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Dec 2025
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Home/Insights/Retailers/federalpremium.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for federalpremium.comfederalpremium.com

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543K
Revenue
Dec 25
353.8K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

Federalpremium.com is an online platform that offers a wide range of products for firearms enthusiasts. It showcases an extensive inventory of ammunition, including rifle, handgun, and shotgun rounds. Additionally, the website provides detailed information about various caliber options and emphasizes their commitment to performance and reliability.

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federalpremium.com Annual Revenue and Growth

federalpremium.com's annual sales on its online store amounted to $7.2M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$7.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
federalpremium.com revenue by year

federalpremium.com's monthly revenueOVER TIME
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Over the past three months, federalpremium.com revenue has experienced growth of 22%, compared to the preceding three months.

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federalpremium.com revenue growth for last six months
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OVERVIEW
In December 2025, federalpremium.com, operating in the heavy industry and engineering sector, generated online sales revenue of $543,020, slightly below the industry median of $581,798, with a conversion rate between 2.50-3.00%, which is competitive given the sector's high of 2.89%. Their average order value (AOV) ranged from $50-75, significantly lower than the industry high of $420. The site attracted 353,790 sessions, surpassing the median of 196,732 but trailing far behind the leading competitor, gunmagwarehouse.com, which had 1,738,839 sessions. Overall, federalpremium.com demonstrated respectable metrics amidst a challenging marketplace.
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federalpremium.com competitors

When comparing federalpremium.com to its competitors in the ammunition industry as of December 2025, federalpremium.com falls behind in terms of revenue with $543,020. luckygunner.com leads with $879,506, followed closely by hornady.com at $882,667. federalpremium.com has a higher number of transactions at 9,365, whereas ammunitiontogo.com has the lowest at 728. In terms of sessions, federalpremium.com ranks in the middle with 353,790, while ammo.com has the highest at 975,467. The average order value (AOV) for federalpremium.com falls within the range of $50-75, while hornady.com has the highest AOV at $350-375. However, federalpremium.com has a relatively strong conversion rate of 2.50-3.00%, surpassing most of its competitors, with only luckygunner.com having a slightly higher rate at 1.00-1.50%.

luckygunner.com screenshot
#1 luckygunner.com
879.5K
Revenue
560.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
hornady.com screenshot
#2 hornady.com
882.7K
Revenue
529.2K
Sessions
0.0-0.5%
Conv. rate
$350-375
AOV
ammunitiontogo.com screenshot
#3 ammunitiontogo.com
146K
Revenue
164.1K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
ammo.com screenshot
#4 ammo.com
633.7K
Revenue
975.5K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
remington.com screenshot
#5 remington.com
119.3K
Revenue
181.9K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
federalpremium.com vs top market performers
federalpremium.com
top retailers
conversion rate vs average order value for federalpremium.com and its competitors
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Revenue share by device at federalpremium.com

In December large majority of sales on federalpremium.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on federalpremium.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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federalpremium.com channels

Identify top traffic channels that drive growth for federalpremium.comand discover how performance of traffic channels has changed over time.

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federalpremium.com Google Ads spend

Evaluate federalpremium.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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federalpremium.com devices

Review federalpremium.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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federalpremium.com top markets

Explore federalpremium.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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federalpremium.com country & global rank

Assess the ranking of federalpremium.com among other retailers within its primary country and worldwide.

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