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Jan 2026
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Home/Insights/Retailers/fairindigo.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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305.1K
Revenue
Jan 26
115.7K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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Fairindigo.com is a website that offers a range of ethically-made and sustainable products. Their inventory includes clothing, accessories, and home goods. The company emphasizes fair trade and adheres to labour and environmental standards. They source materials sustainably and strive to provide transparent information about their supply chain.

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fairindigo.com Annual Revenue and Growth

fairindigo.com's annual sales on its online store amounted to $3.7M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$3.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
fairindigo.com revenue by year

fairindigo.com's monthly revenueOVER TIME
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Over the past three months, fairindigo.com revenue has experienced growth of 38%, compared to the preceding three months.

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fairindigo.com revenue growth for last six months
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OVERVIEW
In January 2026, fairindigo.com achieved online sales revenue of $305,059, significantly surpassing the FASHION AND APPAREL median of $91,806, although it remains far behind shein.com’s $809,875,018. The site’s conversion rate of 2.00-2.50% is just below the industry high of 3.1% but above the low of 0.69%. With an average order value (AOV) of $100-125, it stands within the average range compared to the very high AOV of $390 and the low of $76 in the sector. Additionally, fairindigo.com recorded 115,665 sessions, well above the median of 38,909 in its category.
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fairindigo.com competitors

In January 2026, fairindigo.com generated a revenue of $305,059 with 2,811 transactions and 115,665 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, toadandco.com outperformed fairindigo.com with a revenue of $657,520, 4,544 transactions, and 472,501 sessions, although it had a lower conversion rate of 0.50-1.00%. On the other hand, sosfromtexas.com had significantly lower revenue at $11,573 with 185 transactions and 5,354 sessions, but had the highest conversion rate at 3.00-3.50%. Meanwhile, theclassictshirt.com and harvestandmill.com both fell within similar revenue ranges as fairindigo.com, but with slightly higher AOVs of $125-150. Overall, fairindigo.com performed competitively in terms of revenue and conversion rate compared to its competitors in the ethical fashion industry.

toadandco.com screenshot
#1 toadandco.com
657.5K
Revenue
472.5K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
sosfromtexas.com screenshot
#2 sosfromtexas.com
11.6K
Revenue
5.4K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
theclassictshirt.com screenshot
#3 theclassictshirt.com
104.9K
Revenue
81.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
harvestandmill.com screenshot
#4 harvestandmill.com
226.1K
Revenue
79.2K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
rawganique.com screenshot
#5 rawganique.com
217.1K
Revenue
126.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
fairindigo.com vs top market performers
fairindigo.com
top retailers
conversion rate vs average order value for fairindigo.com and its competitors
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Revenue share by device at fairindigo.com

In January large majority of sales on fairindigo.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.

In January large majority of sales on fairindigo.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.
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fairindigo.com channels

Identify top traffic channels that drive growth for fairindigo.comand discover how performance of traffic channels has changed over time.

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fairindigo.com Google Ads spend

Evaluate fairindigo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fairindigo.com devices

Review fairindigo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fairindigo.com top markets

Explore fairindigo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fairindigo.com country & global rank

Assess the ranking of fairindigo.com among other retailers within its primary country and worldwide.

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