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Jul 2025

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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

edna.de

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215.2K

Revenue

29.9K

Sessions

3.5-4.0%

Conv. rate

$200-225

AOV

Main country of store: GERMANY
Website category: FOOD AND DRINK

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edna.de's revenueOVER TIME
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Over the past three months, edna.de revenue has experienced decline of 15%, compared to the preceding three months.

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edna.de revenue decline for last six months

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OVERVIEW

In July 2025, edna.de in the FOOD AND DRINK industry had a revenue of $215,172, conversion rate of 3.50-4.00%, AOV of $200-225, and 29,931 sessions. The highest revenue was $345,606,941 from kroger.com, conversion rate of 5.17%, AOV of $184, and sessions of 47,052,121. The median revenue in the category was $39,659, conversion rate was 1.28%, AOV was $47, and sessions were 15,792.

edna.de competitors

In July 2025, edna.de outperformed its competitors in terms of revenue with €215,172, followed by hobbybaecker.de at €124,452 and sweets-online.com at €116,349. However, eismann.de led the pack with €667,509 in revenue. In the number of transactions, edna.de had 1,056, which was lower than eismann.de's 8,165 but higher than hobbybaecker.de's 1,187 and sweets-online.com's 1,343. edna.de had 29,931 sessions, while eismann.de had 273,092, hobbybaecker.de had 46,725, and sweets-online.com had 54,791. edna.de's Average Order Value (AOV) ranged from €200-225, surpassing hobbybaecker.de's €100-125, sweets-online.com's €75-100, and eismann.de's €75-100. edna.de also had the highest conversion rate at 3.50-4.00%, compared to eismann.de's and hobbybaecker.de's 2.50-3.00% and sweets-online.com's 2.00-2.50%.

#1 hobbybaecker.de

124.5K

Revenue

46.7K

Sessions

2.5-3.0%

Conv. rate

$100-125

AOV

#2 sweets-online.com

116.3K

Revenue

54.8K

Sessions

2.0-2.5%

Conv. rate

$75-100

AOV

#3 eismann.de

667.5K

Revenue

273.1K

Sessions

2.5-3.0%

Conv. rate

$75-100

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

edna.de vs top market performers

edna.de

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Revenue share by device at edna.de

In July large majority of sales on edna.de, 90% was finalized on desktop devices, with 9.6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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edna.de channels

Identify top traffic channels that drive growth for edna.deand discover how performance of traffic channels has changed over time.

edna.de Google Ads spend

Evaluate edna.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

edna.de devices

Review edna.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

edna.de top markets

Explore edna.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.