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Sep 2024
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Home/Insights/Retailers/farm2fork.co.uk
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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141.4K
Revenue
23.6K
Sessions
6.0-6.5%
Conversion rate
$75-100
Average order value
Online only revenue for farm2fork.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Farm2Fork.co.uk is a website that offers a wide range of fresh produce and grocery products. Their selection includes fruits, vegetables, dairy, meat, and pantry items optimally sourced from local farms and suppliers. The website aims to support sustainable agriculture while connecting customers with quality, farm-fresh goods conveniently.

farm2fork.co.uk’s revenueOVER TIME
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Over the past three months, farm2fork.co.uk revenue has experienced growth of 41%, compared to the preceding three months.

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farm2fork.co.uk revenue growth for last six months
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OVERVIEW
In September 2024, farm2fork.co.uk, a FOOD AND DRINK website, generated $141,397 in online sales, with a conversion rate of 6.00-6.50% and an AOV of $75-100. This puts them above the very high AOV of $188 and below the very low AOV of $53 in the industry. With 23,618 sessions, they surpassed the median of 17,767 sessions but fell short of the highest sessions at 42,085,541 from kroger.com. Despite not reaching the revenue of the largest online store in the category at $340,850,342, farm2fork.co.uk displayed strong performance metrics for the month.
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farm2fork.co.uk competitors

When comparing farm2fork.co.uk to its competitors in the online farm-to-table market, farm2fork.co.uk falls slightly behind in terms of revenue and transactions. ethicalbutcher.co.uk surpasses farm2fork.co.uk in revenue by £589, with more transactions and sessions as well. However, The Dorset Meat Company leads the pack with a significantly higher revenue of £746,214 and over 5,000 transactions. In terms of Average Order Value (AOV), Coombe Farm Organic boasts the highest AOV range of £150-175, while Pipers Farm has the lowest AOV range at £50-75. Despite its lower revenue and transaction numbers, farm2fork.co.uk maintains a competitive conversion rate of 6.00-6.50%, aligning closely with the rates of its peers. Overall, farm2fork.co.uk may need to focus on increasing transactions and sessions to stay ahead in this competitive market.

#1 pipersfarm.com
637.4K
Revenue
90.7K
Sessions
10.0-10.5%
Conv. rate
$50-75
AOV
#2 coombefarmorganic.co.uk
23.1K
Revenue
3.3K
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
#3 gazegillorganics.co.uk
93.6K
Revenue
30.5K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
#4 thedorsetmeatcompany.co.uk
746.2K
Revenue
74.2K
Sessions
7.0-7.5%
Conv. rate
$125-150
AOV
#5 ethicalbutcher.co.uk
142K
Revenue
39.6K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
farm2fork.co.uk vs top market performers
farm2fork.co.uk
top retailers
conversion rate vs average order value for farm2fork.co.uk and its competitors
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farm2fork.co.uk brandsby revenue

1
Logo for beef sausages (gf)Beef Sausages (gf)

farm2fork.co.uk categoriesby revenue

1
Fresh & Frozen Meats
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farm2fork.co.uk channels

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farm2fork.co.uk Google Ads spend

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farm2fork.co.uk devices

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farm2fork.co.uk top markets

Explore farm2fork.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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farm2fork.co.uk country & global rank

Assess the ranking of farm2fork.co.uk among other retailers within its primary country and worldwide.

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