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Aug 2024
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TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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122.9K
Revenue
64.3K
Sessions
1.0-1.5%
Conversion rate
$150-175
Average order value
Online only revenue for fotp.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Fotp.com is an online platform that specializes in offering an array of products for sale. The website provides a diverse range of items, catering to various interests and preferences of its customers. With a variety of products available, fotp.com offers a convenient shopping experience for online consumers.

fotp.com’s revenueOVER TIME
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Over the past three months, fotp.com revenue has experienced decline of 26%, compared to the preceding three months.

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fotp.com revenue decline for last six months
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OVERVIEW
fotp.com, a pet food and supplies online store, had a revenue of $122,948 in August 2024, with a conversion rate of 1.00-1.50% and an average order value of $150-175. The store had 64,285 sessions, lower than the industry median of 25,399. The highest revenue in the industry came from chewy.com at $242,204,998, with a conversion rate of 6.33% and an AOV of $204. fotp.com's performance metrics indicate a competitive position within the pets and animals market, despite not reaching the highest levels seen in the industry.
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fotp.com competitors

When comparing fotp.com to its competitors, we can see that fotp.com falls in the middle in terms of revenue, with $122,948. In comparison, Ultimate Pet Nutrition leads the pack with $754,297 in revenue, followed by HolistaPet at $250,591. However, fotp.com has a higher number of transactions at 742, surpassing VetGen Pharmaceuticals with only 16 transactions. In terms of sessions, fotp.com again falls in the middle with 64,285, while Ultimate Pet Nutrition has the highest at 79,857. The Average Order Value (AOV) for fotp.com ranges between $150-$175, putting it on par with The Honest Kitchen. Conversion rates for fotp.com fall within the range of 1.00-1.50%, similar to The Honest Kitchen and VetGen Pharmaceuticals. Overall, fotp.com demonstrates solid performance across key metrics when compared to its competitors in the pet industry.

#1 ultimatepetnutrition.com
754.3K
Revenue
79.9K
Sessions
8.5-9.0%
Conv. rate
$100-125
AOV
#2 thehonestkitchen.com
337.8K
Revenue
292.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
#3 holistapet.com
250.6K
Revenue
80K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#4 winpropet.com
76.1K
Revenue
48.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#5 vetgenpharmaceuticals.com
1.3K
Revenue
837
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
Favicon for ultimatepetnutrition.comultimatepetnutrition.com
Favicon for thehonestkitchen.comthehonestkitchen.com
Favicon for pethonesty.compethonesty.com
Favicon for holistapet.comholistapet.com
Favicon for fotp.comfotp.com
$122.9K
Favicon for bestbullysticks.combestbullysticks.com
Favicon for winpropet.comwinpropet.com
Favicon for vetgenpharmaceuticals.comvetgenpharmaceuticals.com
TOP MARKET PERFORMERSby revenue
1
Favicon for ultimatepetnutrition.comultimatepetnutrition.com
$754.3K
2
Favicon for thehonestkitchen.comthehonestkitchen.com
3
Favicon for pethonesty.compethonesty.com
4
Favicon for holistapet.comholistapet.com
5
Favicon for fotp.comfotp.com
6
Favicon for bestbullysticks.combestbullysticks.com
7
Favicon for winpropet.comwinpropet.com
8
Favicon for vetgenpharmaceuticals.comvetgenpharmaceuticals.com
fotp.com vs top market performers
fotp.com
top retailers
conversion rate vs average order value for fotp.com and its competitors
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fotp.com brandsby revenue

1
Logo for front of the packFront Of The Pack
Top retailers:amazon.com
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brands overtime comparison

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fotp.com channels

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fotp.com Google Ads spend

Evaluate fotp.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fotp.com devices

Review fotp.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fotp.com top markets

Explore fotp.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fotp.com country & global rank

Assess the ranking of fotp.com among other retailers within its primary country and worldwide.

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