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Dec 2025
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Home/Insights/Retailers/fitzandfloyd.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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135.3K
Revenue
Dec 25
47.2K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: MARKETPLACE

FitzandFloyd.com is an online store offering a wide range of artistic home decor and giftware products. Their inventory includes finely crafted ceramics, glassware, and tableware suitable for everyday use or special occasions. The website showcases a variety of unique and sophisticated designs to suit different preferences and tastes.

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fitzandfloyd.com Annual Revenue and Growth

fitzandfloyd.com's annual sales on its online store amounted to $2.1M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fitzandfloyd.com revenue by year

fitzandfloyd.com's monthly revenueOVER TIME
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Over the past three months, fitzandfloyd.com revenue has experienced growth of 62%, compared to the preceding three months.

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fitzandfloyd.com revenue growth for last six months
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OVERVIEW
In December 2025, fitzandfloyd.com, operating in the e-commerce and shopping marketplace, generated $135,298 in revenue, significantly lower than the median of $558,585, with an average order value (AOV) between $100-125 and a conversion rate of 2.00-2.50%, both modest compared to industry benchmarks. The site recorded 47,196 sessions, far fewer than the median of 184,801, illustrating the competitive landscape where giants like Amazon dominate with over $14 billion in revenue and billions of sessions, highlighting areas for improvement in engagement and sales performance for fitzandfloyd.com.
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fitzandfloyd.com competitors

When comparing fitzandfloyd.com to its competitors in December 2025, it is evident that fitzandfloyd.com falls behind in terms of revenue. While fitzandfloyd.com generated $135,298 with 1,140 transactions and 47,196 sessions, its competitors outperformed it significantly. pfaltzgraff.com led the pack with $1,280,832 in revenue from 12,385 transactions and 298,203 sessions, boasting a conversion rate of 4.00-4.50%. mikasa.com followed closely with $2,165,790 in revenue from 12,877 transactions and 349,559 sessions, and lenox.com excelled with $9,378,295 in revenue from 109,845 transactions and 2,124,791 sessions. corelle.com also outperformed fitzandfloyd.com with $2,015,285 in revenue, 11,920 transactions, and 525,454 sessions. Even floydhome.com, with $1,212,556 in revenue, surpassed fitzandfloyd.com in performance metrics. This comparison highlights areas where fitzandfloyd.com may need to focus on to improve its competitive position in the market.

pfaltzgraff.com screenshot
#1 pfaltzgraff.com
1.3M
Revenue
298.2K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
mikasa.com screenshot
#2 mikasa.com
2.2M
Revenue
349.6K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
lenox.com screenshot
#3 lenox.com
9.4M
Revenue
2.1M
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
corelle.com screenshot
#4 corelle.com
2M
Revenue
525.5K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
floydhome.com screenshot
#5 floydhome.com
1.2M
Revenue
129.4K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
fitzandfloyd.com vs top market performers
fitzandfloyd.com
top retailers
conversion rate vs average order value for fitzandfloyd.com and its competitors
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Revenue share by device at fitzandfloyd.com

In December large majority of sales on fitzandfloyd.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In December large majority of sales on fitzandfloyd.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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fitzandfloyd.com channels

Identify top traffic channels that drive growth for fitzandfloyd.comand discover how performance of traffic channels has changed over time.

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fitzandfloyd.com Google Ads spend

Evaluate fitzandfloyd.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fitzandfloyd.com devices

Review fitzandfloyd.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fitzandfloyd.com top markets

Explore fitzandfloyd.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fitzandfloyd.com country & global rank

Assess the ranking of fitzandfloyd.com among other retailers within its primary country and worldwide.

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