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Dec 2025
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Home/Insights/Retailers/fireworks.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for fireworks.comfireworks.com

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651.1K
Revenue
Dec 25
180.6K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$175-200
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Fireworks.com provides a platform that sells a diverse range of fireworks. The website offers a wide selection of explosive pyrotechnics products, including firecrackers, roman candles, sparklers, and aerial displays. Their catalog includes various types of fireworks suitable for celebrations, events, or personal use.

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fireworks.com Annual Revenue and Growth

fireworks.com's annual sales on its online store amounted to $8.4M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$8.4M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
fireworks.com revenue by year

fireworks.com's monthly revenueOVER TIME
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Over the past three months, fireworks.com revenue has experienced decline of 68%, compared to the preceding three months.

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fireworks.com revenue decline for last six months
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OVERVIEW
In December 2025, fireworks.com achieved online sales revenue of $651,136, significantly surpassing the e-commerce median of $110,409, with a conversion rate between 1.50-2.00%, while the industry high is 3.94%. The site's average order value (AOV) ranged from $175-200, below the e-commerce peak of $338, and total sessions reached 180,602, well above the median of 47,805, but far from the highest recorded sessions at boots.com with 49,388,130, illustrating a competitive performance in the e-commerce and shopping sector.
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fireworks.com competitors

When comparing fireworks.com to its competitors in December 2025, fireworks.com stands out with a revenue of $651,136, significantly higher than its closest competitor, redapplefireworks.com, with only $52,841 in revenue. fireworks.com also boasts the highest number of transactions at 3,566, compared to competitors like ocfireworks.com with 943 transactions and jeffsfireworks.com with only 88 transactions. Additionally, fireworks.com has the highest number of sessions at 180,602, showing a strong online presence compared to competitors like jeffsfireworks.com with only 2,632 sessions. In terms of average order value (AOV) and conversion rate, fireworks.com falls within the middle range when compared to its competitors, with an AOV of $175-$200 and a conversion rate of 1.50-2.00%. Overall, fireworks.com demonstrates strong performance in terms of revenue and engagement metrics compared to its competitors in the fireworks industry.

redapplefireworks.com screenshot
#1 redapplefireworks.com
52.8K
Revenue
52.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
ocfireworks.com screenshot
#2 ocfireworks.com
65K
Revenue
34K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
jeffsfireworks.com screenshot
#3 jeffsfireworks.com
10.4K
Revenue
2.6K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
fireworkscrazy.co.uk screenshot
#4 fireworkscrazy.co.uk
181.1K
Revenue
88K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
fireworks.com vs top market performers
fireworks.com
top retailers
conversion rate vs average order value for fireworks.com and its competitors
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Revenue share by device at fireworks.com

In December large majority of sales on fireworks.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In December large majority of sales on fireworks.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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fireworks.com channels

Identify top traffic channels that drive growth for fireworks.comand discover how performance of traffic channels has changed over time.

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fireworks.com Google Ads spend

Evaluate fireworks.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fireworks.com devices

Review fireworks.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fireworks.com top markets

Explore fireworks.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fireworks.com country & global rank

Assess the ranking of fireworks.com among other retailers within its primary country and worldwide.

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