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Jul 2026

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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

digikey.de

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4.4M

Revenue

Jul 26

446.3K

Sessions

Jul 26

2.5-3.0%

Conv. rate

Jul 26

$325-350

AOV

Jul 26

Main country of store: GERMANY
Website category: COMPUTERS AND TECHNOLOGY

DigiKey bietet Millionen Produkte von Tausenden von Herstellern, viele davon auf Lager und am selben Tag versandbereit. Wir akzeptieren Apple Pay, Google Pay™ und Paypal, bestellen Sie jetzt online.

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digikey.de Annual Revenue and Growth

digikey.de's annual sales on its online store amounted to $40.7M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025

$40.7M

Annual growth forecast2025/2026

50%+

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eCommerce Revenue

digikey.de's monthly revenueOVER TIME
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Over the past three months, digikey.de revenue has experienced decline of 40%, compared to the preceding three months.

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digikey.de revenue decline for last six months

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OVERVIEW

In July 2026, digikey.de experienced 446,000 sessions, significantly higher than a typical consumer electronics store, which sees around 43,500 sessions a month. The revenue from online sales reached $4.4 million, far exceeding the typical consumer electronics store's monthly revenue of approximately $193,000. Its conversion rate stood at 2.50-3.00%, which is within the typical range for the category of 0.48% to 4.01%. Additionally, digikey.de's average order value (AOV) ranged from $325 to $350, also within the typical consumer electronics category range of $116 to $895. Overall, these metrics highlight digikey.de's strong performance within the consumer electronics category.

digikey.de competitors

The competitive set for digikey.de includes farnell.com, arrow.de, botland.de, ti.com, and buerklin.com. As of July 2026, digikey.de generated $4.4 million in revenue with 12,900 transactions from 446,000 sessions, giving it an average order value (AOV) between $325-350 and a conversion rate of 2.50-3.00%. In comparison, ti.com leads with $32.3 million in revenue, 74,400 transactions, and 4.5 million sessions, significantly outperforming digikey.de by $27.9 million in revenue, 61,500 transactions, and 4.1 million sessions. farnell.com also outstrips digikey.de, boasting $29.5 million in revenue and 39,900 transactions. While arrow.de, botland.de, and buerklin.com trail digikey.de in revenue, they exhibit lower transaction volumes and AOVs. Overall, digikey.de ranks third among its peers, highlighting its strong performance but indicating room for growth in the competitive electronics distribution market.

#1 farnell.com

29.5M

Revenue

3.1M

Sessions

1.0-1.5%

Conv. rate

$700-800

AOV

#2 arrow.de

7.8K

Revenue

3.2K

Sessions

1.0-1.5%

Conv. rate

$200-225

AOV

#3 botland.de

216.7K

Revenue

74.3K

Sessions

1.5-2.0%

Conv. rate

$150-175

AOV

#4 ti.com

32.3M

Revenue

4.5M

Sessions

1.5-2.0%

Conv. rate

$400-500

AOV

#5 buerklin.com

638.6K

Revenue

155.8K

Sessions

1.0-1.5%

Conv. rate

$275-300

AOV

CLOSEST COMPETITORSby revenue

batterie-industrie-germany.de

akkuline.de

arrow.de

TOP MARKET PERFORMERSby revenue

digikey.de vs top market performers

digikey.de

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digikey.de channels

Identify top traffic channels that drive growth for digikey.deand discover how performance of traffic channels has changed over time.

digikey.de Google Ads spend

Evaluate digikey.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

digikey.de devices

Review digikey.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

digikey.de top markets

Explore digikey.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.