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Jul 2025

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Home/Insights/Retailers/fluxboutique.co.nz

TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

fluxboutique.co.nz

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18.8K

Revenue

9.4K

Sessions

1.5-2.0%

Conv. rate

$100-125

AOV

Main country of store: NEW ZEALAND
Website category: HOME AND GARDEN

FluxBoutique.co.nz is an online platform that offers a diverse range of products for sale. Their inventory includes clothing, accessories, homeware, and lifestyle products sourced from various local and international brands. The website facilitates secure online transactions and provides customers with access to affordable and fashionable items.

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fluxboutique.co.nz's revenueOVER TIME
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Over the past three months, fluxboutique.co.nz revenue has experienced growth of 13%, compared to the preceding three months.

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fluxboutique.co.nz revenue growth for last six months

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OVERVIEW

In July 2025, fluxboutique.co.nz in the home_and_garden industry had online sales revenue of $18,848, a conversion rate of 1.50-2.00%, and an average order value (AOV) of $100-125. The store had 9,395 sessions, while the highest sessions were 175,364,207 from homedepot.com. The median revenue in the category was $124,626, with homedepot.com leading at $1,339,846,577. A very high conversion rate was 3.28%, while a low was 0.62%. A very high AOV was $673, and a low was $93, with median sessions in the industry at 36,567.

fluxboutique.co.nz competitors

In July 2025, fluxboutique.co.nz, with 9,395 sessions and 183 transactions, reported a revenue of $18,848 and an Average Order Value (AOV) ranging from $100 to $125, along with a conversion rate of 1.50-2.00%. In comparison, umbra.com, a competitor, had a significantly higher revenue of $261,847 with 205,744 sessions and 2,317 transactions, although their AOV and conversion rate were similar. On the other hand, nearlynatural.com outperformed both fluxboutique.co.nz and umbra.com in revenue, with $1,224,240 generated from 271,242 sessions and 5,287 transactions, boasting a higher AOV of $225-$250. However, their conversion rate fell within the same range as fluxboutique.co.nz. Despite fluxboutique.co.nz having lower revenue and transaction numbers compared to its competitors, its AOV and conversion rate were competitive, indicating potential for growth and optimization in the future.

#1 umbra.com

261.8K

Revenue

205.7K

Sessions

1.0-1.5%

Conv. rate

$100-125

AOV

#2 nearlynatural.com

1.2M

Revenue

271.2K

Sessions

1.5-2.0%

Conv. rate

$225-250

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

fluxboutique.co.nz vs top market performers

fluxboutique.co.nz

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Revenue share by device at fluxboutique.co.nz

In July large majority of sales on fluxboutique.co.nz, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

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fluxboutique.co.nz channels

Identify top traffic channels that drive growth for fluxboutique.co.nzand discover how performance of traffic channels has changed over time.

fluxboutique.co.nz Google Ads spend

Evaluate fluxboutique.co.nz's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

fluxboutique.co.nz devices

Review fluxboutique.co.nz's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

fluxboutique.co.nz top markets

Explore fluxboutique.co.nz's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.