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Nov 2025
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Home/Insights/Retailers/fireworks.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for fireworks.comfireworks.com

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283.7K
Revenue
Nov 25
93.1K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Fireworks.com provides a platform that sells a diverse range of fireworks. The website offers a wide selection of explosive pyrotechnics products, including firecrackers, roman candles, sparklers, and aerial displays. Their catalog includes various types of fireworks suitable for celebrations, events, or personal use.

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fireworks.com Annual Revenue and Growth

fireworks.com's annual sales on its online store amounted to $8.4M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$8.4M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
fireworks.com revenue by year

fireworks.com's monthly revenueOVER TIME
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Over the past three months, fireworks.com revenue has experienced decline of 89%, compared to the preceding three months.

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fireworks.com revenue decline for last six months
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OVERVIEW
In November 2025, fireworks.com achieved online sales of $283,736, significantly surpassing the e-commerce median of $101,517, while maintaining a conversion rate of 1.50-2.00%, below the high benchmark of 4.05%. With an average order value (AOV) ranging from $175-200, fireworks.com remains competitive, yet still lower than the e-commerce high of $337. The site attracted 93,082 sessions, exceeding the median of 41,915 but far from the leading store, boots.com, which garnered an impressive 43,745,699 sessions. Overall, fireworks.com showcases strong performance in its niche within the e-commerce landscape.
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fireworks.com competitors

In November 2025, when comparing fireworks.com to its competitors, fireworks.com outperformed in terms of revenue, transactions, and sessions. With a revenue of $283,736 and 1,535 transactions from 93,082 sessions, fireworks.com had a higher average order value (AOV) range of $175-200 and a conversion rate of 1.50-2.00%. In contrast, redapplefireworks.com had a revenue of $33,766 with 309 transactions from 38,605 sessions, ocfireworks.com had a revenue of $55,355 with 774 transactions from 26,606 sessions, jeffsfireworks.com had a revenue of $20,327 with 211 transactions from 6,314 sessions, and fireworkscrazy.co.uk had a revenue of $247,209 with 1,482 transactions from 116,650 sessions. Each competitor had different AOV ranges and conversion rates, but fireworks.com emerged as a leader in overall performance metrics within the industry.

redapplefireworks.com screenshot
#1 redapplefireworks.com
33.8K
Revenue
38.6K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
ocfireworks.com screenshot
#2 ocfireworks.com
55.4K
Revenue
26.6K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
jeffsfireworks.com screenshot
#3 jeffsfireworks.com
20.3K
Revenue
6.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
fireworkscrazy.co.uk screenshot
#4 fireworkscrazy.co.uk
247.2K
Revenue
116.6K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
fireworks.com vs top market performers
fireworks.com
top retailers
conversion rate vs average order value for fireworks.com and its competitors
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Revenue share by device at fireworks.com

In November large majority of sales on fireworks.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In November large majority of sales on fireworks.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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fireworks.com channels

Identify top traffic channels that drive growth for fireworks.comand discover how performance of traffic channels has changed over time.

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fireworks.com Google Ads spend

Evaluate fireworks.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fireworks.com devices

Review fireworks.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fireworks.com top markets

Explore fireworks.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fireworks.com country & global rank

Assess the ranking of fireworks.com among other retailers within its primary country and worldwide.

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