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Jan 2026

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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

digikey.de

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4.8M

Revenue

Jan 26

458.8K

Sessions

Jan 26

3.0-3.5%

Conv. rate

Jan 26

$325-350

AOV

Jan 26

Main country of store: GERMANY
Website category: COMPUTERS AND TECHNOLOGY

DigiKey bietet Millionen Produkte von Tausenden von Herstellern, viele davon auf Lager und am selben Tag versandbereit. Wir akzeptieren Apple Pay, Google Pay™ und Paypal, bestellen Sie jetzt online.

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digikey.de Annual Revenue and Growth

digikey.de's annual sales on its online store amounted to $40.7M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025

$40.7M

Annual growth forecast2025/2026

50%+

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eCommerce Revenue

digikey.de's monthly revenueOVER TIME
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Over the past three months, digikey.de revenue has experienced growth of 17%, compared to the preceding three months.

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digikey.de revenue growth for last six months

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OVERVIEW

In January 2026, digikey.de generated $4,773,435 in online sales, significantly surpassing the median revenue of $250,769 in the consumer electronics sector, while the largest competitor, apple.com, amassed over $3.34 billion. The site achieved a conversion rate between 3.00-3.50%, approaching the high benchmark of 3.86%. Its average order value (AOV) ranged from $325 to $350, well below the sector’s high of $892, with sessions totaling 458,785, notably less than the leading site, samsung.com, which received over 730 million sessions, yet higher than the median of 55,440 sessions in its category.

digikey.de competitors

In January 2026, digikey.de reported a revenue of $4,773,435 with 14,212 transactions and 458,785 sessions, boasting an average order value (AOV) of $325-$350 and a conversion rate of 3.00-3.50%. When compared to its competitors, digikey.de falls behind in terms of revenue. farnell.com leads the pack with a revenue of $29,136,008, followed by ti.com with $25,663,946. However, digikey.de outperforms its competitors in terms of conversion rate, surpassing the likes of arrow.de, botland.de, ti.com, and buerklin.com. It is evident that digikey.de has room for growth in revenue, but its strong conversion rate indicates a loyal customer base and effective marketing strategies that are driving results.

#1 farnell.com

29.1M

Revenue

3.4M

Sessions

1.0-1.5%

Conv. rate

$700-800

AOV

#2 arrow.de

130.5K

Revenue

44.2K

Sessions

1.0-1.5%

Conv. rate

$200-225

AOV

#3 botland.de

250.3K

Revenue

91.7K

Sessions

1.5-2.0%

Conv. rate

$150-175

AOV

#4 ti.com

25.7M

Revenue

4.7M

Sessions

1.0-1.5%

Conv. rate

$400-500

AOV

#5 buerklin.com

869.7K

Revenue

181.3K

Sessions

1.5-2.0%

Conv. rate

$275-300

AOV

CLOSEST COMPETITORSby revenue

batterie-industrie-germany.de

botland.de

arrow.de

akkuline.de

TOP MARKET PERFORMERSby revenue

batterie-industrie-germany.de

digikey.de vs top market performers

digikey.de

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Revenue share by device at digikey.de

In January large majority of sales on digikey.de, 94% was finalized on desktop devices, with 6.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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digikey.de channels

Identify top traffic channels that drive growth for digikey.deand discover how performance of traffic channels has changed over time.

digikey.de Google Ads spend

Evaluate digikey.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

digikey.de devices

Review digikey.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

digikey.de top markets

Explore digikey.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.