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May 2025
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Home/Insights/Retailers/federalpremium.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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487K
Revenue
270K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

Federalpremium.com is an online platform that offers a wide range of products for firearms enthusiasts. It showcases an extensive inventory of ammunition, including rifle, handgun, and shotgun rounds. Additionally, the website provides detailed information about various caliber options and emphasizes their commitment to performance and reliability.

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federalpremium.com's revenueOVER TIME
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Over the past three months, federalpremium.com revenue has experienced growth of 20%, compared to the preceding three months.

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federalpremium.com revenue growth for last six months
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OVERVIEW
In May 2025, federalpremium.com in the HEAVY INDUSTRY AND ENGINEERING category had online sales revenue of $486,991, with a median revenue of $495,390. The conversion rate ranged from 2.50-3.00%, compared to a very high 3.21% and a low 1.0% in the same category. The Average Order Value (AOV) was $50-75, while a high AOV was $423 and a low was $107. The website had 269,967 sessions, with the highest at 1,437,385 from gunmagwarehouse.com and a median of 148,271 sessions in the HEAVY INDUSTRY AND ENGINEERING sector.
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federalpremium.com competitors

In May 2025, federalpremium.com generated $486,991 in revenue from 7,182 transactions and 269,967 sessions, with an average order value (AOV) ranging from $50 to $75 and a conversion rate between 2.50% and 3.00%. When compared to its competitors, federalpremium.com falls behind in revenue compared to luckygunner.com, which generated $1,554,649 from 8,505 transactions and 634,459 sessions. However, federalpremium.com outperforms ammunitiontogo.com in terms of revenue, transactions, and sessions. hornady.com boasts the highest AOV at $375 to $400, while ammo.com and remington.com have similar conversion rates but varying revenue numbers. Overall, federalpremium.com holds its own in the competitive ammunition market, demonstrating steady performance in revenue, transactions, and conversion rates.

luckygunner.com screenshot
#1 luckygunner.com
1.6M
Revenue
634.5K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
hornady.com screenshot
#2 hornady.com
847.8K
Revenue
423.7K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
ammunitiontogo.com screenshot
#3 ammunitiontogo.com
105.4K
Revenue
110.9K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
ammo.com screenshot
#4 ammo.com
598.6K
Revenue
795.5K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
remington.com screenshot
#5 remington.com
131.6K
Revenue
181.1K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
federalpremium.com vs top market performers
federalpremium.com
top retailers
conversion rate vs average order value for federalpremium.com and its competitors
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Revenue share by device at federalpremium.com

In May large majority of sales on federalpremium.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices.

In May large majority of sales on federalpremium.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices.
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federalpremium.com channels

Identify top traffic channels that drive growth for federalpremium.comand discover how performance of traffic channels has changed over time.

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federalpremium.com Google Ads spend

Evaluate federalpremium.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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federalpremium.com devices

Review federalpremium.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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federalpremium.com top markets

Explore federalpremium.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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federalpremium.com country & global rank

Assess the ranking of federalpremium.com among other retailers within its primary country and worldwide.

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