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Aug 2025
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Home/Insights/Retailers/crossway.org
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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5.1M
Revenue
Aug 25
1.7M
Sessions
Aug 25
1.5-2.0%
Conv. rate
Aug 25
$150-175
AOV
Aug 25
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  • Main country of store: UNITED STATES
  • Website category: FAITH AND BELIEFS

Crossway.org is a website that offers resources related to Christianity, primarily publishing books and providing other media formats like ebooks and audiobooks. They cover a wide range of religious topics, including Bible studies, worship resources, theology, and Christian living. Crossway.org aims to serve individuals seeking spiritual enrichment and knowledge.

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crossway.org Annual Revenue and Growth

crossway.org's annual sales on its online store amounted to $80.5M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$80.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
crossway.org revenue by year

crossway.org's monthly revenueOVER TIME
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Over the past three months, crossway.org revenue has experienced growth of 3.5%, compared to the preceding three months.

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crossway.org revenue growth for last six months
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OVERVIEW
In August 2025, crossway.org in the FAITH AND BELIEFS industry generated a revenue of $5,133,166 with a conversion rate of 1.50-2.00% and an average order value (AOV) of $150-175. The website had 1,690,146 sessions, while the highest sessions came from christianbook.com with 4,350,838. The median revenue for the category was $41,810, the highest conversion rate was 4.31%, the highest AOV was $219, and the lowest AOV was $47, with a median session count of 13,705.
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crossway.org competitors

In August 2025, crossway.org, with a revenue of $5,133,166 and 30,852 transactions from 1,690,146 sessions, shows a strong performance in the market. Compared to its competitors, ligonier.org has a revenue of $5,730,332 with 30,430 transactions from 1,547,422 sessions, indicating a similar level of success. lifeway.com stands out with a revenue of $11,105,711, 62,436 transactions from 1,871,304 sessions, and a high conversion rate of 3.00-3.50, demonstrating a strong presence in the industry. wtsbooks.com, compassion.com, and focusonthefamily.com also show competitive performances in terms of revenue, transactions, sessions, AOV, and conversion rates, each catering to different niches within the market. Overall, crossway.org holds its ground among its competitors with a solid revenue stream and a respectable number of transactions and sessions.

ligonier.org screenshot
#1 ligonier.org
5.7M
Revenue
1.5M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
lifeway.com screenshot
#2 lifeway.com
11.1M
Revenue
1.9M
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
wtsbooks.com screenshot
#3 wtsbooks.com
1.2M
Revenue
248.2K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
compassion.com screenshot
#4 compassion.com
2.3M
Revenue
758.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
focusonthefamily.com screenshot
#5 focusonthefamily.com
3.6M
Revenue
1.3M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
crossway.org vs top market performers
crossway.org
top retailers
conversion rate vs average order value for crossway.org and its competitors
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Revenue share by device at crossway.org

In August large majority of sales on crossway.org, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on crossway.org, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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crossway.org channels

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crossway.org Google Ads spend

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crossway.org devices

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crossway.org top markets

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crossway.org country & global rank

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