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Oct 2025
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Home/Insights/Retailers/eileenfisher.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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5.3M
Revenue
Oct 25
801.8K
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$250-275
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Eileenfisher.com is a website that sells clothing and accessories for women. Their products range from comfortable and stylish dresses, pants, and tops to shoes, scarves, and jewelry. The site also offers information about the brand, its mission, and sustainability efforts, allowing customers to make informed purchases.

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eileenfisher.com Annual Revenue and Growth

eileenfisher.com's annual sales on its online store amounted to $75.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$75.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
eileenfisher.com revenue by year

eileenfisher.com's monthly revenueOVER TIME
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Over the past three months, eileenfisher.com revenue has experienced decline of 12%, compared to the preceding three months.

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eileenfisher.com revenue decline for last six months
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OVERVIEW
In October 2025, eileenfisher.com generated $5,259,235 in online sales, significantly above the e-commerce industry median of $93,795, yet far from the category leader michaels.com at $105,162,923; with a conversion rate between 2.00-2.50%, it remains competitive against the industry's high of 3.89% and low of 0.74%; its average order value (AOV) ranges from $250-275, below the high of $350; with 801,762 sessions, eileenfisher.com exceeds the median of 39,049, but is dwarfed by michaels.com’s 32,351,606 sessions, reflecting strong performance within its niche.
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eileenfisher.com competitors

In October 2025, eileenfisher.com generated a revenue of $5,259,235 from 19,151 transactions with 801,762 sessions, boasting an average order value (AOV) of $250-275 and a conversion rate of 2.00-2.50%. In comparison, Garnet Hill outperformed Eileen Fisher with a revenue of $11,868,213 from 22,490 transactions and 1,187,989 sessions, but had a slightly lower conversion rate of 1.50-2.00%. Dressbarn, on the other hand, had significantly lower revenue at $80,981 with 633 transactions and 125,226 sessions, along with a lower AOV and conversion rate. Coyuchi had a revenue of $1,701,749 with 4,783 transactions and 217,706 sessions, similar to Eileen Fisher in terms of AOV and conversion rate. Frank and Eileen fell behind with a revenue of $821,729 from 2,199 transactions and 250,998 sessions, with a lower AOV and conversion rate compared to Eileen Fisher.

garnethill.com screenshot
#1 garnethill.com
11.9M
Revenue
1.2M
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
dressbarn.com screenshot
#2 dressbarn.com
81K
Revenue
125.2K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
rawganique.com screenshot
#3 rawganique.com
163K
Revenue
70.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
coyuchi.com screenshot
#4 coyuchi.com
1.7M
Revenue
217.7K
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
frankandeileen.com screenshot
#5 frankandeileen.com
821.7K
Revenue
251K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
eileenfisher.com vs top market performers
eileenfisher.com
top retailers
conversion rate vs average order value for eileenfisher.com and its competitors
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Revenue share by device at eileenfisher.com

In October large majority of sales on eileenfisher.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on eileenfisher.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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eileenfisher.com channels

Identify top traffic channels that drive growth for eileenfisher.comand discover how performance of traffic channels has changed over time.

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eileenfisher.com Google Ads spend

Evaluate eileenfisher.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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eileenfisher.com devices

Review eileenfisher.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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eileenfisher.com top markets

Explore eileenfisher.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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eileenfisher.com country & global rank

Assess the ranking of eileenfisher.com among other retailers within its primary country and worldwide.

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