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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for fanjoy.cofanjoy.co

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10.2K
Revenue
Nov 25
22.9K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Fanjoy.co is an online platform that offers a range of merchandise predominantly focusing on popular influencers and celebrities. Through their website, they sell products such as apparel, accessories, and novelty items associated with various internet sensations. Additionally, fans can find limited edition collaborations and exclusive releases on the platform.

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fanjoy.co Annual Revenue and Growth

fanjoy.co's annual sales on its online store amounted to $1.5M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fanjoy.co revenue by year

fanjoy.co's monthly revenueOVER TIME
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Over the past three months, fanjoy.co revenue has experienced decline of 43%, compared to the preceding three months.

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fanjoy.co revenue decline for last six months
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OVERVIEW
In November 2025, fanjoy.co, operating in the FASHION AND APPAREL sector, generated $10,248 in online sales, significantly lower than the median revenue of $93,064 for the industry. With a conversion rate of 0.50-1.00%, it falls short of the industry average, where a high conversion rate reaches 3.37%. The Average Order Value (AOV) stands between $75-100, slightly below the lower end of the industry benchmark. fanjoy.co attracted 22,916 sessions, far behind the median of 36,492 sessions in the sector, highlighting challenges in engagement compared to industry leaders like shein.com, which commands staggering numbers.
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fanjoy.co competitors

In November 2025, fanjoy.co reported a revenue of $10,248 with 117 transactions and 22,916 sessions, boasting an average order value (AOV) range of $75-100 and a conversion rate of 0.50-1.00. In comparison, houseofhighlights.shop had significantly lower revenue at $567 with only 5 transactions and 200 sessions, but a higher AOV range of $100-125 and a conversion rate of 2.00-2.50. On the other hand, ketnipz.com reported a revenue of $8,974 with 98 transactions and 4,081 sessions, similar to fanjoy.co in terms of AOV and conversion rate at $75-100 and 2.00-2.50 respectively. Overall, fanjoy.co performed well in terms of revenue and transactions, but could potentially improve its conversion rate to match competitors like ketnipz.com.

houseofhighlights.shop screenshot
#1 houseofhighlights.shop
567.3
Revenue
200.5
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
ketnipz.com screenshot
#2 ketnipz.com
9K
Revenue
4.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
fanjoy.co vs top market performers
fanjoy.co
top retailers
conversion rate vs average order value for fanjoy.co and its competitors
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Revenue share by device at fanjoy.co

In November large majority of sales on fanjoy.co, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In November large majority of sales on fanjoy.co, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.
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fanjoy.co channels

Identify top traffic channels that drive growth for fanjoy.coand discover how performance of traffic channels has changed over time.

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fanjoy.co Google Ads spend

Evaluate fanjoy.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fanjoy.co devices

Review fanjoy.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fanjoy.co top markets

Explore fanjoy.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fanjoy.co country & global rank

Assess the ranking of fanjoy.co among other retailers within its primary country and worldwide.

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