa.com screenshot
#5 primefitnessusa.com
828.1K
Revenue
53.6K
Sessions
1.0-1.5%
Conv. rate
$1000-1100
AOV
frayfitness.com vs top market performers
frayfitness.com
top retailers
conversion rate vs average order value for frayfitness.com and its competitors
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Revenue share by device at frayfitness.com

In August large majority of sales on frayfitness.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In August large majority of sales on frayfitness.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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brands overtime comparison

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frayfitness.com channels

Identify top traffic channels that drive growth for frayfitness.comand discover how performance of traffic channels has changed over time.

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frayfitness.com Google Ads spend

Evaluate frayfitness.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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frayfitness.com devices

Review frayfitness.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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frayfitness.com top markets

Explore frayfitness.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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frayfitness.com country & global rank

Assess the ranking of frayfitness.com among other retailers within its primary country and worldwide.

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