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Sep 2026
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Home/Insights/Retailers/emma-matratze.de
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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4.4M
Revenue
Sep 26
1M
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$400-500
AOV
Sep 26
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This website, emma-matratze.de, offers a wide variety of mattresses for online purchase. With a focus on promoting quality sleep, they provide an extensive range of mattress types and sizes to choose from. The website ensures a convenient and accessible shopping experience, catering to individuals seeking a comfortable sleep solution.

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emma-matratze.de Annual Revenue and Growth

emma-matratze.de's annual sales on its online store amounted to $44M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$44M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
emma-matratze.de revenue by year

emma-matratze.de's monthly revenueOVER TIME
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Over the past three months, emma-matratze.de revenue has experienced growth of 6.6%, compared to the preceding three months.

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emma-matratze.de revenue growth for last six months
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OVERVIEW
In September 2026, emma-matratze.de attracted 1 million sessions, significantly higher than the average store in the furniture category, which sees around 28,700 sessions monthly. The website generated $4.4 million in online sales, far exceeding the typical revenue of about $137,000 for the category. Its conversion rate ranged between 0.50-1.00%, comfortably within the category's typical range of 0.25% to 1.99%. Furthermore, emma-matratze.de's average order value (AOV) stood at $450-475, also within the typical range of $296 to $1,221 for furniture stores. Overall, the site showcases strong performance metrics in the furniture category.
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emma-matratze.de competitors

In September 2026, swisssense.de reported a revenue of 1.1 million, with 1,340 transactions from 343,000 sessions, and an average order value (AOV) ranging from 850-875. In comparison, emma-matratze.de far surpasses these figures, generating 4.4 million in revenue with 9,700 transactions over 1 million sessions, demonstrating a much more robust market presence. While swisssense.de achieves a conversion rate of 0.00-0.50%, emma-matratze.de's conversion rate is between 0.50-1.00%, indicating stronger sales effectiveness. ravensberger-matratzen.de, with revenue at 604,000 and 1,321 transactions, also trails behind emma-matratze.de, which leads in all metrics. Overall, emma-matratze.de outperforms its competitors significantly in revenue, transactions, and sessions, establishing itself as the leader in the market.

swisssense.de screenshot
#1 swisssense.de
1.1M
Revenue
342.8K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
ravensberger-matratzen.de screenshot
#2 ravensberger-matratzen.de
603.8K
Revenue
126.4K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
boxspring-welt.de screenshot
#3 boxspring-welt.de
152.4K
Revenue
40.5K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
jona-sleep.com screenshot
#4 jona-sleep.com
6.5K
Revenue
1.8K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
betten.de screenshot
#5 betten.de
595.3K
Revenue
183.3K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
emma-matratze.de vs top market performers
emma-matratze.de
top retailers
conversion rate vs average order value for emma-matratze.de and its competitors
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Revenue share by device at emma-matratze.de

In September large majority of sales on emma-matratze.de, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on emma-matratze.de, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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emma-matratze.de channels

Identify top traffic channels that drive growth for emma-matratze.deand discover how performance of traffic channels has changed over time.

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emma-matratze.de Google Ads spend

Evaluate emma-matratze.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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emma-matratze.de devices

Review emma-matratze.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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emma-matratze.de top markets

Explore emma-matratze.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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emma-matratze.de country & global rank

Assess the ranking of emma-matratze.de among other retailers within its primary country and worldwide.

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