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Dec 2025
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Home/Insights/Retailers/diamondbackfitness.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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34K
Revenue
Dec 25
8.1K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$400-500
AOV
Dec 25
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Diamondback Fitness is a website that offers a range of exercise equipment, including elliptical machines, exercise bikes, treadmills, and more. Their products are designed to provide an effective workout and enhance endurance and cardiovascular performance. The site provides detailed product descriptions, specifications, and pricing options for customers convenience.

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diamondbackfitness.com Annual Revenue and Growth

diamondbackfitness.com's annual sales on its online store amounted to $1.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
diamondbackfitness.com revenue by year

diamondbackfitness.com's monthly revenueOVER TIME
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Over the past three months, diamondbackfitness.com revenue has experienced decline of 29%, compared to the preceding three months.

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diamondbackfitness.com revenue decline for last six months
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OVERVIEW
In December 2025, diamondbackfitness.com generated $34,048 in online sales, significantly below the sports industry median of $90,105, with a conversion rate of 0.50-1.00%, also lower than the industry high of 3.13%. Their average order value (AOV) ranged between $425-450, under the high AOV of $535, and recorded 8,134 sessions, well below the median of 34,350 sessions in the sports category. Overall, these metrics suggest that diamondbackfitness.com faces challenges in performance compared to competitors like garmin.com and dickssportinggoods.com.
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diamondbackfitness.com competitors

In December 2025, diamondbackfitness.com generated $34,048 in revenue with 78 transactions and 8,134 sessions, resulting in an average order value (AOV) of $425-450 and a conversion rate of 0.50-1.00%. When compared to its competitors, diamondbackfitness.com falls behind in terms of revenue generation. For instance, sunnyhealthfitness.com led the pack with $768,194 in revenue from 2,993 transactions and 313,282 sessions, boasting an AOV of $250-275 and a similar conversion rate of 0.50-1.00%. Even streetstrider.com, with $100,719 in revenue from only 67 transactions and 6,228 sessions, managed to outperform diamondbackfitness.com in terms of revenue. While diamondbackfitness.com has a solid conversion rate, its revenue and transaction numbers could use improvement to better compete with its counterparts in the fitness equipment industry.

diamondback.com screenshot
#1 diamondback.com
656.4K
Revenue
60.8K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
lifespanfitness.com screenshot
#2 lifespanfitness.com
579.7K
Revenue
84.9K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
streetstrider.com screenshot
#3 streetstrider.com
100.7K
Revenue
6.2K
Sessions
1.0-1.5%
Conv. rate
$1400-1500
AOV
sunnyhealthfitness.com screenshot
#4 sunnyhealthfitness.com
768.2K
Revenue
313.3K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
schwinnfitness.com screenshot
#5 schwinnfitness.com
710.8K
Revenue
131.2K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
diamondbackfitness.com vs top market performers
diamondbackfitness.com
top retailers
conversion rate vs average order value for diamondbackfitness.com and its competitors
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Revenue share by device at diamondbackfitness.com

In December large majority of sales on diamondbackfitness.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In December large majority of sales on diamondbackfitness.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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diamondbackfitness.com channels

Identify top traffic channels that drive growth for diamondbackfitness.comand discover how performance of traffic channels has changed over time.

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diamondbackfitness.com Google Ads spend

Evaluate diamondbackfitness.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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diamondbackfitness.com devices

Review diamondbackfitness.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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diamondbackfitness.com top markets

Explore diamondbackfitness.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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diamondbackfitness.com country & global rank

Assess the ranking of diamondbackfitness.com among other retailers within its primary country and worldwide.

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