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Mar 2026
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Home/Insights/Retailers/focusonthefamily.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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3.8M
Revenue
Mar 26
1.5M
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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  • Main country of store: UNITED STATES
  • Website category: FAITH AND BELIEFS

FocusontheFamily.com is a website that offers extensive resources and information covering a wide range of family-related topics. With a focus on strengthening familial bonds, the platform provides advice, articles, podcasts, videos, and counseling services. Additionally, it sells books, CDs, DVDs, and other educational materials pertaining to family and parenting.

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focusonthefamily.com Annual Revenue and Growth

focusonthefamily.com's annual sales on its online store amounted to $44.3M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$44.3M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
focusonthefamily.com revenue by year

focusonthefamily.com's monthly revenueOVER TIME
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Over the past three months, focusonthefamily.com revenue has experienced growth of 2.5%, compared to the preceding three months.

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focusonthefamily.com revenue growth for last six months
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OVERVIEW
In March 2026, focusonthefamily.com reported online sales revenue of $3,846,817, significantly surpassing the community and society/faith and beliefs median of $39,670, while also maintaining a conversion rate between 2.00-2.50%, below the category's high of 4.31%. The average order value (AOV) ranged from $100-125, well below the sector's peak of $207. With 1,542,067 sessions, the site performed admirably compared to the median of 13,661 but fell short of the highest sessions recorded by christianbook.com at 4,144,245, reflecting a strong presence yet indicating room for growth within the market.
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focusonthefamily.com competitors

In March 2026, focusonthefamily.com generated $3,846,817 in revenue from 36,676 transactions and 1,542,067 sessions with a conversion rate of 2.00-2.50%. Compared to its competitors, lifeway.com outperformed in revenue with $8,904,808 from 83,049 transactions and 1,935,802 sessions, boasting a higher conversion rate of 4.00-4.50%. christianbook.com also surpassed focusonthefamily.com in revenue with $23,371,343 from 209,609 transactions and 4,144,245 sessions, featuring the highest conversion rate among the competitors at 5.00-5.50%. crossway.org and ligonier.org both had higher revenue than focusonthefamily.com, while gominno.com lagged behind in revenue with $613,427 from 4,691 transactions and 301,445 sessions. focusonthefamily.com remained competitive in terms of revenue and conversion rate but could improve its transaction and session numbers to match the top performers in the industry.

lifeway.com screenshot
#1 lifeway.com
8.9M
Revenue
1.9M
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
crossway.org screenshot
#2 crossway.org
7.8M
Revenue
2M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
christianbook.com screenshot
#3 christianbook.com
23.4M
Revenue
4.1M
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
ligonier.org screenshot
#4 ligonier.org
5M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
gominno.com screenshot
#5 gominno.com
613.4K
Revenue
301.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
focusonthefamily.com vs top market performers
focusonthefamily.com
top retailers
conversion rate vs average order value for focusonthefamily.com and its competitors
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Revenue share by device at focusonthefamily.com

In March large majority of sales on focusonthefamily.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on focusonthefamily.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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focusonthefamily.com channels

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focusonthefamily.com Google Ads spend

Evaluate focusonthefamily.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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focusonthefamily.com devices

Review focusonthefamily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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focusonthefamily.com top markets

Explore focusonthefamily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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focusonthefamily.com country & global rank

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