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Sep 2025
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Home/Insights/Retailers/firstfence.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for firstfence.co.ukfirstfence.co.uk

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846.9K
Revenue
Sep 25
70.7K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$800-900
AOV
Sep 25
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  • Main country of store: UNITED KINGDOM
  • Website category: CONSTRUCTION AND MAINTENANCE

Firstfence.co.uk is a website that offers a wide array of fencing solutions. The products available for purchase include various types of fences like mesh, palisade, and temporary fences. They also offer accessories like gates, barriers, and associated installation equipment, catering to the diverse needs of both individuals and businesses.

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firstfence.co.uk Annual Revenue and Growth

firstfence.co.uk's annual sales on its online store amounted to $6.1M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$6.1M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
firstfence.co.uk revenue by year

firstfence.co.uk's monthly revenueOVER TIME
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Over the past three months, firstfence.co.uk revenue has experienced growth of 34%, compared to the preceding three months.

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firstfence.co.uk revenue growth for last six months
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OVERVIEW
In September 2025, firstfence.co.uk generated impressive online sales revenue of $846,860, significantly outperforming the median of $133,083 in the heavy industry and engineering sector. With a conversion rate between 1.00-1.50%, it remains competitive yet below the high benchmark of 2.86%. The average order value (AOV) ranged from $825-850, approaching the sector's high of $891. The site attracted 70,736 sessions, far exceeding the median of 20,348 but dwarfed by grainger.com’s staggering 10,581,317 sessions, the largest in the category, underscoring both opportunities and competitive challenges within this industry segment.
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firstfence.co.uk competitors

In September 2025, when comparing firstfence.co.uk to its competitor jacksons-fencing.co.uk, it is clear that firstfence.co.uk outperforms in terms of revenue, transactions, sessions, and conversion rate. firstfence.co.uk generated a revenue of £846,860 with 1,021 transactions and 70,736 sessions, while jacksons-fencing.co.uk only generated £384,103 with 496 transactions and 57,348 sessions. Additionally, firstfence.co.uk had a higher average order value range of £825-850 compared to jacksons-fencing.co.uk's £750-775. In terms of conversion rate, firstfence.co.uk also had a higher range of 1.00-1.50% compared to jacksons-fencing.co.uk's 0.50-1.00%. Overall, firstfence.co.uk demonstrates superior performance across various key metrics compared to its competitor in the fencing industry.

jacksons-fencing.co.uk screenshot
#1 jacksons-fencing.co.uk
384.1K
Revenue
57.3K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
firstfence.co.uk vs top market performers
firstfence.co.uk
top retailers
conversion rate vs average order value for firstfence.co.uk and its competitors
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Revenue share by device at firstfence.co.uk

In September large majority of sales on firstfence.co.uk, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on firstfence.co.uk, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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firstfence.co.uk channels

Identify top traffic channels that drive growth for firstfence.co.ukand discover how performance of traffic channels has changed over time.

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firstfence.co.uk Google Ads spend

Evaluate firstfence.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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firstfence.co.uk devices

Review firstfence.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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firstfence.co.uk top markets

Explore firstfence.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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firstfence.co.uk country & global rank

Assess the ranking of firstfence.co.uk among other retailers within its primary country and worldwide.

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