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Apr 2026
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Home/Insights/Retailers/fairindigo.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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326.3K
Revenue
Apr 26
123.3K
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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Fairindigo.com is a website that offers a range of ethically-made and sustainable products. Their inventory includes clothing, accessories, and home goods. The company emphasizes fair trade and adheres to labour and environmental standards. They source materials sustainably and strive to provide transparent information about their supply chain.

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fairindigo.com Annual Revenue and Growth

fairindigo.com's annual sales on its online store amounted to $3.7M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$3.7M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
fairindigo.com revenue by year

fairindigo.com's monthly revenueOVER TIME
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Over the past three months, fairindigo.com revenue has experienced decline of 24%, compared to the preceding three months.

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fairindigo.com revenue decline for last six months
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OVERVIEW
In April 2026, fairindigo.com, operating in the FASHION AND APPAREL sector, generated $326,344 in online sales, significantly surpassing the industry median of $78,791, yet far behind the leading competitor shein.com with $860,961,522. The site's conversion rate ranged between 2.00-2.50%, below the high of 3.05%, while its average order value (AOV) was $100-125, well under the industry's high of $389. With 123,285 sessions, fairindigo.com outperformed the median of 35,276 but lagged considerably behind shein.com, which recorded a staggering 281,585,790 sessions, indicating room for growth in traffic and engagement.
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fairindigo.com competitors

In April 2026, fairindigo.com generated $326,344 in revenue from 3,032 transactions across 123,285 sessions, achieving an average order value (AOV) of $100-125 and a conversion rate of 2.00-2.50%. Competitor toadandco.com led significantly with $716,913 in revenue from 5,052 transactions and sessions totaling 606,237, yet had a lower AOV of $125-150 and a conversion rate of only 0.50-1.00%. cottonmill.com underperformed with $23,645 in revenue and 241 transactions, matching fairindigo.com’s conversion rate of 2.00-2.50%, while sosfromtexas.com had the highest conversion rate of 3.00-3.50%, but minimal revenue of $6,453. theclassictshirt.com and harvestandmill.com reported revenues of $143,269 and $193,580, respectively, both with AOVs at $125-150. Overall, fairindigo.com stands competitively, particularly in conversion efficiency against a backdrop of varying revenue levels.

toadandco.com screenshot
#1 toadandco.com
716.9K
Revenue
606.2K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
cottonmill.com screenshot
#2 cottonmill.com
23.6K
Revenue
9.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
sosfromtexas.com screenshot
#3 sosfromtexas.com
6.5K
Revenue
2.9K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
theclassictshirt.com screenshot
#4 theclassictshirt.com
143.3K
Revenue
96.8K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
harvestandmill.com screenshot
#5 harvestandmill.com
193.6K
Revenue
95.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
fairindigo.com vs top market performers
fairindigo.com
top retailers
conversion rate vs average order value for fairindigo.com and its competitors
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Revenue share by device at fairindigo.com

In April large majority of sales on fairindigo.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.

In April large majority of sales on fairindigo.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.

Industries fairindigo.com operates in

fairindigo.com is tracked across 9 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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fairindigo.com channels

Identify top traffic channels that drive growth for fairindigo.comand discover how performance of traffic channels has changed over time.

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fairindigo.com Google Ads spend

Evaluate fairindigo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fairindigo.com devices

Review fairindigo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fairindigo.com top markets

Explore fairindigo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fairindigo.com country & global rank

Assess the ranking of fairindigo.com among other retailers within its primary country and worldwide.

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