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May 2026
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Home/Insights/Retailers/directcolors.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for directcolors.comdirectcolors.com

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505.6K
Revenue
May 26
32.7K
Sessions
May 26
4.0-4.5%
Conv. rate
May 26
$325-350
AOV
May 26
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  • Main country of store: UNITED STATES
  • Website category: CONSTRUCTION AND MAINTENANCE

Your premiere source for Decorative Concrete color products, supplies, photos, design ideas, and a whole lot more ★ Free Project Consultation ★

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directcolors.com Annual Revenue and Growth

directcolors.com's annual sales on its online store amounted to $5.8M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$5.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
directcolors.com revenue by year

directcolors.com's monthly revenueOVER TIME
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Over the past three months, directcolors.com revenue has experienced growth of 56%, compared to the preceding three months.

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directcolors.com revenue growth for last six months
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OVERVIEW
In May 2026, directcolors.com generated online sales of $505,554, significantly surpassing the median of $131,296 in the heavy industry and engineering sector. With a conversion rate between 4.00-4.50%, it notably exceeds the high benchmark of 2.74%. The average order value (AOV) ranges from $325 to $350, while the industry’s high AOV is $918. directcolors.com had 32,732 sessions, well above the median of 19,211 but far below Grainger’s impressive 11,065,375 sessions. Overall, these metrics indicate a strong performance, particularly in conversion and revenue generation, positioning directcolors.com favorably within its competitive landscape.
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directcolors.com competitors

In May 2026, directcolors.com achieved remarkable performance metrics, generating $505,554 in revenue from 1,452 transactions across 32,732 sessions, with an average order value (AOV) between $325-350 and a conversion rate of 4.00-4.50%. In contrast, ghostshield.com recorded a revenue of $393,901 with 735 transactions over 48,313 sessions, showcasing a higher AOV of $525-550 but a lower conversion rate of 1.50-2.00%. concretedecorstore.com, despite its substantial revenue of $134,754 from 290 transactions, also reported a similar conversion rate. Meanwhile, vseal.com lagged behind with just $26,943 in revenue, 84 transactions, and a conversion rate of 1.50-2.00%. Overall, directcolors.com stands out with the highest revenue and conversion rate among its competitors, indicating a strong market presence and customer engagement.

vseal.com screenshot
#1 vseal.com
26.9K
Revenue
4.5K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
concretedecorstore.com screenshot
#2 concretedecorstore.com
134.8K
Revenue
16K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
ghostshield.com screenshot
#3 ghostshield.com
393.9K
Revenue
48.3K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
directcolors.com vs top market performers
directcolors.com
top retailers
conversion rate vs average order value for directcolors.com and its competitors
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Revenue share by device at directcolors.com

In May large majority of sales on directcolors.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on directcolors.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries directcolors.com operates in

directcolors.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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directcolors.com channels

Identify top traffic channels that drive growth for directcolors.comand discover how performance of traffic channels has changed over time.

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directcolors.com Google Ads spend

Evaluate directcolors.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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directcolors.com devices

Review directcolors.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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directcolors.com top markets

Explore directcolors.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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directcolors.com country & global rank

Assess the ranking of directcolors.com among other retailers within its primary country and worldwide.

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