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Dec 2025
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Home/Insights/Retailers/eileenfisher.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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5.5M
Revenue
Dec 25
793.9K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$250-275
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Eileenfisher.com is a website that sells clothing and accessories for women. Their products range from comfortable and stylish dresses, pants, and tops to shoes, scarves, and jewelry. The site also offers information about the brand, its mission, and sustainability efforts, allowing customers to make informed purchases.

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eileenfisher.com Annual Revenue and Growth

eileenfisher.com's annual sales on its online store amounted to $75.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$75.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
eileenfisher.com revenue by year

eileenfisher.com's monthly revenueOVER TIME
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Over the past three months, eileenfisher.com revenue has experienced decline of 3.3%, compared to the preceding three months.

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eileenfisher.com revenue decline for last six months
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OVERVIEW
In December 2025, eileenfisher.com generated $5,511,215 in online sales, significantly above the e-commerce median of $110,409, with a conversion rate of 2.50-3.00%, just below the high of 3.94%. The average order value (AOV) ranged from $250-275, while the e-commerce high is $338. The site attracted 793,932 sessions, far exceeding the median of 47,805 but trailing the top performer, boots.com, at 49,388,130 sessions. Overall, eileenfisher.com demonstrated strong performance in revenue and sessions within its industry, although its conversion rate and AOV showed room for improvement compared to the highest benchmarks.
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eileenfisher.com competitors

eileenfisher.com stands out among its competitors in the fashion industry in terms of revenue, with a reported $5,511,215 in December 2025. While it may not have the highest revenue compared to garnethill.com's $11,597,793, it does have a strong number of transactions at 20,592. Eileen Fisher also boasts a healthy conversion rate of 2.50-3.00%, outperforming dressbarn.com's low conversion rate of 0.50-1.00%. Despite having fewer sessions than some competitors like garnethill.com, eileenfisher.com's strong average order value (AOV) of $250-275 helps drive its revenue. Overall, eileenfisher.com's balance of transactions, AOV, and conversion rate positions it as a competitive player in the online fashion market.

garnethill.com screenshot
#1 garnethill.com
11.6M
Revenue
1.2M
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
dressbarn.com screenshot
#2 dressbarn.com
70.2K
Revenue
105.8K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
rawganique.com screenshot
#3 rawganique.com
262.1K
Revenue
96K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
coyuchi.com screenshot
#4 coyuchi.com
2.6M
Revenue
385.8K
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
frankandeileen.com screenshot
#5 frankandeileen.com
1.8M
Revenue
308.4K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
eileenfisher.com vs top market performers
eileenfisher.com
top retailers
conversion rate vs average order value for eileenfisher.com and its competitors
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Revenue share by device at eileenfisher.com

In December large majority of sales on eileenfisher.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on eileenfisher.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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eileenfisher.com channels

Identify top traffic channels that drive growth for eileenfisher.comand discover how performance of traffic channels has changed over time.

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eileenfisher.com Google Ads spend

Evaluate eileenfisher.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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eileenfisher.com devices

Review eileenfisher.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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eileenfisher.com top markets

Explore eileenfisher.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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eileenfisher.com country & global rank

Assess the ranking of eileenfisher.com among other retailers within its primary country and worldwide.

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