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May 2025

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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

difrax.com

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22.5K

Revenue

26.8K

Sessions

2.0-2.5%

Conv. rate

$25-50

AOV

Main country of store: NETHERLANDS
Website category: CHILDCARE

Difrax.com is a website offering various baby and toddler products. Their inventory ranges from bottles, pacifiers, and breastfeeding accessories, to development toys and oral care items. The site provides a convenient platform for purchasing essential baby products designed to meet the needs of both parent and child.

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difrax.com's revenueOVER TIME
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Over the past three months, difrax.com revenue has experienced decline of 17%, compared to the preceding three months.

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difrax.com revenue decline for last six months

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OVERVIEW

In May 2025, difrax.com in the CHILDCARE industry had online sales revenue of $22,503 compared to a median of $51,120 with the largest competitor babylist.com at $81,210,274. Their conversion rate ranged from 2.00-2.50%, while the high in the industry is 4.58% and the low is 1.07%. The average order value (AOV) for difrax.com was $25-50, with a high AOV of $282 and a low of $58. They received 26,835 sessions, below the median of 19,914 and far from babylist.com's 13,729,709 sessions.

difrax.com competitors

Compare difrax.com's performance against the competition worldwide. difrax.com has
conversion rate of 2.0-2.5% and average order value of $25-50.

CLOSEST COMPETITORSby revenue

difrax.com

$22.5K

TOP MARKET PERFORMERSby revenue

difrax.com

$22.5K

difrax.com vs top market performers

difrax.com

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Revenue share by device at difrax.com

In May large majority of sales on difrax.com, 67% was finalized on mobile devices, with 33% of sales coming from desktop devices.

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difrax.com channels

Identify top traffic channels that drive growth for difrax.comand discover how performance of traffic channels has changed over time.

difrax.com Google Ads spend

Evaluate difrax.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

difrax.com devices

Review difrax.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

difrax.com top markets

Explore difrax.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.