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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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44K
Revenue
Dec 25
40.7K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Fanjoy.co is an online platform that offers a range of merchandise predominantly focusing on popular influencers and celebrities. Through their website, they sell products such as apparel, accessories, and novelty items associated with various internet sensations. Additionally, fans can find limited edition collaborations and exclusive releases on the platform.

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fanjoy.co Annual Revenue and Growth

fanjoy.co's annual sales on its online store amounted to $1.5M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fanjoy.co revenue by year

fanjoy.co's monthly revenueOVER TIME
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Over the past three months, fanjoy.co revenue has experienced growth of 23%, compared to the preceding three months.

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fanjoy.co revenue growth for last six months
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OVERVIEW
In December 2025, fanjoy.co generated $44,019 in online sales, falling below the FASHION AND APPAREL median of $92,600, with a conversion rate of 1.00-1.50%, lower than the high benchmark of 3.17%. The average order value (AOV) ranged between $75-100, meeting the lower end of the industry scale, while total sessions reached 40,733, slightly above the median of 39,789, yet significantly below the top competitor, shein.com, which amassed over 304 million sessions. Overall, fanjoy.co's performance reflects a need for growth in revenue and conversion efficiency within a competitive market.
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fanjoy.co competitors

Compared to its competitors in December 2025, fanjoy.co outperformed houseofhighlights.shop and ketnipz.com in terms of revenue, with $44,019 compared to $3,873 and $10,903 respectively. fanjoy.co also had more transactions with 487, compared to 33 for houseofhighlights.shop and 118 for ketnipz.com. In terms of sessions, fanjoy.co had a significantly higher number with 40,733, compared to 1,432 for houseofhighlights.shop and 5,019 for ketnipz.com. However, the average order value (AOV) for fanjoy.co fell within the same range as ketnipz.com at $75-$100, while houseofhighlights.shop had a slightly higher AOV at $100-$125. The conversion rate for fanjoy.co was on par with ketnipz.com at 1.00-1.50%, while houseofhighlights.shop had a higher conversion rate at 2.00-2.50%.

houseofhighlights.shop screenshot
#1 houseofhighlights.shop
3.9K
Revenue
1.4K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
ketnipz.com screenshot
#2 ketnipz.com
10.9K
Revenue
5K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
fanjoy.co vs top market performers
fanjoy.co
top retailers
conversion rate vs average order value for fanjoy.co and its competitors
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Revenue share by device at fanjoy.co

In December large majority of sales on fanjoy.co, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In December large majority of sales on fanjoy.co, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.
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fanjoy.co channels

Identify top traffic channels that drive growth for fanjoy.coand discover how performance of traffic channels has changed over time.

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fanjoy.co Google Ads spend

Evaluate fanjoy.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fanjoy.co devices

Review fanjoy.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fanjoy.co top markets

Explore fanjoy.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fanjoy.co country & global rank

Assess the ranking of fanjoy.co among other retailers within its primary country and worldwide.

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