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May 2026
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Home/Insights/Retailers/fireworks.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for fireworks.comfireworks.com

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825.3K
Revenue
May 26
223.7K
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$150-175
AOV
May 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Fireworks.com provides a platform that sells a diverse range of fireworks. The website offers a wide selection of explosive pyrotechnics products, including firecrackers, roman candles, sparklers, and aerial displays. Their catalog includes various types of fireworks suitable for celebrations, events, or personal use.

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fireworks.com Annual Revenue and Growth

fireworks.com's annual sales on its online store amounted to $11M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$11M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
fireworks.com revenue by year

fireworks.com's monthly revenueOVER TIME
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Over the past three months, fireworks.com revenue has experienced decline of 6.5%, compared to the preceding three months.

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fireworks.com revenue decline for last six months
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OVERVIEW
In May 2026, fireworks.com generated online sales revenue of $825,345, significantly above the e-commerce median of $82,750, though well below the leading store, qvc.com, at $139,464,804. With a conversion rate of 2.00-2.50%, fireworks.com performed moderately, while the industry high stands at 3.88%. The average order value (AOV) ranged between $150-175, below the industry high of $350 but above the low of $58. fireworks.com had 223,721 sessions, far fewer than qvc.com’s impressive 30,400,863 sessions, highlighting its niche presence in the competitive e-commerce landscape.
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fireworks.com competitors

As of May 2026, fireworks.com significantly outperforms its competitors in the fireworks retail market. While fireworks.com generated $825,345 in revenue from 4,761 transactions across 223,721 sessions, redapplefireworks.com reported $177,598 in revenue from 1,514 transactions with 130,829 sessions. ocfireworks.com, with only $56,352 in revenue, had the lowest transaction volume at 721 from just 28,430 sessions. Notably, although ocfireworks.com and jeffsfireworks.com both recorded conversion rates between 2.50-3.00%, they fell short in revenue, with jeffsfireworks.com earning a mere $8,173 from 94 transactions. Conversely, fireworks.com boasts a robust conversion rate of 2.00-2.50% paired with a higher Average Order Value (AOV) of $150-175. Overall, fireworks.com maintains a commanding lead over its competitors, demonstrating superior sales performance and market presence.

redapplefireworks.com screenshot
#1 redapplefireworks.com
177.6K
Revenue
130.8K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
ocfireworks.com screenshot
#2 ocfireworks.com
56.4K
Revenue
28.4K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
jeffsfireworks.com screenshot
#3 jeffsfireworks.com
8.2K
Revenue
3.2K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
fireworkscrazy.co.uk screenshot
#4 fireworkscrazy.co.uk
43.7K
Revenue
21.9K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
fireworks.com vs top market performers
fireworks.com
top retailers
conversion rate vs average order value for fireworks.com and its competitors
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Revenue share by device at fireworks.com

In May large majority of sales on fireworks.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In May large majority of sales on fireworks.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

Industries fireworks.com operates in

fireworks.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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fireworks.com channels

Identify top traffic channels that drive growth for fireworks.comand discover how performance of traffic channels has changed over time.

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fireworks.com Google Ads spend

Evaluate fireworks.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fireworks.com devices

Review fireworks.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fireworks.com top markets

Explore fireworks.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fireworks.com country & global rank

Assess the ranking of fireworks.com among other retailers within its primary country and worldwide.

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