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Sep 2025
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Home/Insights/Retailers/diamondbackfitness.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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44.7K
Revenue
Sep 25
9.7K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$400-500
AOV
Sep 25
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Diamondback Fitness is a website that offers a range of exercise equipment, including elliptical machines, exercise bikes, treadmills, and more. Their products are designed to provide an effective workout and enhance endurance and cardiovascular performance. The site provides detailed product descriptions, specifications, and pricing options for customers convenience.

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diamondbackfitness.com Annual Revenue and Growth

diamondbackfitness.com's annual sales on its online store amounted to $1.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
diamondbackfitness.com revenue by year

diamondbackfitness.com's monthly revenueOVER TIME
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Over the past three months, diamondbackfitness.com revenue has experienced decline of 1.5%, compared to the preceding three months.

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diamondbackfitness.com revenue decline for last six months
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OVERVIEW
In September 2025, diamondbackfitness.com reported online sales revenue of $44,725, below the sports industry median of $77,565, with a conversion rate of 1.00-1.50%, significantly lower than the industry high of 3.05%. The average order value (AOV) ranged from $425-450, also under the sector’s high of $539, and total sessions were 9,722, far less than the median of 30,275, contrasting starkly with the leading competitor, garmin.com, which achieved 47,231,640 sessions and $183,476,907 in revenue, highlighting the challenges faced by diamondbackfitness.com in the competitive sports market.
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diamondbackfitness.com competitors

When comparing diamondbackfitness.com to its competitors in September 2025, it is evident that diamondback.com leads in revenue with $428,065, followed by sunnyhealthfitness.com at $403,210. diamondback.com also has the highest average order value (AOV) range of $575-600, while lifespanfitness.com boasts the highest AOV of $1000-1025. In terms of conversion rates, streetstrider.com and schwinnfitness.com tie for the highest range of 0.50-1.00, while diamondbackfitness.com falls in the middle with a range of 1.00-1.50. Despite not leading in every metric, diamondbackfitness.com holds its own against the competition, demonstrating solid performance in revenue, transactions, sessions, and conversion rate within the fitness equipment industry.

diamondback.com screenshot
#1 diamondback.com
428.1K
Revenue
90.3K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
lifespanfitness.com screenshot
#2 lifespanfitness.com
329.5K
Revenue
70.2K
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
streetstrider.com screenshot
#3 streetstrider.com
241.8K
Revenue
18.5K
Sessions
0.5-1.0%
Conv. rate
$1400-1500
AOV
sunnyhealthfitness.com screenshot
#4 sunnyhealthfitness.com
403.2K
Revenue
323.3K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
schwinnfitness.com screenshot
#5 schwinnfitness.com
408.2K
Revenue
113.3K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
diamondbackfitness.com vs top market performers
diamondbackfitness.com
top retailers
conversion rate vs average order value for diamondbackfitness.com and its competitors
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Revenue share by device at diamondbackfitness.com

In September large majority of sales on diamondbackfitness.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In September large majority of sales on diamondbackfitness.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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diamondbackfitness.com channels

Identify top traffic channels that drive growth for diamondbackfitness.comand discover how performance of traffic channels has changed over time.

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diamondbackfitness.com Google Ads spend

Evaluate diamondbackfitness.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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diamondbackfitness.com devices

Review diamondbackfitness.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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diamondbackfitness.com top markets

Explore diamondbackfitness.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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diamondbackfitness.com country & global rank

Assess the ranking of diamondbackfitness.com among other retailers within its primary country and worldwide.

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