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Dec 2025
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Home/Insights/Retailers/defybags.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for defybags.comdefybags.com

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8.8K
Revenue
Dec 25
40.9K
Sessions
Dec 25
0.0-0.5%
Conv. rate
Dec 25
$200-225
AOV
Dec 25
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Defy Bags is a website that sells a wide range of durable and functional bags. Their collection includes backpacks, messenger bags, duffel bags, and accessories. They emphasize craftsmanship and quality, utilizing materials like waxed canvas and military-grade hardware. The designs aim to blend utility with aesthetically pleasing aspects, appealing to a diverse customer base.

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defybags.com Annual Revenue and Growth

defybags.com's annual sales on its online store amounted to $271.8K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$271.8K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
defybags.com revenue by year

defybags.com's monthly revenueOVER TIME
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Over the past three months, defybags.com revenue has experienced decline of 18%, compared to the preceding three months.

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defybags.com revenue decline for last six months
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OVERVIEW
In December 2025, defybags.com, operating in the FASHION AND APPAREL sector, generated $8,823 in online sales, significantly below the industry median of $92,600, with a conversion rate ranging between 0.00-0.50%, far below the high of 3.17%. The Average Order Value (AOV) was $200-225, below the category high of $389, while the site recorded 40,873 sessions, slightly above the median of 39,789 but dwarfed by shein.com's impressive 304,519,814 sessions, highlighting substantial growth opportunities for defybags.com in this competitive market.
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defybags.com competitors

In December 2025, defybags.com generated $8,823 in revenue from 43 transactions with 40,873 sessions, boasting an average order value (AOV) of $200-$225 and a conversion rate of 0.00-0.50%. When compared to its competitors, boundarysupply.com outperformed defybags.com with $76,934 in revenue, 456 transactions, 76,114 sessions, an AOV of $150-$175, and a higher conversion rate of 0.50-1.00%. wedefyfoundation.org also had higher revenue at $8,101, 82 transactions, 3,288 sessions, AOV of $75-$100, and a conversion rate of 2.50-3.00%. However, defybags.com was on par with aersf.com in terms of AOV at $200-$225, but aersf.com significantly surpassed defybags.com with $3,067,856 in revenue, 15,089 transactions, 1,177,168 sessions, and a conversion rate of 1.00-1.50%.

boundarysupply.com screenshot
#1 boundarysupply.com
76.9K
Revenue
76.1K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
wedefyfoundation.org screenshot
#2 wedefyfoundation.org
8.1K
Revenue
3.3K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
aersf.com screenshot
#3 aersf.com
3.1M
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
defybags.com vs top market performers
defybags.com
top retailers
conversion rate vs average order value for defybags.com and its competitors
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Revenue share by device at defybags.com

In December large majority of sales on defybags.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In December large majority of sales on defybags.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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defybags.com channels

Identify top traffic channels that drive growth for defybags.comand discover how performance of traffic channels has changed over time.

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defybags.com Google Ads spend

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defybags.com devices

Review defybags.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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defybags.com top markets

Explore defybags.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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defybags.com country & global rank

Assess the ranking of defybags.com among other retailers within its primary country and worldwide.

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