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Home/Insights/Retailers/directcolors.com

TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

directcolors.com

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302.5K

Revenue

Oct 25

31.9K

Sessions

Oct 25

3.0-3.5%

Conv. rate

Oct 25

$300-325

AOV

Oct 25

Main country of store: UNITED STATES
Website category: CONSTRUCTION AND MAINTENANCE

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directcolors.com's monthly revenueOVER TIME
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Over the past three months, directcolors.com revenue has experienced decline of 39%, compared to the preceding three months.

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directcolors.com revenue decline for last six months

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OVERVIEW

In October 2025, directcolors.com, operating in the heavy industry and engineering/construction sector, generated $302,486 in online sales, significantly exceeding the industry median of $148,343. Its conversion rate ranged between 3.00-3.50%, slightly above the high benchmark of 3.08%, while the average order value (AOV) stood at $300-325, aligning closely with the lower industry range of $282. With 31,915 sessions, directcolors.com maintained a solid online presence, though still distant from the 10,556,743 sessions seen by market leader grainger.com, and performed well compared to the median sessions of 19,875 in the sector.

directcolors.com competitors

In October 2025, directcolors.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. directcolors.com generated a revenue of $302,486 from 978 transactions and 31,915 sessions, with an AOV ranging from $300 to $325 and a conversion rate of 3.00% to 3.50%. In comparison, vseal.com had a revenue of $36,332 from 143 transactions and 5,234 sessions, with an AOV of $250 to $275 and a conversion rate of 2.50% to 3.00%. concretedecorstore.com generated $84,248 in revenue from 170 transactions and 9,686 sessions, with an AOV of $475 to $500 and a conversion rate of 1.50% to 2.00%. ghostshield.com had a revenue of $177,897 from 302 transactions and 22,203 sessions, with an AOV ranging from $575 to $600 and a conversion rate of 1.00% to 1.50%.

#1 vseal.com

36.3K

Revenue

5.2K

Sessions

2.5-3.0%

Conv. rate

$250-275

AOV

#2 concretedecorstore.com

84.2K

Revenue

9.7K

Sessions

1.5-2.0%

Conv. rate

$400-500

AOV

#3 ghostshield.com

177.9K

Revenue

22.2K

Sessions

1.0-1.5%

Conv. rate

$500-600

AOV

CLOSEST COMPETITORSby revenue

directcolors.com

$302.5K

ghostshield.com

concretedecorstore.com

vseal.com

TOP MARKET PERFORMERSby revenue

directcolors.com

$302.5K

ghostshield.com

concretedecorstore.com

vseal.com

directcolors.com vs top market performers

directcolors.com

top retailers

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Revenue share by device at directcolors.com

In October large majority of sales on directcolors.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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directcolors.com channels

Identify top traffic channels that drive growth for directcolors.comand discover how performance of traffic channels has changed over time.

directcolors.com Google Ads spend

Evaluate directcolors.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

directcolors.com devices

Review directcolors.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

directcolors.com top markets

Explore directcolors.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.