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Mar 2026
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Home/Insights/Retailers/defybags.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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9.7K
Revenue
Mar 26
16K
Sessions
Mar 26
0.0-0.5%
Conv. rate
Mar 26
$200-225
AOV
Mar 26
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Defy Bags is a website that sells a wide range of durable and functional bags. Their collection includes backpacks, messenger bags, duffel bags, and accessories. They emphasize craftsmanship and quality, utilizing materials like waxed canvas and military-grade hardware. The designs aim to blend utility with aesthetically pleasing aspects, appealing to a diverse customer base.

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defybags.com Annual Revenue and Growth

defybags.com's annual sales on its online store amounted to $125.9K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$125.9K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
defybags.com revenue by year

defybags.com's monthly revenueOVER TIME
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Over the past three months, defybags.com revenue has experienced decline of 12%, compared to the preceding three months.

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defybags.com revenue decline for last six months
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OVERVIEW
In March 2026, defybags.com, a player in the FASHION AND APPAREL sector, generated online sales revenue of $9,667, significantly lower than the median of $83,040, with a conversion rate ranging from 0.00-0.50%, well below the industry average of 3.14%. Their average order value (AOV) stands at $200-225, compared to the high benchmark of $377. The site recorded 16,036 sessions, notably fewer than the median of 36,457 in the sector and far from the leader, shein.com, which boasts an impressive 298,145,068 sessions, highlighting the need for strategic improvements in visibility and customer engagement.
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defybags.com competitors

In March 2026, defybags.com generated a revenue of $9,667 with 43 transactions and 16,036 sessions, resulting in an average order value (AOV) of $200-225 and a conversion rate of 0.00-0.50%. Compared to its competitors, boundarysupply.com stands out with a revenue of $92,156 from 557 transactions and 78,975 sessions, with an AOV of $150-175 and a conversion rate of 0.50-1.00%. wedefyfoundation.org also shows strong performance with $32,969 in revenue from 334 transactions and 12,299 sessions, boasting an impressive AOV of $75-100 and a high conversion rate of 2.50-3.00%. Lastly, aersf.com leads the pack with a revenue of $2,988,887 from 15,119 transactions and 1,160,858 sessions, featuring an AOV of $175-200 and a conversion rate of 1.00-1.50%. Overall, while defybags.com may not have the highest revenue, it holds its own with its unique positioning and target audience.

boundarysupply.com screenshot
#1 boundarysupply.com
92.2K
Revenue
79K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
wedefyfoundation.org screenshot
#2 wedefyfoundation.org
33K
Revenue
12.3K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
aersf.com screenshot
#3 aersf.com
3M
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
defybags.com vs top market performers
defybags.com
top retailers
conversion rate vs average order value for defybags.com and its competitors
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Revenue share by device at defybags.com

In March large majority of sales on defybags.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In March large majority of sales on defybags.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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defybags.com channels

Identify top traffic channels that drive growth for defybags.comand discover how performance of traffic channels has changed over time.

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defybags.com Google Ads spend

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defybags.com devices

Review defybags.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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defybags.com top markets

Explore defybags.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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defybags.com country & global rank

Assess the ranking of defybags.com among other retailers within its primary country and worldwide.

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